商务英语》期末考试模拟卷答案
商务英语考卷(期末)
商务英语考卷（期末）一、选择题（每题1分，共5分）1. The main purpose of a business letter is to ________.A. provide detailed informationB. make a requestC. establish a personal relationshipD. All of the aboveA. IntroductionB. ConclusionC. Executive SummaryD. Bibliography3. When making a business presentation, you should________.A. speak as fast as possible to show your expertiseC. keep it simple and conciseD. focus on your own achievementsA. be vague and mysteriousC. include personal greetingsD. be written in all capital letters5. Which of the following is an example of passive voice?A. The manager approved the proposal.B. The proposal was approved the manager.C. The manager will approve the proposal.D. The proposal will be approved the manager.二、判断题（每题1分，共5分）1. Business writing always requires the use of formal language. ( )2. In a business meeting, it is acceptable to interrupt others while they are speaking. ( )3. A business plan should include a detailed financial forecast. ( )4. An elevator pitch should last for more than 5 minutes. ( )三、填空题（每题1分，共5分）1. A ________ is a written document that outlines the goals of a business and the strategies for achieving those goals.2. In a business contract, the ________ is the party that receives the product or service.四、简答题（每题2分，共10分）2. How can you effectively manage your time during a business presentation?4. Why is it important to proofread business documents?5. Describe the purpose of a SWOT analysis.五、应用题（每题2分，共10分）1. You are tasked with writing a business letter to a potential client. Outline the main sections and provide a brief description of each.2. You are preparing a business report on market trends. List three sources you would use to gather information.3. You are giving a business presentation on a new product. Describe how you would structure your presentation.5. You are creating a marketing plan for a new product. Identify three key marketing strategies you would use.六、分析题（每题5分，共10分）七、实践操作题（每题5分，共10分）八、专业设计题（每题2分，共10分）1. 设计一份商务英语课程大纲，包括课程目标、主要内容、教学方法及评估方式。
商务英语2期末考试试题及答案
商务英语2期末考试试题及答案_2021年1月3936国开电大商务英语2期末考试试题及答案2021年1月3936国开电大商务英语2期末考试试题及答案一、交际用语(每小题2分，共10分) 1-5题：选择正确的语句完成下列对话，并将答案序号写在答题纸上。
1.―___________________ ―We would like to get in with the fall publication，if possible. A.What product are we talking about?B.Which edition would you like your advertisement to appear in?C.How much do you plan to spend on advertisement? [答案]B2.―Your bank is huge!It must have many departments. ―___________________ A.It’s true.Our bank consists of many departments. B.Thank you，our bank is a small one. C.You are kidding!Our bank is a small one. [答案]A3.―___________________ ―It will take at least three weeks. A.When will you finish our TV commercial?B.How long did you finish our TV commercial?C.How soon will you finish our TV commercial? [答案]C 4.―You want to know about the value added tax，don＇t you? ―___________________ A.Yes，you need to introduce it for me. B.Yes，I must know everything about it. C.Yes，could you give me a brief overview of it? [答案]C 5.―So could you make an exception and accept D/P? ―___________________ A.I shall tell you frankly it would drastically increase our risk. B.Thanks，we are inclined to accept your price. C.Yes，we have already tried our best. [答案]A 二、选择填空(每小题2分，共30分) 6-20题：阅读下面的句子，从A、B、C三个选项中选出一个能填入空白处的最佳选项，并将答案序号写在答题纸上。
商务英语函电期末考试试题和答案
商务英语函电期末考试试题和答案Part I. Filling the blanks with following preposition(in, with, on, under, regarding, by, with, for, out of, against)1. Goods ____ Contract No. 112 were dispatched yesterday. (under/against)2. We are writing to inform you that your L/C No.1234 opened______ Standard Chartered Bank should be amended reading. (through/with)3. We have written to you ___ two occasions in the last two months ___ the establishment of the relevant L/C. (on, regarding/concerning)4. ___ examination of the credit, we find transshipment and partial shipments are not allowed. (On)5. If you are able to reduce the price ______ 5%, we shall place an order_____ you. (by, with)6. There is a heavy demand _____ bicycles now and we are running ___ ___ stock. (for, out of)7. Please insure ___ us ___ USD 10,000 ____ 100 cases of leather shoes ___ All Risks. (for, for, on, against)8. If goods are sold ___ CIF basis, we insure goods against All Risks ___ 110% of the invoice value. (on, for)9. You can file a claim against the loss or damage of the goods with the insurance agent___ your end. (at)10. We are glad to inform you that we have opened an irrevocable L/C No. 465 ____ your favor _____ US $ 4,000 ____ Barclays Bank plc, London, valid until 3 December. (in, for, with/through)Part II. Filling the Blanks with the Following Words(valid, indicated, expedite, entertain, draw, quotation, extend, subject, respectively, make)1. We are sending you our Enquiry and wish to receive your ___. ( quotation)2. Our offer is _______ for 10 days, _____ ____ your replay reaching us before April 20. (valid, subject to)3. We are unable to reduce the price to the level you ___. (indicated)4. While we appreciate your intention to do business with us, we regret that we cannot ________ any fresh orders. (entertain)5. The L/C authorizes you to ____ at sight on the Bank after shipment is made. (draw)6. Please ____ shipment and validity of the L/C to July and August 20 ____ with the amendment reaching us by June. (extend, respectively)7. The time of shipment is approaching. Please _____ the L/C as soon as you can. (expedite)8. We have received your L/C No.336 covering our Sales Confirmation No. 4789. We find that the price terms CIF have been mistakenly indicated as CFR. Please refer to the said contract and _______ the amendment accordingly. (make)Part III. Translate the sentences into English1. We have a lot of commitments on hand, and we are very sorry we cannot accept your order of immediate delivery.我们手头有很多工作，很遗憾不能接受你们立即装运的要求。
《商务英语》期末考试试卷附答案
