英国研究生论文手册

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Deadlines
• Structure – Weak projects have little or no evidence of: • ACADEMIC CONTENT / EXTENSIVE BACKGOUND READING / SYNTHESIS • ANALYSIS • CONCLUSIONS
Overview
By the end of this session you should be able to: ✓ Understand module commitments ✓ Identify common faults in dissertation management ✓ Understand how to structure a successful research
• Manchester United: Football club or business? • The effect of servicescapes and atmospherics on consumer
behavior: what is already known? • Celebrity endorsement and product fit: An examination of
not do it for you. They may not read or “mark” drafts of your work!
WARNING!!
Evidence based inquiry
– Whose evidence? – Is it credible? – Is it biased? – Produced produced
Support
Support
Supervisor 6
SemFra Baidu biblioteknars 12
Lectures 12
• Help you to decide the topic of your dissertation and advise you about primary and secondary reading.
– What other examples can you think of in a business or organizational setting?
Start
• To what extent does a child’s gender and age influence a family decision-making process and product choice?
• “So what” factor
• Poor time management
• Ineffective use of supervisor
Errors
• Lots of relevant background reading – stay current
• Interesting topic – get your supervisor engaged and leverage their availability
through research that was:
• Rigorous? • Systematic? • Reliable?
Evidence
WEEK 2: Choose a research topic (NEXT WEEK) WEEK 4: Submit your research proposal direct to your supervisor WEEK 6: Ethics Requests DEADLINE: Submit your 8,000 words dissertation by 30 April 2018 at 18:00:00 hours
Success
Assignment Brief
• Observation that a Problem Exists
• Problem
– Any situation where a gap exists between the actual and desired situation
– e.g. absenteeism is increasing
into sections or chapters. • Advise you about matters of presentation, such as the
title page, contents page, pagination, footnoting and bibliography.
Supervisors will…
project ✓ Carry out an extensive piece of research
Dissertation
• This module aims to provide students with an opportunity to apply and develop their research skills and to extend their knowledge, understanding and critical faculties to a specialist area of interest.
• They will NOT chase you, it is your job to chase them!
• They will push you, challenge you, and possibly annoy you
• The more you work with them, the higher your grade will be
✓ Apply appropriate research methods in the investigation of a business issue.
✓ Identify and critically review relevant business concepts and theories from the available academic literature.
• Lectures will last about 90 minutes – opportunity for questions at the end
• Disabilities – see me at the end of the lecture
Ground Rules
• Module Aims • Learning Outcomes • What is a dissertation? • Support and Supervision • Do’s and Don’t’s • Where to start • What is included • Deadlines and Organisation
This is a module which is founded on the principle of independent learning:
• It is your project • You choose the topic • You conduct the reading and
research • You manage your time • Your supervisor is there to guide you,
Librarians
Module Structure
• You have been appointed a supervisor – meet them in seminars!
• Your supervisor will be there to help you, if you do not use them you risk loosing significant marks
• The student will choose an academic area related to their programme of study, and apply their independent learning skills to research this area in depth, and provide recommendations with relevance for practitioners.
✓ Draw conclusions based on a critical analysis of evidence collected.
✓ Communicate research findings in an effective manner.
Learning Outcomes
“Business Research is intended to result in better decision-making”
• Help with formulating ideas and hypotheses. • Discuss the progress of your work with you during the
course of the year. • Offer guidance on the proposed structure. • Advise you about the organisation of your dissertation
Hair et al. (2015:6) Essentials of Business Research Methods Second Edition. Hoboken. Taylor & Francis.
Dissertation
• Saunders, Lewis & Thornhill (2012) Research Methods for Business Students (Sixth Edition). Harlow. Pearson
Module Aims
The intended learning outcomes are that on completion of this module the student should be able to:
✓ Take responsibility for the identification, planning, research and writing of a major written project.
• Feedback – form a self help group to critique each others projects and methods
• Planning – milestones, deadlines, slack etc
• Completion – don’t fall at the last fence.
343 / 351 / 352SAM Dissertation Module
Welcome to your dissertation module!
• 6 Lectures + 6 Seminars
Introduction
Seminars start NEXT week
Seminars
• Be Prompt • Be Prepared • Be Professional
• See e-library
• Plus 30+ academic journal articles based around your chosen topic area
Reading
BUY THIS!!
Reading
✓ Six Two Hour Lectures – Weeks One to Six ✓ Six Two Hour Seminars – Weeks Two to Seven ✓ Meetings with Supervisors ✓ Supervisor is also Academic Personal Tutor (APT) ✓ Access to other staff during their office hours ✓ Access to other resources: Moodle, CAW, SIGMA, Subject
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