电子商务英语 E-Commerce English PPT 课件 Unit 5

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电子商务英语教学课件Unit 2 Enterprise and E-commerce

touch off 触发，引发(困难或暴力的局面)
Google Is Adding Major Libraries to Its Database
Analysis of sentences
划线部分为定语从句，修饰前面的 publishers，whose为关系词， are of interest 有趣的 enough to 足以…… in large quantifies 大量地
与基于互联网的电子商务相比，电子数据交换（EDI）标准化程度更低，成本也更高，通常使用XML（可扩展标记语言）来允许买方和卖方在线沟通。
本句中，划线部分是一个非限定性定语从句，修饰 “Internet based eBusiness”，对其进行进一步补充说明。
How Business-to-Business Works
Google Is Adding Major Libraries to Its Database
Analysis of sentences
The Amazon and Google programs work by restricting the access of users to only a few pages of a copyrighted book during each search， offering enough to help them decide whether the book meets their requirements enough to justify ordering the print version.
How Business-to-Business Works
Some notes
economy of scale 因经营规模扩大而得到的经济节约 fixed pricing固定价格 work on 从事于，致力于 back-end system 后端系统 B2B 企业对企业电子商务 EDI (Electronic Data Interchange) 电子数据交换 XML (eXtensible Markup Language) 可扩展标识语言

unit 7 _e_commerce_ppt

Section 2-1
13
Benefits and Characteristics of ECommerce
Web sites enable businesses to track customers’ purchasing habits.
Section 2-1
14
Benefits and Characteristics of ECommerce
If a customer will not accept a substitute, even when there are many other comparable products available, he or she is demonstrating brand loyalty.
brand loyalty refers to a customer’s preference for a particular product
Section 2-1
9
E-Commerce versus E-Business
Government, not-forprofit organizations, and corporations all conduct e-business.
e-business any process a business conducts over a computer network
Chapter 7
E-COMMERCE
1
Learning Objectives
• • • • • • • • • Describe electronic commerce, its scope, benefits, limitations, and types. Understand auctions and bartering. Describe the major applications of business-to-consumer commerce, including service industries, and major issues faced by e-tailers. Discuss the importance and activities of online advertising. Describe business-to-business applications. Describe emerging EC applications such as intrabusiness and B2E commerce. Describe e-government activities and consumer-to-consumer ecommerce. Describe the e-commerce support services, specifically payments and logistics. Discuss some ethical and legal EC issues. Describe EC failures and strategies for success.

商务英语课程课件Unit15_E-Commerce

◆ Warm-up Practice
◆ Listening Task ◆ Speaking Task ◆ Reading Task ◆ Writing Task ◆ Follow-up Practice
We need to discuss some questions about what we are going to learn in this unit.
1）What abound on the Internet ? Good deals, convenience, and choice abound on the Internet. 2) Why do you use a browser that should comply with industry security standards? Because these standards scramble the purchase information you send over the Internet, helping to secure your transaction. 3) If you are not familiar with a company selling online, what should you do? You should ask for a paper catalog or brochure to get a better idea of their merchandise and services. Also, determine the company’s refund and return policies before you place your order. 4) What is suggested in establishing a password? Be creative and never give it to anyone. Avoid using a telephone number, birth date or a portion of your Social Security number. Instead, use a combination of numbers, letters and symbols. 5) What should you do after you place your order online? You should print a copy of your purchase order and confirmation number for your records after you place your order. 6) Before you sign up for the service of paying bills and checking your account status online, what should you do? You should evaluate how the company secures your financial and personal information.

电子商务英语教学课件Unit 5 Business Models of E-commerce

Understanding B2C E-commerce
Analysis of sentences
本句中， “using membergenerated documents and messages”是一个现在分词短语作方式状语，修饰谓语 “provide”。
These provide a platform for developing oneto-one relationship using member-generated documents and messages.
Business-to-Business and Consumer-to-Consumer E-commerce
Some notes
EBay，美国一家拍卖网站，世界上最大的网上交易平台。阿里巴巴，世界上最大的B2B互联网公司。 second-hand market 二手市场，旧货市场 at the end of 在……的最后 come along 出现，进步 used items 旧货
通过互联网开展B2C业务是非常合适的，因为互联网渐变得十分普及而且它能够帮助企业针对各种各样的潜在顾客推出有效的产品和服务的促销策略。
is suitable for…… 对……合适 potential customers 潜在顾客
E-commerce
Analysis of sentences
随着消费者越来越习惯于在线购买产品，其他产品类别将会越来越流行。
Business-to-Consumer E-commerce
Analysis of sentences
Some experts believe that， in the long term， this type of businesses should be more successful than pure e-commerce businesses.