《商务英语》期末考试试卷附答案Ⅰ)Match each one on the left with its correct meaning on the right（2*10=20）1.motivation A. to make continual efforts to gain sth.2. pursue B. the action of obtaining, esp. by efforts of careful attention.3. mark up C. which by is its nature can not be known by senses,not clear and certain, not real.4. procurement D. the goods (freight) carried by a ship, plane orvehicle.5. intangible E. the amount by which a price is raised.6. cargo F. profit, interest.7. royalty G. the net value of assets or interest, invest.8. equity股本，资产净值H. not needing other things or people, taking decisionsalone.9. yield 投资收益，回报I. a share of the profits.10. independent J. need or purpose.Ⅱ)Fill in the blanks with the words or expressions given below and ifnecessary, put the word in the right form.（12*3=36）A. orientationB. diversifyC. seek outD.differentiate…fromE.take advantage ofF. undergoG. bring aboutH. correspondI. abandon J. amount toK. Come after L. approach1.That factory is trying to its products to sell in different markets.2. A successful businessman is always skilled in every possible opportunity.3. Reforming and opening to the world has great changes in our lives.4. Can you this kind of operating the others?5. Private firm going in for international business have a profit6. He his company and family and went away with all the money.7. The of winter brings cold weather.8. The manager’s words a refusal to the proposal.9. Company is always the best way to gain more while cost less.10. The city has many changes during the last ten years.11. Direct investment usually a firm has experience in exporting or importing.12. The goods don’t to the list of these I ordered.Ⅲ)Translate the following sentences into English.（44分）1.国际贸易有助于所有的国家促进经济的发展。
商务英语写作试题及参考答案
商务英语写作试题及参考答案1 / 4期末考试试卷出卷老师***** 商务英语写作I. Complete the letters with the words give n. Change the word forms where n ecessary. (10poi nts)popular inquiry, hire, volume, assign, instead of, recommend,cooperation,responsible, branch(1) Dear SirOwi ng to the large in crease in the __ 1 __ o f our trade with this coun try, we have decided to ope n a(n) ___ 2 ___ here,with Mr. Jackie Black as man ager. The new branch will ope n on1 July and from that date all orders and ___ 3 ___ should be sent to Mr. Black at the above address, __ 4 __ to our London office.We take this opport un ity to express our tha nks for your __ 5 ___ i n the past. We hope the new arrangements will lead to even better results.Yours faithfully(2)Dear SirThis letter is to ___ 6 _ Tim Steve n as an outsta nding salespers on.I have known and worked with Tim for more than three years. He is a highly __7 ___and creative in dividual. Form the day he came to work for us, he was a welcome member of our sales team. He willi ngly un dertook any task _ 8 ___ t o him, whether it invo Ived direct sales or not, and his en thusiastic manner made him __ 9 __ with all our customers.I am sorry to lose Tim, but his educational plans call for him to move outside oulr citybelieve anyone who __ 10 ___ h im will be truly fortun ate.Yours sin cerelyII. Choose the best an swer for each questi on. (10 poin ts)11. After check ing thegoodsaga in styour inv oice, we discovereda con siderabl^hortage number.A. ofB. inC. for12. As soon as we receivethe signedform, we will add your name to the list of people s nowshoveli ng.A. requiri ngB. requireC. required13. The report is to be _______ t o the Directors as soon as possible.A. preparedB. promotedC. prese nted14. I am glad that I feel quite ______ for the positi on you advertised.A. qualify ingB. qualifiedC. qualificati on试卷********* 学院2015学年度第1学期15. We recommended _______ a small quantity for trial.A. to buyB. you boughtC. buying16. ___ the qual,it y ou must assure that we would get the goods produced in 2004.A. In regard toB. Due toC. In view of17. ______ we appreciate your cooperation in giving us the information about your market, we regret that we are unable to reduce our price to the level you indicated.A. DespiteB. SinceC. While18. We shall appreciate it if you will effect shipment as soon as possible, thus ______ ourbuyers to catch the brisk demand at the beginning of the season.A. enableB. enablingC. enables19. I am writing _____ your advertisement for the position of Conference Manager..A. in view of B. in reply of C. in response to20. I will phone you next week after you _____ a chance to go over the material.A. have hadB. hadC. had had川Match (10 points)(一) In the following, 21-25 describe the problems, and a-e give the solutions. Please match them.21. The printed shirting clearly does not match the samples you left with us.22. The bottom corner of the suitcase is broken.23. We regret to inform you that the above invoice containsa mistake.24. The color of the goods shipped by you is different form what we need.25. We only received 80 cartons instead of 95 cartons.a) We think a little difference in color between them is unavoidable.b) It seems that some of the materials escaped the examination we normally give to all materials.c) We doubt the shortage happened due to losses or pilferage.d) No commercially made suitcase can withstand an impact of this kind.e) We have checkedwith our accountingdepartmentand found that the figure was wrong.(二) Choose from f-j to match 26-30.26. Herewith pleasefind encloseda check for US$5,000 inpayment of your invoiceNo.2771.27. We take the liberty of writing to you with a view to building up business relations with your firm.28. To step up trade between us, we trust you would allow usa higher rate of discount with your firm.29. Are your valuables protected from burglary?30. Since this is our first order, we hope you will doeverything possibleto ensure punctual shipment.f) Our lines are mainly textiles and handicrafts.g) We are now pleased to send you our official receipt.h) Let us here at Home Safe, Inf. help you make sure your family and home are fully protected.i) We assure you that we shall effect shipment on the specified date in your order.J) Since this is our first transaction with you, we decide, as an exception, to cut the price by 2%.V. Tran slate the followi ng into Chin ese (10 poi nts)33.Dear Sir or MadamThrough the courtesy of the Commercial Counselor of your Embassy in London, we come to know your name and address. Also we are informed that you are a prospective buyer of Chinese Cotton Piece Goods. As this item falls within the scope of our business activities, we shall be pleased to enter into business relations with you.We enclosea brochureand a pricelist to acquaint you with our commoditiesnow available for export. Quotations and samples will be airmailed to you upon receipt of your specific inquiry.Your favorable reply will be highly appreciated.Yours faithfullyW. Choice what figures of sppech are used in the follow ing senten ce. （10po in ts）Metonymy （转喻）personification （拟人）metaphor （暗喻）simile （明喻）alliteration （头韵）1 we all know he is a fox.2the trees cried in the cold strong wind3she is loving and loveable lady4Her kiss is as sweet as honey5 She was so thirsty that she drank several cupsVII Writing. （20 points）34.Write a letter for the following situation.Your friend has invited you to her birthday party in the evening. Bu'tvyeoucaught a ver bad cold. Write a note to say you are sorry and wish them a good time商务英语写作答案1 volume2 branch3 inquire4 instead of5Cooperation6recommend7 responsible8 arrange9 popular10 hire 选择1-5 A A C B A 6-10 B C BC A3 / 4（靳翳）A LU A UO^IAI 9（傅论）uoqai印川％（YW）uoiieoijiuosjad 乙（靳翱）」oiidegiiu捏刼roe M-6S [-82 kZS 0-92□-9S E 陀e-es p-ss q-LS。
