大学核心商务英语口译教程各单元的答案详解unit 7精品文档
《商务英语口译教程》Unit1-Unit4课后习题答案
Unit1 P81.我们认为你方的格力空调在这里会很畅销,希望很快收到你们的样品。
2.贵方若能报优惠价并保证收到订单后四周内交货,我方将定期订购。
3.如能报到岸价,折扣以及发货日期等详细情况,将不胜感激。
4.随函附上我方最新的产品目录及CIF 纽约报价单。
5.关于贵方9月29日的询价信,我方就如下产品报价,以我方最后确认为准。
6. 此盘5天内不接受就作撤销论。
7. 很遗憾,我们的价格和你方还盘之间差距太大,所以恐怕我方不能接受你方还盘。
8. 考虑到我们长期以来的贸易关系和友好合作,我方建议你方能接受保兑,不可撤销即期信用证。
9. 石油价格将在未来一段时间内继续下降。
10. 我们还想指出我们主要以承兑交单方式结账。
Unit1 P91.(我们正打算订购)We are thinking of placing an order for your Flying Pigeon Brand bicycles. We would be very grateful if you could make us an offer for 200 ones with details.2. (上述询价已于)The above inquiry was forwarded to you on Oct. 10, but we haven’t received your reply yet. Your early offer will be highly appreciated.3. (我方的冷冻食品)Our frozen foods have been shipped to many countries where they are received favorably. It would be to your advantage to try out a shipment.4. (很抱歉,贵方)We are sorry to say that the goods required by you are out of stock for the time being. Therefore we are unable to make you an offer at present.5. (我方于两个月前)We sent you our Quotation No. 44 two months ago, but we haven’t received any news from you. It would be advisable if you could make an early decision on this matter.6. (所有报盘都以)All quotations, except firm offers, are subject to our final confirmation. Unless otherwise stated or agreed upon, all prices are without any discount.7.(许多外国电讯)Many foreign telecommunications companies wish to come into the Chinese market such as AT &T, etc. the competition is very keen. I understand some companies are lowering their prices and offering technical assistance and after-sale services.8.(很高兴我们)I’m glad that we have settled the price.9. (我们至多只能再减)The best we can do will be a reduction of another 30 pounds. That’ll be definitely rock-bottom.10. (我们正在仔细研究)We’re now studying your offer carefully, so we hope that you can keep it open till the end of this month.Unit1 P101、我们的还盘与国际市场上的价格一致。
大学核心商务英语读写教程第2册UNIT SEVEN CUSTOMER SERVICE
的特别宣传活
动。
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4. Words and Expressions
Meaning
Example
2.slash/ / v.
to reduce or curtail
drastically
The government has decided
to slash
taxes. 政府 决定大幅度
减税。
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4. Words and Expressions
Meaning
Example
3.pitch/
/ n.
words for purchasing commodities
The salesman stood at the door, annoyed me with the
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1. Background Information
No matter what the customer’s reason for not being satisfied with his /her product, he should expect to be served by polite and knowledgeable staff members, who
and acting accordingly; (Para. 3)
[释义] How do you set about to do in order
to form such a relationship? The way is that you should remember the true secret of good customer service and act according
商务英语口译岳峰课后答案unit7
商务英语口译岳峰课后答案unit71、( )He gave us____ on how to keep fit. [单选题] *A. some advicesB. some advice(正确答案)C. an adviceD. a advice2、John had planned to leave, but he decided to stay in the hotel for()two days because of the heavy rain. [单选题] *A. otherB. the otherC. another(正确答案)D. others3、If the trousers are too long, ask the clerk to bring you a shorter _____. [单选题] *A. suitB.setC.oneD.pair(正确答案)4、We will _______ Mary this Sunday. [单选题] *A. call on(正确答案)B. go onC. keep onD. carry on5、At half past three she went back to the school to pick him up. [单选题] *A. 等他B. 送他(正确答案)C. 抱他D. 接他6、He always did well at school _____ having to do part-time jobs every now and then. [单选题] *A despite ofB. in spite of(正确答案)C. regardless ofD in case of7、Tom sits _______ Mary and Jane. [单选题] *A. amongB. between(正确答案)C. onD. next8、_______ songs is my favorite. [单选题] *A. To Singing EnglishB. Singing English(正确答案)C. Singings EnglishD. Sing English9、—What ______ your sister ______ this Saturday?—Something special, because it’s her birthday. ()[单选题] *A. are; going to doB. is; going to do(正确答案)C. does; doD. did do10、--What’s the _______ like today?--Cloudy. [单选题] *A. skyB. airC. landD. weather(正确答案)11、Li Lei often takes a walk early ______ the morning.()[单选题] *A. atB. onC. in(正确答案)D. for12、What’s the price and what sort of _______ do you offer? [单选题] *A. advantageB. accountC. displayD. discount(正确答案)13、1——May I help you? You seem to be having some problems.——_______ , thanks. Ithink I can manage. [单选题] *A. All rightB. No problemC. It’s all right(正确答案)D. There’s no way14、63.There will be? ? ? ? ??? water on the road after the heavy rain. [单选题] *A.too much(正确答案)B.much tooC.too manyD.many too15、It ______ me half an hour to return to school.()[单选题] *A. takes(正确答案)B. spendsC. costsD. brings16、20.Jerry is hard-working. It’s not ______ that he can pass the exam easily. [单选题] * A.surpriseB.surprising (正确答案)C.surprisedD.surprises17、—Does your grandpa live ______ in the country?