电子商务英语课件1

• Some researchers define a fourth category of electronic commerce, called consumerto-consumer (or C2C), which includes individuals who buy and sell items among themselves.
• All of these communication, control, and transaction-related activities have become important parts of electronic commerce. Some people include these activities in the B2B category; others refer to them as underlying or supporting business processes.
To understand these categories better, consider a company that manufactures stereo speakers. The company might sell its finished product to consumers on the Web, which would be B2C electronic commerce.
学习指导电子商务在现代生活中的位置越来越重
要，它的出现不仅为企业提供了创造效益的平台，而且也极大的方便了用户的使用，逐渐成为商务活动中占主导位置的形式。随着计算机及通信技术的发展，为电子商务发展提供了更加广阔的空间。
本章主要介绍了以下内容： • 什么是电子商务 • 电子商务的类型 • 电子商务的发展 • ·com的繁荣、破灭和重生 • 电子商务的优势 • 电子商务的劣势

电子商务讲解课件(英文)Lecture

Customer service
Effective channels for customers to get help and resolve issues.
03
E-commerce Businesses
Marketplace
Marketplace Amazon Alibaba eBay
A platform that brings together buyers and sellers to facilitate transactions.
A crowdfunding platform that allows individuals or groups to raise funds for personal causes or charitable
projects.
Airbnb
A peer to peer e-commerce platform that allows
01
02
03
起始阶段
20世纪90年代初，电子商务出现，以静态网页展示产品信息。
发展阶段
20世纪90年代末至21世纪初，电子商务平台兴起，在线购物逐渐普及。
成熟阶段
21世纪中期至今，移动支付、社交电商、跨境电商等多元化模式涌现。
Types of E-commerce
01
02
03
04
B2B (Business-to-Business) ：企业与企业之间的电子商务
Bitcoin, Ethereum, etc., used for secure, decentralized transactions.
Delivery and Logistics
In-store pickup

商务英语课程课件Unit15 E-Commerce

2. Listen to the passage and fill in the missing information in the blanks according to the information you hear.
Today, the Internet is reshaping the way business transactions are conducted. It is empowering both consumers and businesses by providing expanding markets and choices to not only national, but also international communities. It enriches competition in products and prices and it drives change and improvement, given its ability to provide information and comparative choices. Putting up a Website to promote and display products, and the luring online shoppers in to look around at the offerings, however, are only one dimension of conducting business via the Internet. To realize the true potential of electronic commerce, an effective method of receiving payment for products sold or delivered through the Internet is a necessity. This is the focus of current Internet-related research. While it is currently possible to make purchase over the Internet, this form of commerce has not yet gained sufficient popularity. It has great potential. While nobody is certain what the future will bring, we do know that the Internet recognizes no national borders. Electronic commerce is global in nature, so the Internet can’t help but to dramatically increase international business. The everchanging technology in electronic commerce and the introduction of new hardware, software, and service technology force market participants to quickly and readily adjust their basic business strategies. Companies who want to participate in the worldwide electronic commerce revolution must adapt their electronic commerce service capabilities and product offerings to the requirements of the electronic commerce marketplace.

《电子商务英语》PPT课件

Lesson Nine
A strong focus on relevant and innovative research and teaching programmers, wideranging professional/industrial links and interaction with research institutions worldwide have established Surrey's reputation as an international university. There are currently some 7.000 full-time students at the University of Surrey, in subject areas within Engineering, Science. Business/Management. Social Sciences, Health/Medical Sciences and Performing Arts. About 15% of these are from overseas, 112 countries currently being represented amongst its student body. Surrey is consistently in the top three UK universities in its annual employment record.
By the end of this lesson, you should be able to have a good command of
□ e-commerce terms given in the lesson □writing a brief introduction to an organization or products □ useful words and sentences By the end of this lesson, you should be able to □summarize the article Internet Site Agrees to Settle FTC Charges of Deceptively Collecting Personal Information in Agency’s First Internet Privacy Case □prescribe the features of an organization and products

