新编进出口英语函电 UNIT ONE(ppt课件)
合集下载
相关主题
- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
briefly
学习交流课件
18
Correct Grammar, Spelling and Punctuation …………………………………………………..
concluding lines of a letter; “Do”: get it all on the preceding page. 3. Indented or not? As preferred “Do”: Keep the same distance from the margin.
学习交流课件
from Merriam-Webster’s Guide to Business Correspondence
学习交流课件
8
Well-written letters reflect a firm’s pride and concern for quality;
Poorly-prepared correspondence can produce a negative impression that its recipients may have second thoughts about pursuing business with the firm.
12
A Letterhead in Blue
学习交流课件
13
A Letterhead in Grey
学习交流课件
14
Neat Typing or Printing
No smudges, finger marks and erasures!
学习交流课件
15
How?
Even Spacing
Word Processor!
4. Evaluation based on your attendence, class
performance and you学习r交e流x课件ercises
2
Why do we learn letter writing?
源自文库
学习交流课件
3
We have to communicate.
Three channels for communications: Vis-à-vis [‘vizəvi]（面对面） Verbal Written
Welcome to the Course of Correspondence for Import and Export!
学习交流课件
1
Up-to-date Correspondence for
Import & Export
Requirements:
1. Be on time for class;
Envelope: matching the letter sheet in quality; conforming with letterhead in printing or engraving size: 22x11 cm
学习交流课件
11
A Letterhead in Black
学习交流课件
from Merriam-Webster’s Guide to Business Correspondence
学习交流课件
9
Essential qualities for wellprepared business letters:
Good quality stationery Neat typing or printing Even spacing Short paragraphs Correct grammar, spelling and punctuation
学习交流课件
7
All the elements of business letter style come together to produce a reflection on paper not only of the writer’s ability and knowledge …… but also of an organization’s total image.
学习交流课件
4
Three Considerations for Evaluation of Channels
Money Time Documentation
学习交流课件
5
UNIT ONE
Presentation and Layout of Business Letters
学习交流课件
6
A letter is like a visit on paper.
2. Preview what you are going to learn next class and review what you have learned in time;
3. Finish all the exercises assigned;
(oral work ,written task, pre-class work and in-class work)
17
Short Paragraphs
Avoid long wordy blocks of type Use short sentences and paragraphs Use a new paragraph for each new thought
or idea Express that thought or idea simply and
学习交流课件
16
Even Spacing
1.Correct paragraphing : “Don’t”: one-letter, one paragraph; “Do”: one idea, one paragraph instead. 2. Wide margins : “Don’t”: Additional sheet for only one or two
学习交流课件
10
Good Quality Stationery
Letter sheet: plain white bond paper, unruled. with letterhead printed or engraved in black, grey or white. size: 21x30 cm, or A4.
学习交流课件
18
Correct Grammar, Spelling and Punctuation …………………………………………………..
concluding lines of a letter; “Do”: get it all on the preceding page. 3. Indented or not? As preferred “Do”: Keep the same distance from the margin.
学习交流课件
from Merriam-Webster’s Guide to Business Correspondence
学习交流课件
8
Well-written letters reflect a firm’s pride and concern for quality;
Poorly-prepared correspondence can produce a negative impression that its recipients may have second thoughts about pursuing business with the firm.
12
A Letterhead in Blue
学习交流课件
13
A Letterhead in Grey
学习交流课件
14
Neat Typing or Printing
No smudges, finger marks and erasures!
学习交流课件
15
How?
Even Spacing
Word Processor!
4. Evaluation based on your attendence, class
performance and you学习r交e流x课件ercises
2
Why do we learn letter writing?
源自文库
学习交流课件
3
We have to communicate.
Three channels for communications: Vis-à-vis [‘vizəvi]（面对面） Verbal Written
Welcome to the Course of Correspondence for Import and Export!
学习交流课件
1
Up-to-date Correspondence for
Import & Export
Requirements:
1. Be on time for class;
Envelope: matching the letter sheet in quality; conforming with letterhead in printing or engraving size: 22x11 cm
学习交流课件
11
A Letterhead in Black
学习交流课件
from Merriam-Webster’s Guide to Business Correspondence
学习交流课件
9
Essential qualities for wellprepared business letters:
Good quality stationery Neat typing or printing Even spacing Short paragraphs Correct grammar, spelling and punctuation
学习交流课件
7
All the elements of business letter style come together to produce a reflection on paper not only of the writer’s ability and knowledge …… but also of an organization’s total image.
学习交流课件
4
Three Considerations for Evaluation of Channels
Money Time Documentation
学习交流课件
5
UNIT ONE
Presentation and Layout of Business Letters
学习交流课件
6
A letter is like a visit on paper.
2. Preview what you are going to learn next class and review what you have learned in time;
3. Finish all the exercises assigned;
(oral work ,written task, pre-class work and in-class work)
17
Short Paragraphs
Avoid long wordy blocks of type Use short sentences and paragraphs Use a new paragraph for each new thought
or idea Express that thought or idea simply and
学习交流课件
16
Even Spacing
1.Correct paragraphing : “Don’t”: one-letter, one paragraph; “Do”: one idea, one paragraph instead. 2. Wide margins : “Don’t”: Additional sheet for only one or two
学习交流课件
10
Good Quality Stationery
Letter sheet: plain white bond paper, unruled. with letterhead printed or engraved in black, grey or white. size: 21x30 cm, or A4.