《商务英语》考试试题及答案
《商务英语》考试试题及答案商务英语考试试题及答案商务英语考试（Business English Test，简称BET）是针对商务环境下英语语言能力的测试，涉及商务沟通、商务文化、商务礼仪等方面。
以下是BET的考试试题及答案，供读者参考。
一、选择题1、在商务场合中，下列哪个词汇属于更为正式的称呼？ A. guy B. sir C. mate D. boss 答案：B. sir2、在商务谈判中，下列哪个语句属于礼貌的表达方式？ A. No way B.I think so C. You're wrong D. It doesn't matter 答案：B. I think so3、在商务活动中，下列哪个行为符合商务礼仪？ A. 穿着休闲装参加谈判 B. 在会议上发表言论前先做笔记 C. 在商务场合频繁使用手机 D. 在商务宴请时点价格昂贵的菜品答案：B. 在会议上发表言论前先做笔记二、填空题4、在商务活动中，我们常常使用电子邮件进行沟通。
以下是一封商务邮件的示例： Dear [Name], I am writing to [purpose of email].If you have any questions or need more information, please [request]. Thank you. Best regards, [Your Name] 请问，在"[purpose of email]"处应填写什么内容？答案：填写邮件的目的，例如："invite you to a business meeting"（邀请您参加商务会议）等。
41、在商务谈判中，有时候会出现僵局。
以下是一个解决商务谈判僵局的示例： Person A: We cannot accept your price. It's too high. Person B: I understand your concern. We can offer a better discount if you purchase more items. 请问，Person B是如何解决谈判中的僵局？答案：Person B通过提供更多的优惠来打破谈判中的僵局，即提供更多的折扣给对方，以换取更多的购买量。
广东商学院外语院2020年秋季期英语专业《商务英语》专业期末试卷及答案
广东商学院外语院2020年秋季期英语专业《商务英语》专业期末试卷及答案一、单选题（共30题，60分）1、Arriving at the bus stop, _____ waiting there.（2.0）A、a lot of people wereB、he found a lot of peopleC、a lot of peopleD、people were found正确答案：B解析：2、_____, he can now only watch it on TV at home.（2.0）A、Obtaining not a ticket for the matchB、Not obtaining a ticket for the matchC、Not having obtained a ticket for the matchD、Not obtained a ticket for the match正确答案：C解析：3、He resented _____ to wait. He expected the minister _____ him at once.（2.0）A、to be asked, to seeB、being asked, to seeC、to be asked, seeingD、being asked, seeing正确答案：B解析：4、He wasn’t asked to take on the chairmanship of the society, _____ insufficiently popular with all members.（2.0）A、having consideredB、was consideredC、was being consideredD、being considered正确答案：D解析：5、Professor Johnson is said _____ some significant advance in his research in the past years.（2.0）A、having madeB、makingC、to have madeD、to make正确答案：C解析：6、_____ at in this way, the present economic situation doesn't seem so gloomy.（2.0）A、LookingB、LookedC、Having lookedD、To look正确答案：B解析：7、Even as a girl, _____ to be her life, and theater audiences were to be her teachers.（2.0）A、performing by Melissa wereB、it was known that Melissa's performances wereC、knowing that Melissa's performances wereD、Melissa knew that performing was正确答案：D解析：8、_____ him tomorrow?（2.0）A、Why not to call onB、Why don't call onC、Why not to calling onD、Why not call on正确答案：D解析：9、The opening ceremony is a great occasion. It is essential _____ for that.（2.0）A、for us to be preparedB、that we are preparedC、of us to be preparedD、our being prepared正确答案：A解析：10、"It seems that she was there at the conference." The sentence means that（2.0）A、she seems to be there at the conference.B、she seemed to be there at the conference.C、she seems to have been there at the conference.D、she seemed to being there at the conference.正确答案：C解析：11、"The man preparing the documents is the firm's lawyer" has all the following possible meanings EXCEPT（2.0）A、the man who has prepared the documents...B、the man who has been preparing the documents...C、the man who is preparing the documents...D、the man who will prepare the documents...正确答案：D解析：12、How happy we are! The holiday we have been looking forward _______ at last.（2.0）A、to has comeB、to have comeC、to having comeD、has come正确答案：A解析：13、Everyone in our class was working hard and doing what we could _______ a good college.（2.0）A、enterB、to enterC、enteringD、entered正确答案：B解析：14、_______ the road round to the right and you’ll find his house.（2.0）A、FollowB、FollowingC、To followD、Followed正确答案：A解析：15、_______ the road round to the right, you’ll find his house.（2.0）A、FollowB、FollowingC、To followD、Followed正确答案：B解析：16、_______ the road round to the right, the blind man asked a boy to guide him.（2.0）A、FollowB、FollowingC、To followD、Followed正确答案：C解析：17、Nobody can imagine what difficulty we had ________ home in the snowstorm.（2.0）A、walkingB、to walkC、walkedD、to walking正确答案：A解析：【分析】考查固定搭配。
商务英语考试题库和答案
商务英语考试题库和答案一、选择题（每题2分，共20分）1. Which of the following is the most appropriate way to address a business letter?A. Dear Mr. SmithB. Hello SmithC. Hi thereD. Hey buddy答案：A2. In a business negotiation, which of the following statements is considered impolite?A. I appreciate your understanding of our situation.B. I'm afraid I can't agree with your proposal.C. We'd like to discuss the terms of the contract further.D. You're wrong, and I'll tell you why.答案：D3. What is the best way to conclude a business email?A. Best regardsB. Yours sincerelyC. Yours faithfullyD. See you later答案：A4. Which of the following is not a typical section of a business report?A. Executive SummaryB. Table of ContentsC. IntroductionD. Sales Forecast答案：D5. When should you use the term "P/L" in a business context?A. When discussing profit and lossB. When discussing product listingsC. When discussing project leadersD. When discussing payment limits答案：A6. What is the meaning of the abbreviation "B2B" in business?A. Business to BusinessB. Business to ConsumerC. Business to GovernmentD. Business to Industry答案：A7. Which of the following is the correct way to express a percentage increase in a business context?A. The sales increased by 20%.B. The sales increased by twenty percent.C. The sales increased by 20 percentage points.D. The sales increased by 20 percents.答案：A8. What is the purpose of a SWOT analysis in business?A. To identify strengths, weaknesses, opportunities, and threatsB. To analyze the financial statementsC. To evaluate the company's market shareD. To forecast future sales trends答案：A9. In a business meeting, which of the following actions is considered unprofessional?A. Arriving on timeB. Taking detailed notesC. Interrupting others frequentlyD. Asking clarifying questions答案：C10. What is the meaning of the term "ROI" in business?A. Return on InvestmentB. Return on InnovationC. Return on InformationD. Return on Importance答案：A二、填空题（每题2分，共20分）11. When writing a business proposal, it is important to include a(n) ________ that outlines the main points of the proposal.