—Yes. So I often go to visit him so that he won’t feel ______. ()[单选题] *A. alone; aloneB. lonely; lonelyC. lonely; aloneD. alone; lonely(正确答案)18、My brother often does ______ homework first after school.()[单选题] *A. heB. his(正确答案)C. sheD. her19、—Do you like to watch Hero?—Yes. I enjoy ______ action movies. ()[单选题] *A. watchB. watching(正确答案)C. to watchD. watches20、We ______ boating last weekend.()[单选题] *A. goB. went(正确答案)C. are goingD. will go21、If people _____ overanxious about remembering something, they will forget it. [单选题] *A. will beB. would beC. wereD. are(正确答案)22、The old woman doesn’t feel _______ though she lives _______. [单选题] *A. alone; lonelyB. alone; aloneC. lonely; lonelyD. lonely; alone(正确答案)23、Three ______ died of water pollution last winter. [单选题] *A. hundreds of villagersB. hundred villagers(正确答案)C. hundreds villagersD. hundred of villagers24、We had a party last month, and it was a lot of fun, so let's have _____ one this month. [单选题] *A.otherB.the otherC.moreD.another(正确答案)25、Sichuan used to have more people than ______ province in China. [单选题] *A. otherB. any other(正确答案)C. anotherD. any others26、____ of my parents has been to my school, so they know _____ of my classmates. [单选题] *A. Neither, none(正确答案)B. No one, noneC. None, no oneD. Neither, no one27、---Excuse me sir, where is Room 301?---Just a minute. I’ll have Bob ____you to your room. [单选题] *A. show(正确答案)B. showsC. to showD. showing28、He’s so careless that he always _______ his school things at home. [单选题] *A. forgetsB. leaves(正确答案)C. putsD. buys29、Nick has always been good _______ finding cheap flights. [单选题] *A. at(正确答案)B. forC. withD. to30、It seems slow for children to become _____ ,while adults often feel time flies. [单选题] *A. growns-upsB. growns-upC. grown upsD. grown-ups(正确答案)。
世纪商务英语口译教程Unit7
Unit 7 InsuranceRelated InformationThe Basics of Cargo Coverage1. “ALL RISK”coverageThe broadest form of coverage is “ALL RISK”, which, as a misleading name for an insurance policy, provides wide cover but does contain a number of exclusions. The term “All Risks”should not be taken too literally and in some jurisdictions the term is no longer used.An “ALL RISK”policy insures approved general merchandise in the event of physical loss or damage from any external cause. This includes new packaged goods without unusual susceptibility to loss from breakage, pilferage, or the nature of the goods themselves. “ALL RISK”policies do not cover all losses possible in the course of an international shipment.2. General AverageIn order to save a ship in peril of sinking during a storm, some of the cargo may have to be thrown overboard. The ship owner and the owners of the saved cargo obviously benefit at the expense of the owners of the jettisoned cargo. This was deemed unfair and the principle of “General Average” evolved so that all parties would contribute in such a situation.3. (With) Particular Average (WPA)In ocean marine insurance, Particular Average refers to a loss either partial or total, which falls on one or more property or interest being shipped, as opposed to a general average.4. Free of Particular Average (FPA)This is an ocean marine policy provision where coverage is provided only if a total loss of the insured property occurs from an insured peril.FPA (American clause) is limited coverage that usually applies to used merchandise, waste materials and goods shipped subject to an on deck bill of lading. It covers partial and total losses due to FPA perils, which include the sinking, stranding, burning or collision of the vessels or catastrophic perils on shore such as earthquake, derailment, collapse of dock, fire, etc.5. WAR RISKSpecial coverage on cargo in overseas ships against the risk of being confiscated by a government in wartime. It is excluded from standard ocean marine insurance and can be purchased separately.6. Inherent ViceCertain goods are, by their very nature, susceptible to damage and it would beunreasonable to expect insurers to pay for such damage. Examples of Inherent Vice are deterioration of Perishable Goods, spontaneous fermentation or combustion of improperly dried grain.7. WAREHOUSE TO WAREHOUSE protectionMost cargo insurance protects goods in transit from the time they leave the shipper’s warehouse until they reach the consignee’s warehouse, as long as they are not taken out of the normal course of transit by the insured.Lead-in1. Listening1. D2. BTape Script:Tim is talking to Judd about the insurance of a product order.Tim: Good morning, this is Tim. Is that Judd?Judd: Yes, this