写作教学设计

写作课教学简例

Objectives

☆To read an advertisement and extract the main facts.

☆To understand the general structure and writing techniques of an advert.

☆To use qualifying adverbs.

☆To write an advertisement.

Skills Focus

☆Reading, Writing

Teaching Process

☆Warm-up

Activity 1Students see two videos and guess what are being advertised. Activity 2Students work in groups and translate the following slogans.

1.

McDonald’s:

(我就喜欢。)

2.

Nike:

(只管去做。)

3.

Philips:

(让我们做得更好。)

4.

Nescafe:

(味道好极了！)

5.

Pepsi：

(新一代的选择。)

☆Pre-writing

Activity 3Students put the main ideas of every paragraph into a right order.

A: The advantages

B: Title

C: The price/How you can get it

D: The problems and the solution

Activity 4Students read the text and complete the table.

Activity 5What techniques do the writer use to get th e reader’s attention and persuade the reader to continue reading.

1. The advert starts with .

2. It offers to problems.

3. It says the gadget will help the as well as

the .

☆While-writing

Activity 6 Brainstorming

Linking(Addition):

too,

Adjectives: amazing,

compact

Adverbs:

extremely

Materials: nylon,

plastic

Activity 7Write an advert for the gadget you design.

Title: The slogan of your gadget.

Paragraph 1 The problem and the solution (What problems does the gadget solve? What does it do?)

Paragraph 2 The advantages (Give information about the design/ materials/ uses/ convenience/ etc.)

Paragraph 3 The price/ How you can get it

☆After-writing

Activity 8Ask students to show the gadgets they design and read their advertisements to see how many teachers would like to buy their

gadgets. The student who has the most buyers is the winner.