答案：Executive Summary12. In business communication, "N/A" stands for ________.答案：Not Applicable13. A business ________ is a document that outlines the financial goals and strategies of a company.答案：Budget14. The ________ is the part of a business report where you present your findings and analysis.答案：Body15. In a business context, "Q1" refers to the first ________ of the year.答案：Quarter16. When discussing a business deal, "T&Cs" stands for ________.答案：Terms and Conditions17. A ________ is a type of business document that provides a detailed description of a product or service.答案：Specification18. In business, "FYI" is an abbreviation for ________.答案：For Your Information19. A ________ is a financial statement that shows a company's assets, liabilities, and equity at a specific point in time.答案：Balance Sheet20. The ________ is the part of a business report where you summarize the main points and make recommendations.答案：Conclusion三、阅读理解题（每题3分，共15分）阅读以下商务邮件，并回答问题。
商务英语期末考试参考答案
商务英语期末考试参考答案说明：商务英语期末考试有五种题型：一、中英短语互译已经全部总结，见下文二、问答题已经提供了参考答案，仅供参考，见下文三、案例分析题请根据题目要求自行准备四、英语段落翻译中文已经注明，请自己翻看商务英语教程五、写作请根据题目要求自行准备1、中英短语互译（详见商务英语课件——每个PPT中的短语部分）PPT1：1. individual proprietorship个体经营，独资企业2. convertible bonds 可转换债券3. memorandum of association 公司章程4. monopolistic competition 垄断竞争5. business credit 商业信用1. 财政资源 financial resources2. 有限责任公司 limited company3. 销售收入 sales revenue4. 有形商品 tangible goods5. 流动资金 working capitalPPT2：1. flexible manufacturing system 弹性生产系统2. fractional reserve system 部分准备金制度3. credit instruments 信用工具，信用票据4. bull market/bear market 牛/熊或多头/空头市场5. manufacturing process 制造工艺1. 厂址选择 facility location2. 库存控制 inventory control3. 总支出 aggregate expenditures4. 股权证/权益证 equity instruments5. 财务管理 financial managementPPT3：1. performance appraisal 绩效/业绩评估2. promotion-from-within 内部提拔3. skills inventory 技术库存4. macroeconomic ramification 宏观经济衍生物/结果5. closed-end fund 封闭式基金1. 项目生命周期 project life cycle2. 软技能和硬技能 soft skills and hard skills3. 补偿制度 compensation system4. 开放式基金 open-ended fund5. 优先股 preferred stockPP4：1. profit-oriented objective 利润导向的目标2. marketing intermediary 营销代理商3. channel of distribution 销售/分销渠道4. persuasive advertising 劝诱性广告5. source credibility 信息源可信性1. 营销组合 marketing mix2. 产品生命周期 product life cycle3. 资本回报率 return on capital4. 定量调查 quantitative research5. 通过速率 pass-along ratePP5：1. credit obligation 债权责任2. retained earnings 留存收益3. current/quick ratio 流动/速动比率4. common/preferred stock 普通/优先股5. capital budgeting and capital expenditure 资本预算与资本支出1. 净现值 net present value2. 股东权益shareholders’ equity3. 兼并与收购 merger and acquisition4. 股票期权 stock option5. 有限责任 limited liability2、问答题：包含5个小题（其中PPT4出三个问题、PPT2和PPT5各出一个问题）（注：一下文字中红色字体为答案）备注：答题时如果是用What is提问的请用It is...回答答题时如果是用What are提问的请用They are...回答PPT2：1. What is a project? (IPPM) IPPM第4页右下角答案：It is a temporary endeavor undertaken to create a unique product, service, or result.2. What is project management? (IPPM)IPPM第5页第7-8行答案：It is the application of knowledge, skills, tools and techniques to project activities to meet project requirements.3. What tradeoffs need to be made when managing a project? Give a brief description of each. (IPPM) IPPM第5页第11-14行答案：They are scope (size), quality (acceptability of the results), cost and schedule.4. What are the nine project management knowledge areas? Describe them briefly. (IPPM)IPPM第10页中间位置5. What is capital? What is finance (3 aspects)? (p47.ib) 答案：The money needed to start and continue operating a business is known as capital. In general, finance is securingand utilizing capital to start up, operate, and expand a company.6. What are the four areas of production and operation control? Give each a brief description. (p19.cb) 商务英语教材第19页［10］第三行起PPT5：1. What are the four main financial statements?State their functions briefly. (TTTCK)答案参看PPT5答案：Financial statements: Balance Sheet, Income Statement, Retained Earnings Statement, Statement of Cash Flows Balance sheet: presenting the financial position of a firm at a particular point in time, money raised & money spent Income statement: information concerning the f irm’s profitabilityRetained earnings statement: detailing the changes in the retained earnings account for a certain periodStatement of cash flows: information about the cash receipts (收入) and disbursements (支付)2. What is Limited Liability? State its three aspects.(TTTCK)答案参看PPT5答案：It is a corporation is responsible for its own obligations, its creditors can look only to(指望) the assetsof the corporation to satisfy their claims, the owners’ total liability generally is limited to the amount they have invested in the corporation3. What are the four types of funding? (para.9 p45.cb)商务英语教程第57页（2）第4-5行4. What is the definition of financial management?(p55.cb) 商务英语教程P55 方框里面内容。
《商务英语》期末考试试卷附答案
《商务英语》期末考试试卷附答案Ⅰ. Translate the following words and expressions from English into Chinese. (10小题*3=30)1. in a detour2. competitive devaluation3. consignor4. customer mobility5. escape clauses6. share holders7. potential loss8. carrying vessel9. negligent10. specific dutyⅡ. Translate the following words and expressions from Chinese into English. (10小题*3=30)11.债权国12.国际合同13.定期付款/分阶段付款14.被保险人15.人口计划16.特惠税17.基础设施项目18.装箱单19.破产20.土地和劳动力Ⅲ. Answer the following questions in English. (4小题*5=20)21. What are the five major modes of the modern freight transportation system?22. What do “valued” policies mean?23. What is the purpose to establish GSP(the Generalized System of Preference)?24.What is the relationship between MNEs and their host countries?Ⅳ.Translate the following into Chinese. (2小题*10=20)25. The Bank for International Settlement (BIS) is a unique institution. Many ofits operations are of types normally performed by a commercial bank, but it is owned principally by central banks, and managed by central banks and its principal customers are central banks. The objects of BIS are to promote the cooperation among central banks and to provide additional facilities for international operations.26. In the 1970s and 1980s counter trade was different from the old practice although some similarities remained. Current counter trade partners are not necessarily familiar partners and goods exchanged are sometimes vertically related. Current counter trade can be categorized as follows.商务英语参考答案1.迂回2.竞争性贬值3.寄售人4.客户流动性5. 豁免条款6. 股东7. 潜在损失8.运载船只9. 粗心大意10. 从量税11.The credit country 12.International contract 13.Term payment14.The insured 15.The population plan 16.The preferential duty 17.Infrastructure construction project 18.Shipping list 19.Disruptednd and labor force21.Water, air, road, rail, pipeline22.Valued policies mean that a country provide investors with preferential policies for insured return in order to attract foreign investment.23.The purpose of GSP is to help development of developing countries by provide tariff concession to them.24.The relationship of MNEs and their host countries is interdependable and interactive.25.国际结算银行是一个独特的机构。