is Judd speaking.Tim: I’m calling to discuss the insurance coverage you requested for your order.Judd: Good, we requested an amount thirty percent above the invoice value.Tim: We have no problem complying with your request, but we think that the amount is a bit excessive. You know according to our usual practice,we insure the goods only for 10% above the invoice value.Judd: Yeah, but in the past, we’ve really been put in a bind because of damaged goods. Tim: I understand your concern. However, usual coverage for goods of this type is the total invoice amount plus only ten percent.Judd: We could feel more comfortable, though, with thirty percent.Tim: Unfortunately, if you want the increase in coverage, the extra premium will be for your account.Judd: But shouldn’t your quotation include adequate coverage against risks?Tim: That quotation involved normal coverage, but not all. So I suggest you contact your insurance agent there and compare rates.Judd: OK. Thanks. I’ll check it out.2. Spot DictationPart 1 1. T 2. T 3. F 4. F 5.FPart 2 1.practice 2. insurance 3. insure4. the People’s Insurance Company of China5. premium6. covered Tape Script:Sophia: According to our usual practice, we do business with our customers on a CIF basis, Mr. Smith.Smith: That’ s good . It will save us a lot of time because we don’t need to deal with so many insurance formalities. But I’d like to know how much the premium is .Sophia: Well, Mr. Smith, it will vary according to the types of risks to be covered.Smith: I see. Which company do you usually insure with?Sophia: We always insure our goods with the People’s Insurance Company of China. Smith: That’s great. May I ask what insurance you will cover according to your usual CIF terms for these glassware?Sophia: We usually insure against All Risks for glassware.Smith: Including War Risk?Sophia: No, War Risk is a special additional risk and it has to be arranged separately.Generally speaking, it is not necessary to insure against that risk ,as All Risks has provided enough protection to your order.Smith: I see. Thank you for your information.Text ALanguage Study1. insurance①n.the contract made by a company or society, or by the state to provide a guaranteeof compensation for loss, damage, sickness, death, etc in return for regular payment 保险◆People without insurance had to pay for their own repairs.arrange/cover/ effect / provide/ take out + insurance 办理保险◆Under FOB terms, insurance is to be covered by the buyer.insurance company 保险公司insurance policy 保险单insurance certificate 保险凭证insurance premium 保险费insurance value/ amount 保险金额insurance agent 保险代理人②insure vt.make a contract that promises to pay sb an amount of money in case ofaccident, injury death, etc, or damage to or loss of sth 保险,投保◆Every company would insure itself against loss or damage to its property.insurer n.承保人the insured n. 被保险人2. As a large percentage of our foreign trade in and out of this country goes by ship, what mainly concerns us is still the marine Insurance.此句中what mainly concerns us 是主语从句,所以后面的谓语动词用单数。
商务英语综合教程第3册第7单元练习册答案
UNIT 7 Keys to Consolidation Exercises I. Note-taking, Retelling & Summarizing Take notes while l istening to the passage. Then complete the following sentences. Finally, retell and summarise the passage. 1) Poor 2) four 3) 1820s and 1830s 4) replace 5) outdoor 6) independence 7) unconditional 8) public provision 9) income 10) uncertainties II. Vocabulary A. Choose the best answer for each of the following. 1)B 2)A 3)C 4)B 5)D 6)D 7)C 8)B 9)A 10)D 11)C 12)A 13)A 14)D 15)D B. Fill in the blanks with the correct form of the words given in the brackets.1).effective 2).inequitable 3).Retirement 4).supportive 5).liabilities 6).dependent 7).recipients 8).considerably 9).relocate 10).expertise 11).subsidized 12).Expenditure 13).eligibility 14).beneficiary 15).contention III. Proofreading and Error Correction [1] has [2] competitive [3] involved [4] with [5] laid [6] imminent [7] inevitable [8] counseling [9] only [10] loyalty V. Sentence Transformation 1. It is intended that this news report will be used as teaching material for freshmen. 2. Provided that no one else requires it, you may keep the book a further week. 3. It is likely that he will require some help with his classes. 4. It is preferable that you stay at hospital for another few days. 5. In some cases output has increased more than fourfold. VI. Translation1. 在您工作时缴纳的社会安全税,85%进入支付月福利给退休人士与其家人,进入支付月福利给退休人士与其家人,以及支付月以及支付月福利给已故工作者生存的配偶与子女的信托基金。
简明商务英语口译教程Unit 7[精]
16.Each state in the United States has its own traffic laws, and a driver from another state is expected to know and understand the local laws.
