counter offer函电
国际商务函电第七章Unit07 Counter-offers
Unit Seven Counter-offers (还盘)
New Words & Expressions
7. out of line 不合理的，不相符的 Should your price be found out of line, they may turn to others for their requirements. 如果你方的价格不合理，他们也许会向别人购 买。 out of line with 与…不相符，与…脱节 What you asked is quite out of line with the present market here. 你方的要求与此地的现行市场行情不符。
Unit Seven Counter-offers (还盘)
Introduction
Definition of a counter-offer:
还盘，又称还价，是受盘人对发盘内容不完全同 意而提出修改或变更的表示。 在还盘时，对双方已经同意的条件一般毋需重复 列出。 进行还盘时，可用“还盘”术语。
Unit Seven Counter-offers (还盘)
New Words & Expressions
8. acknowledge v.t. 承认；告知收到(信件、礼物 等) We acknowledge the receipt of your letter of October 1. 我方收到了你方10月1日的来信。 It is universally acknowledged that the quality of our products is of first-grade. 大家一致公认我方产品的质量是一流的。
Unit Seven Counter-offers (还盘)
《外贸英语函电》Unit 5 Counter
常用句型
句型3 还盘建议
（1）为了促进贸易，我们还盘如下：500吨核桃， 每吨600美元成本加保费欧洲主要港口。
To step up trade, we counter offer asfollows:500 tons of Walnuts at USD 600/ton CIF EMP.
Counter offer: ②v. 还盘，用法同offer 我们愿还盘100,000打挂锁(padlock)， 每打20美元CFR洛杉矶价。
We counteroffer 100,000 dozen padlocks at USD$20 per dozen CFR Los Angeles.
常用句型
5.3 Letters for example
1
A. B. Greenwood & CO., LTD 315 Lens Road
London, England
June. 4, 2007 China National Import & Export corp. Tianjin China
Dear sirs,
We thank you for your offer of 1st June for 25,000 yards of rayon / woolen mixed fabric and 23,000 yards of dyed cotton shirting.
When the receiver disagree with the offer sent to him or her and makes some changes, the changed one is called a “counter-offer”, while the original one, when expired, will be replaced by the counter offer.
接受还价英语函电范文
接受还价英语函电范文Subject: Consideration of Your Counteroffer.Dear [Buyer's Name],。
I hope this message finds you well. Thank you for your prompt counteroffer, which we have carefully reviewed. We appreciate your effort in seeking a mutually beneficial agreement and would like to take this opportunity to discuss our considerations.Firstly, we understand your position and the need to control costs. Our initial offer was crafted with care, considering market conditions, product quality, and our commitment to providing exceptional customer service. However, we also recognize the importance of maintaining long-term relationships and the need for flexibility in business dealings.Therefore, in an effort to find a middle ground, wehave revised our offer to reflect a more competitive pricing structure. We have also included additional terms that may better suit your requirements, such as extended payment terms or flexible delivery schedules.Please find the revised offer attached for your reference. We believe that this revised proposal strikes a balance between our business objectives and your needs. We are hopeful that this offer will serve as a solid foundation for further discussion and negotiation.We value your partnership and look forward to the possibility of further collaboration. If you have any questions or concerns regarding the revised offer, or if you wish to discuss further negotiation options, please do not hesitate to contact us. We are committed to working closely with you to achieve a successful outcome.Thank you again for your counteroffer and your continued interest in our products and services. We look forward to hearing from you soon.Best regards,。
国际商务函电第六章：counter offers
常用句型
（3）尽管我们渴望与你方成交，但我们遗憾地 说你方价格不可接受。 Although we are desirous of doing business with you, we regret to say that your price is unacceptable to us.
常用句型
答案
4.As our price is quite reasonable, it has been accepted by other customers at your end . 5.As regards Men’s shirts, we look forward to dong business with you at a figure close to our quoted price.