《商务英语》期末考试模拟补充卷
《商务英语》期末考试模拟试卷Answer:Most classification schemes include the following: •Raw materials•Manufactured materials•Components•Services2 What is the most obvious advantages of effective communication in the workplace？Answer:So why exactly is communication important at the workplace？The answer to this is known to almost everyone，but many people can't find the right words to express it。
It becomes clearer when you understand that every workplace must rely on teamwork and cooperation in order to carry out their work properly. The employees must also stay motivated. Disgruntled employees will never work efficiently, I think almost everyone is aware of that。
It is proper communication that encourages and upholds this spirit of teamwork and cooperation amongst the employees。
If the employees are friends with each other，obviously they will work better with each other. Read more on effective communication in the workplace.3 What is the key difference between social networks and more traditional online communications?Answer:The key difference between social networks and more traditional online communities is the friend—of-a—friend (FOAF）trust model that exists in social networks。
商务英语BEC考试模拟试题及答案
商务英语BEC考试模拟试题及答案商务英语（BEC）考试模拟试题及答案商务英语是以适应职场生活的语言要求为目的`，内容涉及到商务活动的方方面面。
下面是店铺精心为大家整理的商务英语(BEC)考试模拟试题及答案，希望对大家考试有帮助，更多内容请关注应届毕业生网!Questions 13-20.Read this letter alert explanation of business problems , and answer the questions that follow.Williams and Co.54 Jermyn StreetLondon SW 1Y 6LXJuly, 1993Manager of Export SalesHilton Motorcycles Ltd.Fenley WorksDear Sir or Madam :We received your letter dated 2nd July, expressing your dissatisfaction with the present level of your sales in Nigeria. We shall try to explain as briefly as possible how it is that your competitors are doing so well so that you may see why it is that we are not. We shall also suggest ways of improving the present situation. Our difficulties may be summarized as follows :1. Your competitors pay for extensive advertising in newspapers and magazines that reach every corner of Nigeria. We receive no financial help for advertising and do not receive sufficient commission to pay for it ourselves.2. the company referred to in your letter sent a two-man team on a tour of six provinces in a specially equipped lorrycontaining the models they wished to publicize. Their agent had arranged displays in the towns they were due to visit and had announced them in the local press. With such backing from the manufacturer ,high sales are inevitable !3. What sells well in Europe does not necessarily sell well elsewhere. Your competitors know to undertake sales tours in other regions. Nigeria covers an area of over 350 , 000 square miles and our present commission will not stand the expense of such trips.If you are prepared to increase our commissions ,contribute to our travel expenses on the longer journeys and back us with advertising. We are convinced that we can do as well as your competitors. We look forward to your comments.Yours faithfully ,Williams and Co.Questions 13-16For questions 13 -16 ,choose the correct title for each paragraph from the box below.For each paragraph (1-4) mark one letter (AG) on your Answer Sheet.Do not mark any letter twice.13. Paragraph 1...14. Paragraph 2...15. Paragraph 3...16. Paragraph 4...A Deliveries and commissionB A two-man teamC Proper models.D More advertisementsE Your competitors' successful methodsF Expenses for tripsG Sales promotionsQuestions 17-2017. We are going to give a brief explanation...18. Your competitors' advertisements often appear in popular publications19. Hear is our suggestion that you follow their example and...20. If you give us more financial assistance, we believe...A. Why your competitors are doing better than us.B. that they wished to publicize.C. that we can catch up with your competitors.D. that you concentrate on three models.E. that are sure to sell well.F. which they would certainly visit.G. that reach every corner of Nigeria参考答案：13. D 14. G 15. C 16. A 17. A 18. G 19. D 20. C【商务英语（BEC）考试模拟试题及答案】。
商务英语听说期末考试复习题及参考答案
商务英语听说 --复习资料一、词汇测试题1、 (6) reimbursementA. to chargeB. to pay back esp. moneyC. to claim for damagesD. to ask for参考答案： B2、 (4) to withholdA. to offer something for a decisionB. to have a particular right to doC. to put something in a particular orderD. to refuse to give or to keep back参考答案： D3、 (8) put forwardA. to arrange for somethingB. to come on somethingC. to put on an eventD. to suggest an idea for consideration参考答案： D4、 (5) to scheduleA. to take on responsibilityB. to trust in someoneC. to bring in a consultantD. to list or state details参考答案： D5、 (9) to boostA. to take back or to removeB. to refuse to giveC. to become less in number or smallerD. to improve or increase参考答案： D二、词汇测试题1、该组有10个商务英语英文词或词组,下面均有汉语词或词组来进行解释,请将正确项选出,要求英汉转换意义准确,符合商务英语规范。
(1) sub-standardA. 不合标准的B. 标准化的C. 附属的标准D. 次品参考答案： A2、 (10) bull marketB. 牛市C. 集市D. 证券市场参考答案： B3、 (6) security centerA. 证券交易中心B. 期货中心C. 保险中心D. 保障中心参考答案： A4、 (5) It is proposed thatA. 可能会…B. 最好会…C. 应该是…D. 必定会…参考答案： C5、 (9) in principleA. 适用于B. 主要来讲C. 原则上D. 