1.Chopsticks are one of the most distinctive eating tools on the Chinese dining table.
2.We all experience dreaming with no exception. 3.There are many people who are against cloning experiments.
12.Our friendly and cooperative ties have become extensive, affecting all aspects of our national lives, including industry, agriculture, commerce, culture, public health, education, and scientific and technological exchange.U Nhomakorabeait 7
Section A
Get Your Pronunciation Right
英语字母组合 “st”, “sp”, “str”, “sk”, “ext”, “exp”, “extr” 的发音有浊化现象,即 [st] 读作 [sd] ;[sp] 读作 [sb] ;[str] 读作 [sdr]; [ sk] 读作 [sg]; “ext” 读作 “exd”; “exp” 读 作“exb”; “extr” 读作 “exdr”。请反复练习。
《商务英语综合教程》 Unit (7)
2. What characteristics could be used to define good working relationship?
3. How can we build better relationship at work? 4. What kinds of certain relationships at work
◆ Additional Reading E. Highlights Vocabulary Suggested Answers
Teaching Objectives
• 1. to learn communication concepts; • 2. to learn the basics of relationships; • 3. to learn the basics of communication
relationship with your colleagues? Why?
Reading Text Building Good Work Relationships
Questions for Fast Reading
商务英语口译第7章
联合国开发计划署
11
Sentences in Focus (E-C)
the United Nations system in China: 联合国驻华系统 Promoting Legal Aid Lawyers’ Network for Migrant Workers: 农民工法律援助律师工作促进网 migrant worker: 农民工 play a catalytic role: 起促进作用,促进 achieve tangible improvement: 获得实质性的改善
5
Vocabulary Work
虚拟:virtual 锐意更新:commit to update reform 中低端产品:mid-low end products 售后服务:after-sale service 喜闻乐见:be delighted to hear and see
6
Sight Interpretation(1)
20
E-C Interpretation (Passage 2)
Only 1% of the world’s freshwater resources is available for human use. 注意:强调“仅有”,淡水资源短缺。要将语气也翻译 出来。 参考译文:世界上只有1%的淡水资源能够为人类所用。
graphics interface: 图形接口
telephony: 电话制造
navigate: 驾驶,操纵
personalize: 使个性化
4
Vocabulary Work
中高级轿车:mid-and-high-grade car 工业园:industrial park 旗舰:flagship 覆盖范围:coverage area 强劲的发展势头:driving development vigor 平易近人:user-friendly 产品线:product line 诠释:annotation 手动版:the manual version
商务翻译(英译汉)Unit 7 Handshaking or Kissing This Is a Question
10. And it is imagined by many that the operations of the common mind can be by no means compared with these processes, and that they have to be acquired by a sort of special training.
例如
1. The famous hotel had been practically destroyed by the big fire. 【参考译文】大火把这家著名的旅馆几乎全部烧毁。
2. Most letters from his wife, are read to him by the nurse in the hospital给他 听的。
3. Rivers are controlled by dams. 【参考译文】拦河坝把河流控制住了。
4. Great efforts should be made to inform young people especially the dreadful consequences of taking up the habit.
【参考译文】应该尽量告诉年轻人吸烟的危害,特别是吸烟上 瘾后的可怕后果。
5. Methods are found to take these materials out of the rubbish and use them again.
【参考译文】现在已经找到了从垃圾中提取和利用这些材料的 方法。
Unit 7
Handshaking or Kissing This Is a Question
大学核心商务英语口译教程unit (7)
Major breakthroughs in infrastructure development. Over the past ten years, the western region’s highway mileage has increased by 888 000 kilometers, including 13 900 kilometers of expressway, and its railway mileage by over 8 000 kilometers. The number of civil airports has grown to 79, taking up 49.4% of the country’s total. A host of landmark projects, including the Qinghai-Tibet railway, West-to-East gas transmission project and Westto-East electricity transmission project have been completed and put into operation. And the development of major water conservancy, energy and telecommunications projects is in full swing.
up support for the western region through planning guidance, policy support, financial input, project development and human resources exchanges. We have provided over 3.5 trillion yuan in transfer payment and special subsidies to the western region and earmarked more than RMB 730 billion yuan from the central government’s fiscal resources to construction projects in the region. These efforts have led to enormous achievements in economic, social and cultural development and ecological conservation in western China, a region that is experiencing faster growth, better quality of development, greater changes in the urban and rural outlook and more benefits to the people than at any period in history.