1. The first paragraph is to acknowledge the arrival of the offer and say thanks. 2. The middle part is where you state why you can not accept the offer completely and put forward your new terms and conditions. If there is much to write, arrange them logically in separate paragraphs. 3. At last, give your hope for a prompt reply and business success.
练习
9. In to your letter, we enclose our latest illustrated catalogue for your . 10. Any orders you with us will receive our prompt and careful .
外贸英语函电Chapter 5 Counteroffers
• We'd like to ask for reduction of … • Can you give us a special discount?
Case 5-a reply
• Case study
– Make a reduction – Much to our regret – Comply with
Reasons for refusal
• The price we quoted is quite low/realistic/reasonable/the best possible/most favorable • We have done a lot of business at this price • Business has been extensively done in your market
• Writing points
how to write a reply to a counteroffer
• Thanks the offeror for his offer • Refusal/acceptance
– Express at inability to accept the offeror,s offer – State the reason for non-acceptance – Reasons for acceptance
Chapter 5
Counteroffers
What is a counter-offer?
• A rejection or refusal of the offer
– In the counteroffer, the buyer may show his disagreement to the certain terms and conditions and state his own ideas instead – E.g. your offer of 15th is acceptable if the shipment time is changed from June to July this year
外贸英语函电Unit 6：counter_offers
Letter 2 Reply to a Counter Offer(P125)(1)
June 14, 2010 Re: New price of silk underwear(真丝内衣） Dear Sirs,
Thank you for your letter of June 12. Considering the fact
Notes on Letter 2
• • • • 4.excluding the subsequent orders.不包括以 后的订单（不适用于以后的订单） A: excluding 不计； 不包括； 除外； 扣除 e.g. Excluding water, half of the body's weight is protein.
will carry us for the rest of this year.That order is likely one of the largest that we have ever placed with you.
•
Please inform us of acceptance at your earliest convenience.
probably rise in the near future. Thus, at the end of this July you
will have to go back to the previous price list.
•
Your wholehearted cooperation is very much appreciated.
?除非你设法进一步降低价格除非你设法进比如说在最新的报价的基础上再降步降低价格比如说在最新的报价的基础上再降?10否则我们将不得不终止我们之间的合作
商务英语函电05Counter-offer
《商务英语函电》 Unit 5 Counter-offer
Specimen Letters
Knowledge Objective
Skill Objective
Warm Up
1. Buyer’s counteroffer on price of DV
Sample
Business Situational Design
3．Know the letter structures of counter-offers and counter-counter-offers
《商务英语函电》 Unit 5 Counter-offer
Knowledge Objective
Warm Up
Business Situational Design
Specimen Letters
Notes
Trade Terms and Typical Sentences
Practice Training
Skill Training
Summary of Project
Skill Objective
Skill Objective
1．Can duly deal with your clients’ offers effectively 2．Know how to deal with the counter-offers you received 3．Skilled at the tact in price negotiations
We are anticipating your early acceptance.
Yours faithfully,
《商务英语函电》 Unit 5 Counter-offer
外贸函电 counter-offer counter-counter offer
Review of the previous classExercise: Fill in the blanks with the given words or expressions.1. offer subject decline accept validWe can ____ you bicycles at much lower prices.We can not see our way to ____ your offer.We regret having to____ your offer.This offer will remain ___ for ten days from March 3rd.Our offer is ____ to goods being unsold.Keys:offer accept decline valid subject2. place per effected price in offer subject toDear Sirs,We acknowledge receipt of your letter of March 15th, and confirm having faxed you today in reply, as ______ confirmation copy enclosed. You will note from our fax that, we are in a position to offer you 50 long tons of Tin Foil Sheets at the attractive________ of USD 135 per long ton CFR Shanghai for delivery within one month after you ________ an order with us. Payment of the purchase is to be ______ by an irrevocable letter of credit _______ our favor, payable by draft at sight in Pounds Sterling in London.This offer is firm _______ your immediate reply which should reach us not later than the end of this month. There is little likelihood of the goods remaining unsold once this particular ______ has lapsed.Yours faithfully, Answer：per, price, place, effected, in, subject to, offerAs per：按照as per confirmation copy enclosed：正如随函附上的确认副本Long ton：英吨；长吨（等于2240磅）Tin Foil Sheet：锡箔纸 tin 锡 foil 箔payable by draft at sight：凭即期汇票支付lapse：失效Unit 7 Counter-offer and counter-counter offerPart 1 introductionCounter-offer：还盘，指买方建议卖方修改报盘中的某些条款，并且向卖方陈述自己的条款。
外贸英语函电Chapter-5-Counteroffers
Main contents
Objective
Basic knowledge
Sample study
Useful expressions
Writing points
Focus
பைடு நூலகம்
Review and practice
Objective
❖To be familiar with some useful expressions
❖It has the effect of rejecting the original offer. Thus the prior offer becomes invalid and unbinding.