规定参考答案： C三、完形填空题1、 WTO It is well known that the World Trade Organization (WTO) is the only international organization（1） with the global rules of trade between notions. Its main function is to ensure that trade flows as smoothly as possible. It was founded in 1993 by the Final Act that concluded the Urugudy Round of multilateral negotiations under the General Agreement on Tariffs and Trade(GATT), which it （2）, and exists to administer and police the 28 free-trade agreements, oversee world trade practices, and adjudicate trade disputes. It began its operation on January 1, 1995, with its general council （3） 76 member states; by early 1999 it numbered 134 members. The result of it is to make a more prosperous, peaceful and accountable economic world. Decisions in the WTO are typically by （4） among all member countries and they are ratified by members’ parliaments. Trade friction is channeled into the WTO’s dispute settlement process where the focus is on interpreting agreements and commitments, and how to ensure that countries’ trade policies（5） with them. That way, the risk of disputes spilling over into political or military conflict is reduced. By lowering trade barriers, the WTO’s system also breaks down other barriers between peoples and nations. At the heart of the system-known as the （6） trading system-are the WTO’s agreements, negotiated and signed by a large majority of the world’s trading nations, and （7） in their parliaments. These agreements are the legal ground-rules for international commerce. Essentially, they are contracts, guaranteeing member countries important trade rights. They also bind governments to keep their trade policies within agreed limits to everybody’s benefit. The agreements were negotiated and signed by governments. But their purpose is to help producers of goods and services, exporters and importers conduct their business. The goal is to improve the welfare of the peoples of the member countries. The past 50 years have seen an （8） growth in world trade. Merchandise exports grew on average by 6% annually. Total trade in 1997 was 14 times the level of 1950. GATT and the WTO have helped to create a strong and prosperous trading system contributing to （9）growth. The system was developed through a series of trade negotiations, or rounds, held under GATT. The first rounds dealt mainly with tariff reductions but later negotiations included other areas such as anti-dumping and non-tariff measures. The latest round - the 1986-84 Uruguay Round - led to the WTO’s creation. Decisions are made by the entire membership. A majority vote is also possible but it has never been used in the WTO, and was extremely rare under the WTO’s （10）, GATT. The WTO’s agreements have been ratified in all members’ parliaments. 1.A. dealingB. communicatingC. complyingD. confirming参考答案： A2、A. concludingB. comprisingC. competing参考答案： B3、A. presentedB. unprecedentedC. supersededD. sustained参考答案： B4、A. rolledB. ratifiedC. checkedD. issued参考答案： B5、A. consensusB. commentC. commitmentD. component参考答案： A四、语境意义题1、 When did humans first arrive at the concept of money? What conditions spawned it? And how did it affect the ancient societies that created it? Until recently, re- searchers thought they had the answers. (1)(____). But few see the matter so simply now. With evidence gleaned from such disparate sources as ancient temple paintings, clay tablets, and buried hoards of un- coined metals, researchers have revealed far more ancient money: silver scraps and bits of gold, massive rings and gleaming ingots. (2)(____).There, they suggest, wealthy citizens were flaunting money at least as early as 2500 B.C. and perhaps a few hundred years before that. "There's just no way to get around it," says Marvin Powell, a historian at Northern Illinois University in De Kalb. "Silver in Mesopotamia functions like our money today. It's a means of exchange. People use it for a storage of wealth, and they use it for defining value." Many scholars believe money began even earlier. ‘My sense is that as far back as the written records go in Mesopotamia and Egypt, some form of money is there,’ observes Jonathan Williams, curator of Roman and Iron Age coins at the British Museum in London. "That suggests it was probably there beforehand, but we can' t tell because I we don't have any written records." Just why researchers have had such difficulties in uncovering these ancient moneys has much to do with the practice of archeology and the nature of money itself. Archeologists, after all, are the ultimate Dumpster divers: they spend their careers sifting through the trash of the past, ingeniously reconstructing vanished lives from broken pets and dented knives. (3)(____)Money doesn't always come in the form of dimes and sawbucks, even today. As a means of payment and a way of storing wealth, it assumes many forms, from debit cards and checks to credit cards and mutual funds. The forms it took in the past have been, to say the least, elusive. From the beginning, money has shaped human society. It greased the wheels of Mesopotamian commerce, spurred the development of mathematics, and helped officials and kings rake in taxes and impose fines. (4)(____). "If there were never any money, there would never havebeen prosperity," says Thomas Wyrick, an economist at Southwest Missouri State University in Springfield, who is studying the origins of money and banking. "Money is making all this stuff happen." Ancient texts show that almost from its first recorded appearance in the ancient Near East, money preoccupied estate owners and scribes, water carriers and slaves. In Mesopotamia, as early as 3000 BC, scribes devised pictographs suitable for recording simple lists of concrete objects, such as grain consignments. (5) (____).参考答案： E※B※F※C※A五、形式主义类题1、贵公司可能注意到了原材料价格的上涨趋势,种种迹象表明这种趋势将持续下去。
商务英语期末试题及答案
商务英语期末试题及答案一、选择题（每题2分，共20分）1. What is the most common method of payment in international trade?A. CashB. Letter of CreditC. ConsignmentD. Barter答案：B2. Which of the following is not a function of a sales contract?A. To define the terms of the saleB. To serve as a legal documentC. To increase the sales volumeD. To specify the rights and obligations of the parties答案：C3. In business negotiations, what is the purpose of making a counteroffer?A. To reject the initial offerB. To show interest in the dealC. To indicate a willingness to compromiseD. To end the negotiation答案：C4. What is the meaning of "FOB" in international trade terms?A. Free On BoardB. Freight On BoardC. Full OverloadD. Forward Operating Base答案：A5. Which of the following is a benefit of using a franchise business model?A. Complete control over the businessB. Reduced risk due to established brand recognitionC. The ability to set your own pricesD. No need to follow the franchisor's business system答案：B6. What is the primary role of a business plan?A. To secure financingB. To provide a detailed roadmap for the businessC. To advertise the businessD. To serve as a legal document for the business答案：B7. In the context of business, what does ROI stand for?A. Return on InvestmentB. Risk of InvestmentC. Rate of InterestD. Revenue of Income答案：A8. What is the main difference between a sole proprietorship and a partnership?A. The number of ownersB. The type of business activitiesC. The legal structureD. The level of liability答案：A9. Which of the following is an example of a tangible asset?A. A brand nameB. A patentC. A piece of machineryD. A customer database答案：C10. What is the term used to describe the process of exchanging goods or services for other goods or services without using money?A. BarterB. TradeC. ExchangeD. Commerce答案：A二、填空题（每空1分，共10分）1. The term "B2B" stands for __________, which refers to business transactions between two businesses.