U校园商务英语第三版上unit7答案
U校园商务英语第三版上unit7答案unit 7—————Word building 11) economic2) economical3) economize4) economically—————Word building 21) exhausted2) exhaustion3) exhaustive—————Word building 31) imagination2) imaginative3) unimaginable4) imaginary5) imaginable—————Word building 41) mentally2) mentality3) mentalist—————Word building 51) migrant","immigrant2) migration3) migratory4) immigrant—————Word building 61) originate2) original3) originality4) originally—————Word building 71) payment2) repay3) unpaid4) payable","paid—————Word building 8 1) regulatory2) regulations3) regulators4) deregulation—————Word building 91) termination2) terminal3) Terminator4) terminable —————Word building 101) visible2) invisible3) visionaries—————Phrasal verbs 11) hold on2) hold on3) hold down4) hold5) up6) hold back7) hold8) back9) hold down10) hold on11) hold out12) hold out","hold up—————Phrasal verbs 21) keep2) down3) keep in touch4) keep from5) keep back6) keep7) down8) kept in9) keep back10) keep11) from12) keep13) in14) keep in touch—————Collocation 11) statement2) sound3) fear","fears4) signal5) stories6) electric current—————Collocation 2 1) cope with","handle2) lead to","result in3) aggravate4) be faced with","encounter5) improve","ease6) faced with7) clarify8) awkward","embarrassing","hopeless9) favorable","favourable10) overall11) real-life12) awkward","embarrassing13) complicated","awkward","embarrassing","hopeless14) favorable","favourable","privileged—————Commonly confused words 11) infect2) affect3) affect4) affect5) infect—————Commonly confused words 21) scraps2) scrap3) scrape4) scrap5) scrapes—————Commonly confused words 31) among2) amid3) among4) among5) Amid—————Cloze1) B2) B3) B4) A5) C6) B7) B8) D9) B10) D11) C12) B13) C14) C15) C16) B17) A18) C19) B20) B—————Sentence translation1. 如果不能在限期前偿还贷款,最终很有可能他将要解雇工人,关闭工厂。
商务英语综合教程U1U7课后答案.doc
Unit 1 Company Profile Translate the following Chinese terms into English.Candidateindustry personnelcore competency intended market headquarter Chief Executive Officer patentrcgistcrcd tradcmark domai n neimeemerging market multinational corporation stakeholder2.Translate the following English terms into Chinese.股本,股金总额以人为木的解决方案精于心简于形对客户的深入了解工业革命回收利用3.Translation:宝洁公司始创于1837年,是世界上最大的日用消费品公司之一。
2007财政年度,公司全年销售额达682亿美元。
在《财富》朵志评选出的金球500家最大企业中,排名第74位。
宝洁公司在全球80多个国家设有工厂或分公司,所经营的300多个品牌的产詁畅销160多个国家和地区,其屮包括美容护理、居家护理、吉列产品等。
每天,在世界各地,宝洁公司的产品与全球消费者发生着三十亿次亲密接触。
宝洁大屮华业务区包括1988年成立的中国大陆分公司、1987成立的香港分公司和1985年成立的台湾分公司。
一九八八年,宝洁公司在广州成立了在中国的第一家合资企业一广州宝洁有限公司,从此开始了其中国业务发展的历程。
宝洁总部位于广州I, 口前在广州、北京、上海、成都、天津、东莞及南平等地设有多家分公司及工厂,并在北京设立技术中心。
二十年來,宝洁取得了飞速的发展,主要表现在:建立了领先的大品牌宝洁公司是中国最大的日用消费品公司,年销售额超过二十亿美元。
我们在参与竞争的领域内占据了最大的市场份额。
飘柔、舒肤佳、玉兰油、帮宝适、汰渍及吉列等品牌在各自的护发、个人清洁、皮肤护理、婴儿护理、洗衣粉、男士美容等产品领威内都处于领先的市场地位。
新核心大学英语读写教程1课文翻译和课后题答案第七单元
Unit Seven Being FamousI.Pre-listening ActivitiesPart1略Part2 1.your talent 2.groundbreaking advances 3. Break the record4.to be noticed5.Work it■ScriptWhether walking the red carpet,publishing in respected and influential magazines or taking a place in the record books,becoming famous requires patience and strategy.Find and develop your talent.Famous actors,writers,physicists and explorers all discovered their passion and spent time developing it.Send an audition tape to a reality show.Post your talents online at popular websites like You Tube and Myspace.Produce groundbreaking advances in your field.Attract attention by exceeding expectations of judges in your area of expertise.If you have natural talent in your chosen field,continue to further your knowledge.Take classes and apply to the most respected and prestigious programs.Break the record of the person who is the highest record holder in your arena.Conquer something previously thought unconquerable-mountains and long-distance flights.Set a goal and overcome it.Succeed and there9s a good chance to be remembered by historians for years.Position yourself to be noticed.Move to a big city and gain more opportunities to tap into the national market.Obtain as much information about your industry and apply it.Work it.Wherever you go,act like someone who should be noticed.Even if you aren't famous yet,people notice confidence.II.Listening TasksTask1Understanding News ReportsNews Item1l.B 2.CNews Item23.A4.BNews Item35.B6.D7.C■ScriptNews Item OneQuestions1and2will be based on the following news item.Belgian security forces are continuing to search for a man seen with two suicide bombers at the airport and metro attacks in Brussels,Belgium.At least31people were killed and271wounded.The Islamic State terrorist group is claiming responsibility for the attacks.A U.S.official told VOA there is no reason to doubt the claim.Belgian federal prosecutor Frederic Van Leeuw confirmed that two of the attackers were brothers—Khalid and Ibrahim el-Bakraoui.On Tuesday,Belgian police released