电子商务英语课件PPT课件

同时，学习者还可以对事物进行上下义分类，如animal (动物)可分为家禽类cow、hen等；野兽类monkey、wolf等；飞禽类stork、owl等；爬行类snail、crocodile等及水中动物shark、eel等。利用分类联想，可将分散的知识联系起来，使知识系统化，起到复习和巩固所学知识的作用。依照上述规律记忆单词，不但不会感到枯燥乏味，而且印象深刻
后
缀
后缀是加在词根或单词后面的成分，一般只改变词性，不影响词义，可分为四种：名词后缀、形容词后缀、动词后缀和副词后缀。以下略举数种为例：名词后缀：-er (teacher，表示人)、-ant (coolant，表示物)、-hood (childhood，表示抽象名词)、-ery (piggery，表示场所地点)、-age (mileage，表示集合名词)、-let (streamlet，表示小)、-ine (heroine，表示阴性)、-ade (blockade，表示行为)、-dom (beggardom，表示身份地位)、-logy (zoology，表示-----学)；
比如目前时兴的一种类比构词法，即仿照原有的词创造出其对应词或近似词。例如：speak (说)类比出 doublespeak (假话，欺人之谈)、old-speak (常规用语)、 computerspeak (计算机语言)、netspeak （网络语言)、 sportspeak (运动语言)、college-speak (校园语言)，甚至还有China-peak (按国人的说法)、Olympspeak (按奥运会的说法)等。总之，通过构词记忆法，不仅可以较快地记住新词、巩固旧词，而且还可以通过推理思考，使有限的词i汇知识转化为无限的生成单词的能力。

电子商务英语课件 ppt

单击此处添加正文，文字是您思想的提一一二三四五六七八九一二三四五六七八九一二三四五六七八九文，单击此处添加正文，文字是您思想的提炼，为了最终呈现发布的良好效果单击此4*25}
B2C e-commerce transactions are typically low volume, with high margins, and involve the exchange of goods and services that are tailored to the specific needs of consumers.
Data Privacy Policies
Policies that outline how an e-commerce business collects, uses, and shares customer data, ensuring compliance with privacy laws and regulations.
Security Measures
Measures taken to protect e-commerce systems from unauthorized access and malicious attacks, including firewalls, encryption, and regular security audits.
In the B2C model, businesses use e-commerce websites or mobile applications to market and sell their products to consumers.
C2C is a model where individuals sell goods and services directly to other individuals. It involves the buying and selling of used goods, collectibles, and services online.

Unit 16Electronic Commerce《外贸英语函电》PPT课件

provides access to an online global marketplace which operates on a
24 hour basis，with millions of customers and thousands of products
and services.It also provides companies with new，more cost effective
Unit 16
Electronic
Commerce
Text
A
The term electronic commerce is heard frequently in modern
society.It is one of the most common business terms in use
as we embark on the 21st century.So what exactly is Ecommerce? It tends to mean different things to different
to place an order along with delivery and payment details directly into the
merchants inventory system.The wine is then dispatched from the supplier's
warehouse and in theory is delivered to the consumer without delay.
information.The intranet is usually accessed through the

《电子商务英语》教学课件—unit 1

种类
Sample Dialogue 1 First Meeting at Work
• Listen and write down the missing information.
• (1) Did you get here alright? • (2) I’ll show you around. • (3) The laptop is all set up for you to use. • (4) let me introduce you to Gary, • (5) How’re you doing? • (6) If you need anything just ask Gary • (7) you can just call me • (8) don’t hesitate to ask
Further Listening
Listen to a dialogue and then make correct choices according to what you hear. Put a tick (√) on the words you choose.
Answers:
phone 10% unsafe ratings Paypal
What can you say?
Turn to P3 to find
some help
Sample Dialogue 2 Talking about Online Shopping
1. Listen and answer the following questions.
• Q1. What did Johnson buy online? A watch.
Warm-up Questions

商务英语课程Unit15ECommerce省优质课赛课获奖课件市赛课一等奖课件

3) If you are not familiar with a company selling online, what should you do? You should ask for a paper catalog or brochure to get a better idea of their merchandise and services. Also, determine the company’s refund and return policies before you place your order.
that enables E-commerce. (7) Some consumers are still fearful of sending their credit card numbers on
the Internet. (8) Other consumers are simply resistant to change and are uncomfortable
delivered via the Internet. (7) Society derives benefits. (8) Electronic payment of tax refunds, public retirement, and welfare
support costs less to issue. (9) Electronic payment is more secure and faster. (10) E-payments are easier to control than checks, which can help
(2) Find out refund and return policy. (3) Protect your Internet passwords. (4) Protect your privacy. Only provide your credit card

电子商务英语ECommerce-English---Unit12课件

English---Unit12
自建主机是决定如何以及在何处建网站的一种选择。
concurrent [ kən'kʌrənt ] adj. 同时发生的 National elections were concurrent with the outbreak of war. 在全国举行大选的同时，战争爆发了。
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电子商务英语ECommerce-English---Unit12
interactivity [ intəræk'tiviti] n. 交互性 The teachers can employ various forms to carry out teaching interactivity. 教师可以采用多种形式进行教学互动。
2020/11/14
电子商务英语ECommerce-English---Unit12
2
Warm-up
As everybody knows, it’s better to plan in advance before we start to do something. It is the same situation when we develop a Web site. Try to figure out the factors that need to be considered developing a Web site.
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电子商务英语ECommerce-English---Unit12
6
Word study
relevance [ 'relivəns ] n.
相关性
What you are saying has no relevance to the matter in hand.

