经典：体验商务英语第二册Unit-3-Companies

Describing companies
Discussion
What information is important when describing companies?
Business performance: Turnover/sales; profit
Competitiveness: Market share; share price
Starting up
B
Do you know these companies and their lines of business?
Vocabulary
A
share pr来自百度文库ce workforce profit subsidiary market share head office
Describing companies
A Which of these companies would you like to work
for? Why?
Starting up
Family business
Multinational
Self-employed/freelance
lawyer consultant writer
doctor
Can you explain the these?
- Family-owned - Public limited - Joint venture - Multinational - Parent - Subsidiary - Branch - Holding
Company
Starting up
Company Ltd./Inc./SA/AG
7 The cost of a company’s shares is its ______________.
Describing companies
Vocabulary B Complete the following extract.
FINANCIAL PERFORMANCE I am pleased to say the company has continued its excellent performance. We are changing, growing and doing well at a difficult time for the industry. _T__u_r_n_o_v_e_r_ was €57.2 million, an increase of 15% on last year, and _p_r__o_f_it_ rose by 5%, to €6.4 million. We are a highly competitive business. We have increased our _m_a_r__k_e_t__s_h_a_r__e_ to 20%. Consequently our _s_h_a__r_e__p_r_i_c_e_ has risen and is now at an all-time high of €9.6. Increased production and strong demand have had a positive effect on our cash flow, so we are able to finance a number of new projects. We have successfully moved to our new h__e_a_d__o__f_f_ic__e in central London. We are now planning to start full production at the recently opened Spanish _s_u_b__s_id__ia__r_y_ in October. Finally, thanks once again to our loyal and dedicatedw_o_r__k_f_o_r_c_e. Our employees will always be our most valuable asset.
Unit 3 Companies
‘Be not afraid of growing slowly; be afraid only of standing still.’
-Chinese proverb
‘Rome was not built in a day.’
‘Companies go from doing poorly to doing well or small companies grow to large companies.’
1 The amount of money a company receives from sales in a particular period is called its _t_u_r_n_o_v_e_r_.
2 The money a company makes after taking away its costs is its _________.
5 The percentage of sales a company has in a particular market is its _______________.
6 The main building or location of a large organization is its ______________.
3 A company which is more than 50% owned by a parent company is called a _____________.
4 The employees in a particular country or business are called the ___________.
Finance: Cash flow; investment in R & D; business expansion (new head office, subsidiary)