a photograph of three men taken from closed-circuit television at the airport.Van Leeuw said Ibrahim and an unidentified man,both wearing dark clothing,died in the airport attacks.Security forces are now looking for the third person in the photo.The man was wearing a white jacket with a black hat.Questions:1.What is the number of casualties in the airport and metro attacks in Brussels?2.Which of the following statements about the attackers is NOT true according to the news?News Item TwoQuestions1and2will be based on the following news item.In America,one big Easter tradition sends children hunting for hidden Easter eggs.Children carry baskets and collect eggs made of chocolate or candy.They search in the house,their yards or a park.But one egg hunt on Saturday went wrong in the northeastern State of Connecticut.A candy company hosted an egg hunt for children.The company is called PEZ,and it hid more than9,000 eggs on its property in Connecticut.But way more people showed up than the candy maker expected.The egg hunt was set up on three separate fields,and children would be assigned to hunt for eggs based on their ages.But Monday morning,stories reported parents going out of control at the hunt and made PEZ one of the top trending topics on Facebook.It turns out the parents rushed on to the fields where the eggs were hidden.They said they were trying to get eggs for their children.But instead,they left behind a lot of hurt feelings.Questions:1.Who hosted the egg hunt on its property in Connecticut?2.What happened at the egg hunt on Saturday in Connecticut?News Item ThreeQuestions1to3will be based on the following news item.In Ohio's presidential primary recently,17-year-olds were permitted to vote.Thafs unusual because the voting age in the United States is18.But during this election campaign,some people want to change the voting rules.In Ohio,a judge ruled that17-year-olds who turn18before the November8general election can vote.Several groups,including Generation Citizen,want local governments to permit all16-and 17-year-olds to vote.Generation Citizen argues that lowering the voting age will increase interest in government and politics.“A lower voting age would involve parents,teachers,and community members in the process of learning to vote,and ultimately voting themselves,raising adult voter turnout/9said Oliver York, age16.He is a junior at a San Francisco high school and working with Generation Citizen's"'Vote16USA Campaign".Arguments against lowering the voting age include:16-and17-year-olds are not mature enough and would vote the way their parents do.Here is what one person wrote on the website:"It's simply the fact that people at 16-17-years-old don't have the emotional or mental maturity of someone20-years-old.Their minds are still crazed with the chemicals of being a teenager.^,Questions:1.What do some groups including Generation Citizen want local governments to do?2.Who is Oliver York according to the news?3.Why are some people against lowering voting age?Task2Understanding a Long ConversationsConversation Onel.B 2.C 3.D 4.B 5.AConversation Two1.A2.C3.B4.D■ScriptConversation OneW:Good evening,and welcome to tonight's edition of Legendary Lives.Our subject this evening is James Dean一actor and hero for the young people of his time.Edward Nervy is the author of a new biography of Dean.Good evening,Edward!M:Hello,Tina!W:Edward,tell us what you know about Dean's early life.M:He was born in Indiana in1931,but his parents moved to California when he was five.He wasn't there long,though,because his mother passed away just four years later.James'father sent him back to Indiana after that to live with his aunt.W:So how did he get into acting?M:Well,first he acted in plays of high school,then he went to college in California where he got seriously into acting.In1951,he moved to New York to more stage acting.W:Then when did his movie career really start?M:1955.His first starring role was in East of E den.It was fabulous.Dean became a huge success.But the movie that really made him famous was his second one—Rebel without Cause.That was about teenagers who felt like they didn't fit into the society.W:So how many more movies did he make?M:Just one more.Then he died in a car crash in California in1955.W:What a tragedy!He only made three movies.So what made him the legend he still is today? M:Well,I guess is his looks,his acting ability,his short life and maybe the type of character he played in his movies.Many young people thought him as a symbol of American youth. Questions1to5are based on the conversation you have just heard.1.Who is Edward Nervy?2.When did James Dean and his parents moved to California?3.Which movie really made Dean famous?4.How did James Dean die?5.Which of the following statements is true according to the conversation?Conversation