答案：Business to Business2. In a business context, "SWOT" analysis stands for Strengths, Weaknesses, Opportunities, and __________.答案：Threats3. The process of evaluating a potential investment's profitability is known as __________ analysis.答案：Financial4. A __________ is a document that outlines the terms and conditions of a sale between a buyer and a seller.答案：Invoice5. The concept of "just-in-time" (JIT) inventory managementis often associated with the __________ production system.答案：Lean6. When a company's net income is divided by its total assets, the result is the __________ ratio.答案：Return on Assets (ROA)7. The __________ is the process of identifying and understanding the needs and wants of a target market.答案：Market Research8. A __________ is a type of contract where the ownership of goods is transferred to the buyer upon payment.答案：Sales Contract9. The term "due diligence" refers to the process of__________ before making a business decision.答案：Careful investigation10. In marketing, "4Ps" stands for Product, Price, Place, and __________.答案：Promotion三、简答题（每题10分，共20分）1. Explain the concept of "Net Present Value" (NPV) and its importance in investment decisions.答案：Net Present Value (NPV) is the difference between the present value of cash inflows and the present value of cash outflows over a period of time. It is used to analyze the profitability of an investment or project. NPV is important because it provides a method to compare the value of different investments, taking into account the time value of money. A positive NPV indicates that the investment is expected to generate more cash than the cost, making it a potentially profitable opportunity.2. Describe the role of a "Board of Directors" in a company.答案：A Board of Directors is a group of。
商务英语期末试题与答案
《商务英语》期末试题与答案1、FOB(Free On Board)：船上交货2、 CIF(Cost、 Insurance and Freight)：成本、保险费加运费3、L/C：信用证（Letter of Credit，L/C）4、B/L：提单（Bill of Lading,B/L）5、D/P，Documents against Payment 付款交单6、 D/A 全称为documents against acceptance 承兑交单Translate the following Chinese into English:1.请随时向我方报告下列货物的最新价格。
Please keep us informed of the latest quotation for the following items.2.我方打算按照当前的国际市场价格给你报个价。
We are prepared to give you a quotation which is based upon the prevailing international market price.3.很遗憾，我们的价格与你方还盘之间的差距太大。
I’m sorry the difference between our price and your counteroffer is too wide. 4.能不能互相让步我想我们双方都坚持自己的价格是不明智的。
How about meeting each other half way? I don’t think it wise for either of us to insist on his own price.5.我们不能做这笔交易因为卖方提价百分之五并降低数量百分之二十五。
We cannot do the business, because the sellers have increased their price by 5% and reduced the quantity by 25%.6.关于价格问题，我认为在购买商品时，应该考虑的不仅是价格，还有品质。
商务英语期末考试题及答案
商务英语期末考试题及答案一、选择题（每题2分，共20分）1. Which of the following is NOT a common business practice?A. Negotiating contractsB. Attending business meetingsC. Watching TV during work hoursD. Networking2. The term "due diligence" refers to:A. The process of making coffeeB. The process of thoroughly investigating a businessC. The process of paying billsD. The process of filing taxes3. What does "B2B" stand for in business?A. Business to BusinessB. Business to ConsumerC. Business to GovernmentD. Business to Environment4. In a business context, "ROI" stands for:A. Return on InvestmentB. Risk of InvestmentC. Rules of InvestmentD. Revenue of Investment5. What is the purpose of a SWOT analysis in business?A. To analyze the strengths and weaknesses of a companyB. To analyze the strengths and opportunities of a companyC. To analyze the weaknesses and threats of a companyD. All of the above6. The term "blue chip" is used to describe:A. A high-quality, stable companyB. A new, innovative companyC. A company that is struggling financiallyD. A company that is environmentally friendly7. What does "IPO" stand for?A. International Product OfferingB. Initial Public OfferingC. International Product OrderD. International Product Operation8. Which of the following is a form of non-verbal communication in business?A. EmailB. Body languageC. Phone callD. Memo9. The acronym "PEST" in business analysis stands for:A. Political, Economic, Social, and TechnologicalB. Product, Equipment, Service, and TechnologyC. Plan, Execute, Strategy, and TechnologyD. Performance, Evaluation, Strategy, and Tactics10. What is the primary goal of a marketing strategy?A. To increase market shareB. To decrease costsC. To reduce competitionD. To decrease the company's workforce答案：1. C2. B3. A4. A5. D6. A7. B8. B9. A 10. A二、填空题（每空1分，共10分）11. The process of exchanging goods or services for money is known as _________.(交易)12. A company's _________ is its most valuable asset.(品牌)13. The term "synergy" refers to the concept that the whole is greater than the sum of its parts, which is often used in _________.(商业合并)14. In business, a "prospect" is a potential _________.(客户)15. A "feasibility study" is conducted to determine the_________ of a project.(可行性)16. The acronym "R&D" stands for _________ and Development. (研究)17. A "balance sheet" is a financial statement that providesan overview of a company's _________.(财务状况)18. "E-commerce" refers to the buying and selling of goods or services using the _________.(互联网)19. "Outsourcing" is the practice of hiring another company to perform _________.(任务)20. The term "intellectual property" refers to creations of the mind, such as inventions, literary and artistic works, designs, and symbols, names, images, and _________.(品牌)答案：11. 交易 12. 品牌 13. 商业合并 14. 客户 15. 可行性 16. 研究17. 财务状况 18. 互联网 19. 任务 20. 品牌三、简答题（每题5分，共20分）21. Explain the concept of "branding" in business.品牌在商业中的概念是指通过名称、术语、标志、设计、符号或任何其他特征来区分一个公司的产品或服务。
商务英语A卷期末考试复习题及参考答案
German, or very British, or American. One big difference with American companies is they think globalization means Americanizing the world. Others don't have that arrogane. If top management all come from the home country, that makes it much more difficult to attract and keep a global pool of tale.