❖It requires an acceptance/refusal under the terms of the counter offer
Think about
❖Q1 :What should we say if we want to cut down the price?
❖Q2: How can we persuade our counterpartner to accept our price?
❖Extension
▪ Q3:if you are the member of Silicon Co., how to write a reply?
❖Material is easily obtainable at a much lower figure
❖Your offer for sth is appreciated ❖In reply to your offer of.., we would like
to make the following counter-offer
Counter offer 英语函电
4.Counter-offerDear Sirs,Thank you for your letter of March 31 offering us your “Hummer” brand vehicles.To be candid with you, we like your vehicles, but your prices appear to be on the high side as compared with those of other makes. It is understood that to accept the prices you quoted would leave us little or no margin of profit on our sales. As you know German is a developed country; its principal demand is for articles in the medium price range.We appreciate your prompt response to our enquiry and would like to take this opportunity to conclude some transactions with you we would, therefore, suggest that you make some allowance say 10% on your quoted prices so as to enable us to introduce your products to your customers. If, however, you cannot do so, then we shall have no alternative but to leave the business as it is.For your information, some parcels from Taiwan have been sold here at a much lower price. We hope you will consider our counter-offer favorably and let us have your acceptance by telex. It may interest you to know thatonce you have opened up a market here, you would have every advantage of developing a beneficial trade in the England.Yours sincerely。
《外贸函电》unit 3 counter-offers
Unit 3 Counter-offersI.Aims and RequirmentsHelp students to learn the concepts of firm offer, and non-firm offer and counter offerHelp students to learn additional sentence patterns about counter offerII. ContentsStudying letters about Counter offerStructure of a business letter about counter offerAdditional sentence patterns about counter offerIII. Focus on and DifficultiesKey words, phrases and sentence patternsStructure of a business letter about counter offerIV. Teaching steps1.Definition of firm and non-firm offereful sentences3.The structure of a business letter about counter offerV. Practical Exercises1.Draft a reply to the above letter in a proper form, mentioningthefollowing:____报盘收悉；____价格太高，歉难接受；____ 建议减价3%；_____其他条款可以接受。
Practice21．June 27, 2009Dear Amy Lee,感谢你们6月26日的报盘以及寄来的餐具样品。
尽管我们很欣赏这些餐具的优良品质，但我们遗憾地说，你们的价格似乎太高。
外贸函电 counter-offer
Could you reduce the price by, say 20%?
reduce
to/by
Please reduce the price by $20.
请将价格降低20美元。
Please reduce the price to $20.
请将价格降至20美元。
reduce
如果你方能将价格降至每个5美元，我们 将大量订购。
be out of line with
与…不一致
Your price is out of line with the prevailing international market.
你方的价格与现行市场价格不一致。
be in line with
与…一致
In order to enlarge the sales, our price should be in line with the world market.
Introduction
Definition of a counter-offer (还盘):
A counter-offer is virtually a partial rejection of the original offer. It also means a counter proposal put forward by the buyer.
Байду номын сангаас
The buyer may show disagreement to the price, or packing, or shipment and state his own terms instead. The effect of a counteroffer is that the original offer is no longer valid, and the offeree now becomes the offeror as the counteroffer becomes the new offer.