TwoM:So,this is the first time we've met.W:Yes,it is.M:And my producers tell me that your real name is Jo.All this time I thought you were"J.K." W:(Laughing)Yeah.M:J.K.is...W:Is just the nom de一well,ifs because my British publisher.When the first book came out,they thought C4this is a book that will appeal to boys",but they didn't want the boys to know a woman had written it.So they said to me'could we use your initials9and I said"fine".I only have one initial.I don't have a middle name.So I took my favorite grandmother's name,Kathleen.M:And fooled the boys for a while.W:Yeah,not for too long,because I started getting my picture in the press and no one could pretendI was a man anymore.M:Yes,and I don't think the boys have minded.W:No,it hasn't held me back,has it?Clearly not held me back.M:Is there something about being here,in this particular hotel where we are that you thought would be particularly stimulating to your creative process.Thafs why you wanted to come here?To finish?W:Well,it turned out to be stimulating.For years and years and years I just would go to a cafe and sit in a different kind of noise and work.I thought"I can go to a quiet place”.So I came to this hotel because it's a beautiful hotel,but I didn't intend to stay here.They were so nice to me here 一and I think writers can be a little bit superstitious—so the first day's writing went well so I kept coming back to this hotel and I ended up finishing the last of the Harry Potter books in this hotel.Questions1to4are based on the conversation you have just heard.1.Why did the woman write under a pen name?2.What did the boys do when they knew J.K.was a woman?3.Where did the woman used to write?4.What makes the hotel special for the woman?Task3Understanding PassagesPassage OneListening f or general information1.The world spends most of the time looking at the celebrity"elite".2.Teenage daughters want to marry or become the girlfriend of a celebrity.Listening f or specific information1.A2.B3.C4.B5.D■ScriptListening f or general informationThe world spends most of the time looking at the celebrity"elite"and occasionally trying to emulate,on a much smaller scale,what they see there.Our celebrity culture is as it is but,as a new study shows,if it's not filtered,ifs our teenage daughters that have the most to suffer from it, since they grow up to believe that marrying or becoming the girlfriend of a celebrity is what they want from life.Undertaken by the British Girls'School Association,on the occasion of the launch of a new site called My Daughter,which aims to help teens deal with age-specific issues,the poll showed that wife and girlfriends ranked the highest in terms of negative influence on youngsters.They make girls give up academic learning,in order to aspire to,some day,become the partner of a celebrity opting for high-heels and low IQs as a way of life.However,given that the girls in question are surrounded almost constantly by such models from their peers to the celebrities they so admire,it's up to the parents to make them see the difference between the options that are presented to them.Other bad influences that must be counteracted by parents are the so-called"It girls,,reality TV stars and,last but not least,celebrity magazines.Nevertheless,not all television is bad television.The same poll showed that TV shows like the long-running ER and Casualty prompt young girls to opt for a career in medicine.Listening f or specific information1.Who will suffer from celebrity culture most according to the study mentioned in the passage?2.Why does the British Girls'School Association launch a new site called"My Daughter"?3.Who should help girls see the difference between the options that are presented to them?4.Which of the following items is NOT mentioned as bad influences on girls?5.What profession are young girls encouraged to take after watching the shows ER and Casualtyaccording to the poll?Passage TwoListening f or general information1.how to become a celebrity.2.Five steps and four tips.Listening f or specific informationl.B 2.C 3.B 4.A 5.C■ScriptListening f or general informationAndy Warhol once said that everyone will have15minutes of fame.This may or may not be true,but to achieve celebrity status and stay there,you'll have to be persistent.Here are some things to keep in mind.The steps are as follows.First,have a personality,any personality.Without this,forget the rest.Second,work on your singular talent,whether it's cooking,acting,singing,writing,whatever. Third,try to reach the widest possible audience.Then,get a good publicist.You must be on front pages or inner covers.Always get a full page somewhere or a page where your mug dominates. Finally,Start anywhere and smile.Work your way up in circulation.There are also some tips for you to achieve celebrity.First,have a