商务英语A卷 --复习资料
一、 Translate the following words and phrases into Chinese英译汉题
1、 registration 参考答案： 注册
2、 cabin pressure 参考答案： 仓压
3、 first class ticket 参考答案： 优等仓机票
A. Home country. B. fundamental problem. C. Management consultant. D. Intuitive approach.
参考答案： B
5、 The most suitable title for this passage may be
A. Corporate Culture B. National Characteristics C. International Integrity D. Corporate Culture and National Characteristics
商务英语考试题库及答案
商务英语考试题库及答案一、选择题1. Which of the following is NOT a common business English phrase?A. "Let's make a deal."B. "I'd like to propose a toast."C. "We need to crunch the numbers."D. "I'm not a fan of your proposal."答案：B2. In a business meeting, what does "table" mean?A. To put something on the table.B. To put a topic aside for later discussion.C. To eat at the table.D. To clean the table.答案：B3. What is the meaning of "blue-sky thinking" in a business context?A. To think about the weather.B. To think creatively and without limitations.C. To think about the sky.D. To think about the color blue.答案：B4. If a business person says "We're in the red," what does this mean?A. They are in debt.B. They are profitable.C. They are in a good mood.D. They are in a bad mood.答案：A5. What does "low-hanging fruit" refer to in business?A. Easy-to-reach fruit on a tree.B. Easy-to-achieve goals or tasks.C. Fruit that is difficult to reach.D. A type of fruit that is not ripe.答案：B二、填空题6. When you want to express that a project is progressing well, you can say, "We are on ________."答案：track7. If you need to discuss a problem with a colleague, you might say, "Let's ________ the issue."答案：touch base8. To express that a decision is final and cannot be changed, you can say, "It's ________ in stone."答案：set9. When you want to emphasize that a meeting is important, you can say, "This is a ________ meeting."答案：must-attend10. If you need to find out more information before making a decision, you might say, "I need to ________ my ducks in a row."答案：get三、阅读理解题阅读以下商务邮件，并回答问题。
- 1、下载文档前请自行甄别文档内容的完整性，平台不提供额外的编辑、内容补充、找答案等附加服务。
- 2、"仅部分预览"的文档,不可在线预览部分如存在完整性等问题,可反馈申请退款(可完整预览的文档不适用该条件!)。
- 3、如文档侵犯您的权益，请联系客服反馈,我们会尽快为您处理(人工客服工作时间：9:00-18:30)。
江门职业技术学院2011–2012学年第1学期 期末考试试卷（D 卷）模拟卷答案 教研室： 公共英语 课程名称： 《商务英语》 适用班别： 考核方式： 闭卷笔试 命题教师： 教研室主任： 题型 I II III IV V 总分 分值 20 20 20 20 20 100 得分 得分 评阅人 I ．Match the words in A to ones in B ． A B Answers 1 define 2 collaboration 3 essential 4 exchange 5 constitute 6 refer 7 utilization 8 satisfy 9 specific 10 consider 11 occur 12 efficient 13 correspondence 14 marketer 15 external 16 competitive 17 identify 18 valid 19 component 20 achieve a 交换 b 查阅 c 满足 d 利用 e 定义 f 要素 g 构成 h 合作 i 发生 j 特定的 k 细想 l 一致 m 效率高的 n 元素 o 确凿 p 完成 q 竞争的 r 外部的 s 确认 t 营销人员 （ e ） （ h ） （ f ） （ a ） （ g ） （ b ） （ d ） （ c ） （ j ） （ k ） （ i ） （ m ） （ l ） （ t ） （ r ） （ q ） （ s ） （ o ） （ n ） （ p ） 得分 评阅人 II ．Translate the following sentences into English ． 1 房产的不同特征如何影响房产价值？（attribute to ）1 译：How do the different property characteristics attribute to the real estate value? (Attribute to) 专业： 年级：学生姓名：学号： ------------------------------------------------- 密 ---------------------------------- 封-----------------------------线--------------------------------------------------------2 键盘的键可以划分为三个功能组。
（divide into ） 2 译：keys on the keyboard can be divided into three functional groups. (Divide into)3 如果你喜欢这个座位，我可以跟你换。
（exchange ）3 译：If you like this seat, I can exchange withyou. (Exchange) 4 有关实际使用建议及其他产品安全信息，请参考产品材料安全数据表（MSDS ）。
（refer ）4 译：On the actual use of recommendations and other product safety information, please refer to the productMaterial Safety Data Sheet (MSDS). (Refer) 5 许多石油储量丰富的国家不通过征税，而是依赖这些公司为政府预算提供资金。
（bankroll their budgets; rely on ）5 译：Many oil-rich countries do not rely on taxation but these companies bankrolling their budgets for the government. (Bankroll their budgets; rely on)6 一家公司因经营管理不善而破产。
（due to ） 6 译：A company goes bankruptcy due to poormanagement. (Due to)7 某些省市除了征收销售税还征收收入所得税。
（in addition to ）7 译：Some province or cities also levy a sales tax in addition to income one. (In addition to)8 在实施此项销售计划之前，我们必须先试探一下目标市场的潜力。
（carryout ）8 译：Before carrying out this sales plan, we must first test the potential target market. (Carry out) 9 他要是能一两个月不抽烟的话，他的健康一定会有起色。
（keep …from …） 9 译：If he can keep from smoking one or two months, his health will get well. (Keep. .. from ...)10 他是什么时候开始踢足球的？（take up ） 10 译：When did he take up to play football? (Take up)得分 评阅人III ．Translate the following sentences into Chines ．1 Business marketing strategy is alsoinfluenced by thecharacteristics of theproduct or serviceitself, irrespective ofthe target market.1 译：商业的营销策略也受到产品或服务本身的影响，与目标市场的特点无关。
2 The marketing conceptholds that the purpose 2 译：营销观念认为，一个企业的目的是，或应是以比其竞争对手更好地满足其客户的希望of a business is orshould be to satisfy thewants and needs of itscustomers better thanits competitors and at aprofit.和需要并且盈利。
3 Many non-native English speakers study the subject with the goal of doing business with English-speaking countries, or with companies located outside theAnglo-sphere but which nonetheless use English as a shared language. 3 译：许多非英语为母语的人学习与讲英语的国家或与位于盎格鲁语域外但仍然使用英语作为一种共同的语言的公司做生意为目标的题目。
4 For others it refers to the communication skills used in the workplace, and focuses on the language and skills needed for typical business communication such as presentations,negotiat ions, meetings, small talk, socializing, correspondence, report writing, and so on. 4 译：另外，它是指在工作场所使用的沟通技能，并侧重于典型的商务沟通所需要的语言和技能，如演讲，谈判，会议，小谈，社交，信件，报告的撰写等等。
5 The best marketing plan is totally integrated into the overall strategy of the company as a whole. 5 译：最好的营销计划是完全集成于公司作为一个整体的整体战略。
6 In spite of that, the right goals are very valuable because they help everyone involved focus on the desired outcome, constantly 6 译：尽管如此，正确的目标都是非常有价值的的，因为他们所期望的结果的重点是帮助每个人参与，不断寻求赢取这些客户的最佳途径，并用自己的能力转化为现实的目标。
seek the best ways to achieve those outcomes, and use their energy to turn the goals into reality.7 Preceding this phase with market research can greatly help define target markets and their needs. 7 译：在这个阶段前的市场调研可以大大帮助确定目标市场和他们的需求。
8 We need a Unique Selling Proposition (USP), branding slogan or other concise phrase that packs our core creative message into a few memorable words. 8 译：我们需要一个独特的销售主张（USP），把品牌口号或其他简洁的短语包装我们的创意成几个令人难忘的话。
9 Nothing is quite as exciting and energizing as having a clear picture of your customers’or prospects’perceptions, needs, values, satisfactions, and suggestions for improvement. 9 译：没有更令人振奋和充满动力的是有一个清晰了解你的客户或潜在客户的看法、需求、价值观、满意度和改进建议。
10 Most shareholdershave invested in asuperstore forfinancial reasons.10 译：出于经济原因，大部分股东投资超市。