商务英语函电05Counter-offer
circumstances, if a buyer does not agree with any or some of the trade terms of a
quotation or an offer, he sends a counteroffer.
In the counter-offer, the buyer may show his disagreement to the price, or quantity, or shipment, or terms of payment and state his own terms instead. Such alternations, no matter how slight they may appear to be, signify that the original offer becomes invalid and business has to be negotiated on the renewed basis. The original offerer or the seller now becomes the offeree and he had the full right of acceptance or refusal. In the latter case, he may make another counter-offer of his own. This process can go on for many rounds till business is finalized or called off.
4．Can write a counter-offer or counter-counteroffer on price
《商务英语函电》 Unit 5 Counter-offer
商务英语函电unit 4 Counteroffer Letters
▪ 5. A counteroffer usually covers the following contents, expression of thanks to the offer and expression of regret and statement of reasons for inability to accept the offer; suggestions of the acceptable terms and conditions to maintain business transaction and hopes for acceptance of the changes and a quick reply. The buyer may also suggest that there be other opportunities to do business together if they can not come to business this time.
反还盘函电英文范文(必备7篇)
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文档下载后可定制修改，请根据实际需要进行调整和使用，谢谢!并且，本店铺为大家提供各种类型的经典范文，如工作总结、工作计划、合同协议、条据文书、策划方案、句子大全、作文大全、诗词歌赋、教案资料、其他范文等等，想了解不同范文格式和写法，敬请关注!Download tips: This document is carefully compiled by this editor. I hope that after you download it, it can help you solve practical problems. The document can be customized and modified after downloading, please adjust and use it according to actual needs, thank you!Moreover, our store provides various types of classic sample essays for everyone, such as work summaries, work plans, contract agreements, doctrinal documents, planning plans, complete sentences, complete compositions, poems, songs, teaching materials, and other sample essays. If you want to learn about different sample formats and writing methods, please stay tuned!反还盘函电英文范文(必备7篇)反还盘函电英文范文第1篇Dear Sir，We thank you for your letter of May 5 offering us 500 tons of the subject goods at US $150 per ton CIF Guangdong.Although we are in urgent need of such product， we find your price is too high and out of line with the prevailing market quoted price will reduce our profit largely.To tell you the truth， we have received quotations 15% lower than yours.Should you be prepared to reduce your price by， say， 13%， we might come to terms.Considering our business relations for serval years， we make you such a counter-offer.As you know， this year’s grape harvest was good and the market is declining， that is， the supply has outstripped the demand.We hope you will consider our counter offer most favorably and let us know your acceptance as soon as possible.Hope to hear from you soon.Yours faithfully，Tim敬启者：感谢您五月五日的来函，在来函中贵公司愿意提供我们以每吨150美元 CIF广东报价的500吨商品。
国际商务函电作业-Chapter4OfferandCounter-offer5篇
国际商务函电作业-Chapter4OfferandCounter-offer5篇第一篇：国际商务函电作业-Chapter 4 Offer and Counter-offer Chapter 4 Offer and Counter-offer学号姓名成绩I.Translate the following terms and expressions: A.Into Chinese: 1.firm offer3.as requested5.subject to7.without delay 9.meet sb.half way 11.have no alternative but 13.for sb’s information 15.payable by draft at sight B.Into English: 1.畅销3.以市场波动为准4.保兑不可撤销信用证5.价格范围7.使交易维持原状 8.连锁商店 10.交货2.考虑接受6.保证交货9.撤销发盘2.the captioned goods 4.make sb.an offer 6.a 3% discount 8.out of line with10.make a reduction in price 12.margin of profit 14.concludea transactionII.Correct the mistakes in the following sentences:1.We confirm to have received your letter of the 17th covering 5,000 sets sewing machines.2.If our customers approve your sample, we trust large business can conclude.3.Should the above terms and conditions are acceptable to you, please let us know.4.We hope you can try your best to comply with our request for a reduction by 2% in yourquotation.5.In view of you are our old customers, we are prepared to allow you a special discount.6.At your requested, we are sending you herewith our Quotation Sheet No.123.7.Please note that our offer is firm, subject to your reply reach us within one week.8.We must point out that the quality of our goods ismuch superior than that of others.III.Write an English letter based on the following information:1.告诉对方你已经收到其2007年9月13日关于中国绿茶（green tea）的还盘信，谢绝对方的还盘。