website,blog or both and network them.Second,becoming a Tow cost”celebrity can be anyone9s niche.Third,every once in a while,do something outrageous.Fourth,try to be witty or funny at times but don't force it if and when not natural.But contrary to popular belief,being celebrity is not always easy.Once you are famous,your personal life is no longer your own.Try to keep it separate as much as you can.Listening f or specific information1.Which is the most important step in achieving celebrity status?2.How can a good publicist help you?3.According to the speaker,how often can you do outrageous things?4.When should you try to be witty or funny?5.What will happen if you are famous?Passage ThreeListening f or general information1.photographers2.celebritiesListening f or specific information1.A2.B3.D4.D5.B■ScriptListening f or general informationPaparazzi are photographers who tirelessly hunt celebrities and their families so as to photograph them in candid,unflattering and at times compromising moments.Some people hate them,while more seems to need them.To stars,in the limelight they are public figures and off-stage,their lives are private.But to the public,both stars' performances and their private lives are entertainment.To satisfy people's eagerness to get a glimpse into celebrities,lives,the cat and mouse game between paparazzi and celebrities is played out almost every day.And when the paparazzi get too intrusive,conflicts between them and the stars intensify.A few months ago,Jay Chou was chased by several paparazzi as he was driving a car with his girlfriend and the angry Jay pushed over a reporter's scooter.Facing repeated offenses,some celebrities choose to endure them unless their families are also involved.Famous actor and Faye Wang's husband Li Yapeng has made it clear that his family is his bottom line,beyond which he will never compromise.And famous Taiwan actress,singer and writer Annie Yi also says the media can gossip about her private life and her career but bothering her little son is something she won't stand.But as people's curiosity for celebrities9lives grows,paparazzi are trying every means to hunt them down.Besides paparazzi are just one link in a long chain that has benefited many industries. So it seems that for celebrities,between fame and the right to privacy,they can only choose one. Listening f or specific information1.How do most people feel about the paparazzi?2.Why do paparazzi and celebrities play the cat and mouse game?3.When will the conflicts between paparazzi and the stars intensify?4.What is the bottom line for some celebrities when offended by the paparazzi?5.According to the passage,what will the celebrities lose if they want to have the right to privacy? V.Radio Program1.lend their fame4.humanize an issue7.what they have survived 10.the daily experience ■Script略VI.Songs1.possess2. fulfill ■Script略2.getting the attention5.adventurous young men8.reach out to them3.succeed4.dignity3. using their popularity6.affecting the planet9.in a very personal way5.achieve。
商务英语翻译教程(第三版)unit7广告翻译
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Classification:
Classification by Medium:
Newspaper Advertisement, Magazine Advertisement, Television Advertisement, Radio Advertisement, Direct Mail Advertisement, Outdoor Advertisement and others.
(6) Poetry in motion, dancing close to me. 动态的诗,向我舞近。(丰田汽车) (7) Ask for more.
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渴望无限。(百事流行鞋) (8) The choice of a new generation.
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新一代的选择。(百事可乐) (9) 要买房,到建行。
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Features of Ads
Attractive—catch the reader’s attention
Creative—project an image Persuasive—urge the reader to act
Impressive—produce an impact
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随着经济全球化的发展,广告宣传国际化的趋势将会越来越明显、越来 越激烈。无论是中国企业还是外国企业,都存在着一个广告国际化、全球化 的问题,也就是商品广告的翻译问题。国际性商品广告翻译应当充分考虑产 品销售对象的语言习惯、文化积淀与心理定式以便能够更好地为企业服务、 更好地推销产品。实践证明,成功的广告翻译会带来 巨大的经济效益,而不成功的翻译不仅会给会给企业 或国家带来重大的经济损失,还会直接影响企业或国 家的形象。因此,如何恰如其分地理解和翻译跨文化 广告,已是摆在商务翻译人员面前的一个现实问题。
大学核心商务英语读写教程3Unit7 FINANCIAL CRISIS AND INFLATION
Are you entitled to unemployment benefit? 你有资格领取失业救济金吗?
4. Words and Expressions
(6) pension /'penʃən/ n.
Meaning
ere
a sum of money paid regularly as a retirement benefit or by way of patronage
4. Words and Expressions
(4) scenario
Meaning
/sɪ'neəri:,əʊ/ n.
ere
an outline or model of an expected or supposed sequence of events
Example
The more likely scenario is that the president will resign and an election will be held.
4. Words and Expressions
(3) technically /'teknɪkəlɪ/ adv.
ere
Meaning in a technical/strict way
Example
Prize-fighting remained popular, though technically illegal, until the 1880s. 在19世纪80年代以前,职业拳击比赛虽然严格来说是 不合法的,但一直很受欢迎。
ere
tending to cause or bring about; contributive
Example