电子商务英语教学课件Unit 1 Going Close to E-Commerce

2. What does the “vent” mean in the dialogue? B
A. Someone who is qualified to treat sick or injured animals.
B. Let people express their feelings or emotions.
1. E-commerce is an emerging concept. 2. Many people think e-commerce is just a website. 3. Let’s look at the speed of economic change in digital era. 4. The transaction occurs between two business partners. 5. E-commerce involves more than simple online transactions. 6. Do you know “TV Commerce”? 7. What is the definition of e-commerce? 8. The process of marketing and selling goods was a massmarketing. 9. E-commerce is often not fully electronic. 10. These online businesses may represent a new sales channel.
Unit 1 Going Close to ECommerce
Learning Objectives:
After studying this unit, you are able to: Know about the introduction of e-commerce; Know about the e-commerce platform; Know about the Internet and mobile commerce Know about the communication networks

电子商务英文版最新ppt课件ec13 ch05 accessible

• Cybervandalism: – Disrupting, defacing, destroying website
• Hacktivism
Data Breaches
• When organizations lose control over corporate information to outsiders
Table 5.3 Customer and Merchant Perspectives on the ferent Dimensions of E-Commerce Security (1 of 2)
Dimension Integrity
Customer’s Perspective
Has information I transmitted or received been altered?
Phishing
• Any deceptive, online attempt by a third party to obtain confidential information for financial gain
• Tactics – Social engineering – E-mail scams – Spear phishing
• Low-cost web attack kits • Online credit card fraud • Underground economy marketplace
What Is Good E-Commerce Security?
• To achieve highest degree of security – New technologies – Organizational policies and procedures – Industry standards and government laws

电子商务(全套英文版662页PPT课件)

virtual (pure-play) organizations Organizations that conduct their business activities solely online
click-and-mortar (click-and-brick) organizations Organizations that conduct some e-commerce activities, usually as an additional marketing channel
consumers, and society. 10. List and describe the major limitations of EC.
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1-3
Electronic Commerce: Definitions and Concepts
electronic commerce (EC)
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1-4
Electronic Commerce: Definitions and Concepts
MAJOR EC CONCEPTS
Pure Versus Partial EC EC Organizations
brick-and-mortar (old economy) organizations Old-economy organizations (corporations) that perform their primary business offline, selling physical product
intranet An internal corporate or government network that uses Internet tools, such as Web browsers, and Internet protocols

电子商务英语教学课件Unit 1 Introduction to E-commerce

一则来自报纸的消息报道，34％的美国家庭有使用互联网的经历，其中有5400万人利用互联网或万维网做生意。
02
E-commerce: Implications for Business in the 21st Century
New words
profoundly ad. 深深地，深切地 alter v. 改变 competitive adj. 竞争的，比赛的 setting n. 环境 radical a. 根本的，基本的，彻底的 Internet n. 因特网，互联网 network n. 网络 vendor n. 卖主，商家 awareness n. 意识，认识 potential a. 潜在的
places the order or signs the agreement with
the seller.
spend time/effort to do sth.花费时间/精力做…… 划线部分为疑问词加to do的形式，译为“生产什么、怎么生产” signs the agreement with…… 与……签合同/签署协议
To build an EDI system costs a lot of money and it is rather complicated to use it.So， as you can see， in traditional business surroundings， people spend more time and efforts to do business. Sometimes mistakes and delays will happen.
Read the full text in 15 minutes.

电子商务英语unit1Electronic Commerce in the 21st Century

电子商务英语
E-commerce English
•
清华大学出版社
Chapter One
Electronic Commerce in the 21st Century
•
清华大学出版社
Unit one
• 1.1.2 Origin of E-Commerce • 1. Traditional Commerce • The oldest form of traditional commerce
cost items as jewelry or antiques that can’t be inspected online may be not proper to sell online. • (2) E-commerce is totally new and some people are slow to adapt to it. • (3) Technologies are changing rapidly, and keeping pace with change will ultimately become too costly. • (4) There is frequent employee turnover. Many skilled employees leave and start their own businesses or for higher salaries.
Unit one
• (5) Many companies face cultural and legal impediments to E-commerce.
• (6) There is difficulty in integrating existing database into the E-commerce software.