外贸英语函电Chapter 5 Counteroffers
Expectation of the acceptance
Urge the offeree to accept the counteroffer
Opening
We thank you for your offer of May 15 for sth Your offer for sth is appreciated In reply to your offer of.., we would like to make the following counter-offer
与其他供应商相比，
Your prices are much( 5%) higher than (that of ) other manufactures There is a big difference between your price and those of your competitors We can obtain the same quality through another channel at much lower price than that you quoted us We can obtain a price of…with a local firm Goods of the same quality are easily obtainable at a lower price
?cometoterms成交?cometobusinesses?closeadealbargain?putthedealthrough全套课件37?inviewofconsidering鉴于?atyourearliestconvenience?atanearlydate?atanearlymoment?assoonaspossible?byreturn?beforelong?byonattheearliestopportunity?withoutanydelay?withtheleastpossibledelay全套课件38?atanearlydate?atanearlymoment?assoonaspossible?byreturn?beforelong?byonattheearliestopportunity?withoutanydelay?withtheleastpossibledelay全套课件39sample4?onthehighside偏高?abittoohigh有点太高?excessiveprohibitive过高令人望而却步?ratherstiff价格坚挺?ontherise上涨?muchas虽然尽管?weareregretfulthat?itisregrettablethat?seeoneswaycleartododoingsth?entertainonescounteroffer全套课件40sample5areply?casestudy?makeareduction?muchtoourregret?complywith?writingpoints全套课件41howtowriteareplytoacounteroffer?thankstheofferorforhisoffer?refusalacceptance?expressatinabilitytoaccepttheofferorsoffer?statethereasonfornonacceptance?reasonsforacceptance?urgetheoffereetoacceptthecounter全套课件42常用例句refusal?itisregrettablethatwehavetodeclineyourcounteroffer?wecannotmakeanydiscountsconcessions?wecannotseeour
外贸英语函电Unit 5 Counter-Offer
We like the quality of your goods and also the way in which you have handled our enquiry and would welcome the opportunity to do business with you. May we suggest that you allow us a discount of, say, 5% on your quoted prices that would help to introduce your goods to our customers? If you cannot do so, then we must regretfully decline your offer.
We are anticipating your early replyunter-Offer
Dear Sirs,
Re: Forever Brand Bicycles
Thank you for your letter about the offer for the bicycles. Although we appreciate the quality of your bicycles, their price is too high to be acceptable. Referring to the Sales Confirmation No.89, you will find that we ordered 1000 bicycles with same brand as per the terms and conditions stipulated in that Sales Confirmation , but the prices was 10% lower than your present price. Since we placed the last order, price for raw materials has been decreased considerably. Retailing price for your bicycles here has also been reduced by 5%. Accepting your present price will mean great loss to us, let alone profit.
外贸函电09.09Lecture7CouterofferU
• counteroffer • regret • on usual terms • be out of line with • decline • on the high side • conclude • take sth into consideration
希望你方能认真考虑你们的商业信誉，立即 开证，否则由此带来的损失由你方承担。
➢ Language Points
10. at your earliest convenience ph. 尽早的；早日的;立即
▪ at an early date ▪ at an early moment ▪ as soon as possible ▪ by return
▪你 方 价 格 颇 为 合 适 ， 但 交 货 期 太 长 Yo。ur price is quite in line, but the time of delivery is too distant.
➢ Language Points
6. persuade v. 说 服 ； 劝 说 cause sb. to do sth. by arguing or reasoning with him
•We note with regret that your buyers are not interested in our offer.
遗憾地得知你们的客户对我方报盘没有兴趣。
•抱歉无法按你方16日信中所提价格供货。
We regret our inability to supply the goods at the price indicated in your letter of 16.
考虑到你方的运输情况，我们已特别加固包装，以 尽可能减少损失。
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外贸函电
Counter-offer
还 盘
LOGO
Contents
Basic Knowledge Concerned Letter-writing Guide
Used Expressions and Sentences
Part One Part Two Part Three Part Four Part Five
LOGO
Part Two
Steps/Contents Typical Expressions
2. Expressing regret at inability to accept the offer and giving reasons for nonacceptance
Much to our regret, we cannot entertain business at your price, since it is out of line with the prevailing market, being 20% lower than the average. The price you offer is out of line with the market, so it is beyond what is acceptable ps/Contents Typical Expressions
For letters making counter-offer 1. Thanking the 0fferor for his offer
Thank you for your offer of... Many thanks for your reply to our inquiry for steel furniture. Thank you for your prompt reply and detailed quotation. Thank you for the samples you sent in response to our inquiry of June 8, 2007.
LOGO
Part Two
For letters in reply to a counter-offer
A negative or uncertain reply to a counter-offer is actually another counter-offer. The following are some typical expressions.
will be accepted and there may be an opportunity to do business together
We hope that you will take our counter-offer serious into consideration and reply very soon.
We regret to say that the price you quoted is too high to work on.
In view of our long-standing business relationship, we make you the following counter-offer.
Please make us a best possible counter-offer.
LOGO
Part Two
4.Hoping the
If you accept our counter-offer, we will counter-offer advise our end users to buy from you.
LOGO
Part One
2. Main Contents of a Counter-offer
A satisfactory counter-offer generally includes the following: (1) Thanking the offeror for his offer and mentioning briefly the contents of the offer (2) Expressing regret at inability to accept the offer and giving reasons for non-acceptance (3) Making an appropriate counter-offer (4) Hoping the counter-offer will be accepted and there may be an opportunity to do business together
We hope you will consider our counter-offer most favorably and fax us your acceptance as soon as possible. Please keep us informed of the supply position in your place.
LOGO
Part Two
3. Making Your price is on the high side and we have to counter-offer as follows, subject to your a counter- reply received by us on or before April 8, offer if, in 2007. the We counter-offer as follows: ... circumsta Your competitors are offering considerably nces, it is lower prices and unless you can reduce appropriat your quotations, we shall have to buy elsewhere. e
Sample Letters Practical Training
LOGO
Part One
1. The Significance and Effect of Counter-offers In international trade, when the offeree accepts the terms and conditions stated in the offer, the transaction is concluded. However, in most cases, the offeree would reject the terms and conditions or state his own terms and conditions by return. The rejection or partial rejection of the offeree to the offer is called counter-offer. A counter-offer is virtually a counter proposal initiated by the original offeree. In a counter-offer, the buyer may show disagreement to the price, or packing, or shipment and state his own terms instead. Once the counter-offer is made, the original offer is no longer valid, and the offeree now becomes the offeror as the counter-offer becomes the new offer. Counter-offer constitutes the main part of business negotiations. During the negotiation, many issues (such as quality, quantity and packing of the goods, price, shipment, insurance, payment terms, commodity inspection, disputes and settlement of disputes, force majeure, and arbitration, etc.) will be talked about by the sellers and the buyers. So counter-offers are usually time consuming and may go many rounds before business is concluded or dropped.
It is impossible for us to entertain your counter-offer. The price you counter-offered is not in line with the prevailing market. This is our rock-bottom price; we can’t make any further reduction. We appreciate your counter-offer but find it too low to accept LOGO
LOGO
Part Two
2. Expressing regret at inability to accept the offer and giving reasons for nonacceptance We regret to inform you that your offer is unworkable, as some parcels of Japanese makes have been sold here at a much lower price.