商超促销员培训

看着顾客并微笑
Smile at the customer
看着顾客并微笑
Smile at the customer
为顾客服务
Serve the customer
谢谢顾客
Thank the customers
倾听顾客
Listen to the customers attentively
主动向顾客问好
Take the initiative to say "Hello" to customers
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热忱待客 How to welcome customers
顾客的满意是因为
商品 价格 促销 新鲜 停车位
Factors causing satisfaction:
Merchandise Price Promotion Freshness Parking Place
我们的店
我们的人
仪容 用语 态度
Appearance Wording Manner Customer's Satisfaction First
顾客的满意
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顾客是否满意的影响
Impact of Customers'Opinion
竞争对手
Competitors
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一个顾客的价值
A Customer's Value
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Our People 我们的员工
Customer Satisfaction 顾客满意
All Our Efforts Must Be Directed Towards Customer Satisfaction.
我们的一切工作的核心 是为了让顾客满意 顾客满意. 是为了让顾客满意. Make customers more willing to come to Carrefour because of your good service 使顾客因为你而更愿意到家乐福来购物
个人化的服务
Personalized service
预见性的服务
Anticipation service
有责任心的服务
A responsible service
友好的服务
A friendly service
职业化的服务
Professional service
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接待顾客的三要素
3 Focal points to welcome customers
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Main Responsibilities of a Promoter . 促销员的主要职责
1. Respect management rules and work time schedule of Carrefour. 遵守家乐福的各项规章制度, 按时上下班. A. Obeying PPC unify management. 服从促销部的统一管理; B. Obeying sales dept. manager to arrange works. 服从各营业部门的具体工作安排; C. Obeying security dept. to check and management in goods security, fight and turn out for work. 服从防损部门在商品安全,消防和出勤等方面的监督,管理. Smile, welcome, inform, give customer good service and promote Carrfour's image 对顾客微笑,为顾客提供满意的服务,提高家乐福的形象. Good knowledge on products is necessary, familiarize sale areas and guide customer for buying. 必须了解所售的商品, 熟悉卖场,准确为顾客提供导向. Always Carrfour's uniform + name tag + good appearance. Set up good image. 着家乐福促销员制服+工卡,树立良好形象. Doing implementation working hardly--full, tidy and clean, Immediate reaction in keeping store clean. 努力做好排面工作--补货,理货和清洁,整理, 积极维持商场的整洁. Set up good working morality. Do it legally, honestly and ethically 建立良好的职业道德行为, 合法,诚实,有道德的对待所做的工作. Respect security rules and doing "stop the loss" works. 遵守安全操作规程, 作好各项防损工作.
一个顾客 一个 顾客
=多出_________个顾客. =少掉_________个顾客
A satisfied customer _________ Yuan More
A dissatisfied customer_________Yuan Less
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顾客的价值和期望
What is Customers value and expect?
Apply what is learned in daily work to get successful promotion experience.
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Welcome to Carrefour and doing promotion And become our Carrefour's member. 欢迎各位来到家乐福开展各项促销活动; 欢迎各位来到家乐福开展各项促销活动; 成为家乐福的成员. 成为家乐福的成员. Afterward, we hope you will make your contribution 之后,希望各位充分发挥您的才能, 之后,希望各位充分发挥您的才能, 贡献自己的力量来. 贡献自己的力量来.
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Carrefour Concepts 家乐福的理念 Customer Satisfaction First! 顾客的满意为优先 One stop shopping 一次购足 Low price 超低售价 Free Parking 免费停车 Self Service 自助式服务 Freshness and Quality 新鲜和品质
问顾客问题以了解需求
Inquire customers to know their needs
向顾客说再见
Say "Good bye" to the customers
正确回答顾客问题
Answer customers' questions correctly
声音热忱
Be warm in voice
帮助顾客或寻找协助
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16:00
16:20 16:30 16:40 17:00
促销员培训 promoter training
培训目的 Objective of The Training 参加这个培训课程后,你可以学到
You can learn the following things through attending the training class: 更多的了解家乐福的使命和促销员的职责. To lean more about carrefour's mission and promoter responsibilities.
这些都发生在接触时 最早的20秒
All these happen at the initial 20 seconds of contact
百度文库
外表 衣着 精神 年纪 表情 微笑 眼神 发型 用字 语气 意思 清楚 倾听 专注 亲切 兴趣
appearance clothes spirit age expression smile eye contact hair style wording tone meaning clearness listen attentively attention interest amiable
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接待顾客三步曲
3 Steps to Welcome Customers
1. 欢迎顾客
Welcome customers
2. 回答顾客的需要
Answer customers' needs
3. 让顾客满意的离开
Make customers leave satisfied
看着顾客并微笑
Smile at the customer
Offer help or seek help for the customers
希望顾客再度光临
态度Manner
用语Wording
成功的顾客接待
Successful Welcoming
仪容 Appearance
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4X20
您最先的20
The first 20 steps
您脸部的20公分
20 centimeters of your face
您最先说的20个字
The first 20 words you speak
促销员培训 promoter training
NT Store
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促销员培训 promoter training
When
15:00-15:05 15:30
What
Welcome to Carrefour/visit store 欢迎加入家乐福 Carrefour mission concept/Policy, Main Responsibilities of a Promoter 家乐福使命/理念/政策,促销员主要职责. How to welcome customer;热忱待客 Set up good image. 树立良好形象. Reception word for customer.接待顾客用语 Good working morality 良好的职业道德 Implementation work training 排面工作培训 Cycle count/Inventory 周期盘点/盘点 Security and stop the loss trainning 安全与防损培训 Offence action & Punishment rules 违纪处罚
你常在店内购物吗?每次大概多少钱 ?
Do you often shop in our store?How much do you approximately spend every time?
你认为一个固定到我们购物的顾客,一年会在我们店花 多少钱?
How much do you think a regular customer of our store could spend in a year?
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家乐福的使命 Mission of carrefour
Our Mission 我们的使命 All our efforts are directed towards customer satisfaction. Our retailing activities seek to meet changing customer demands, in terms of product selection and quality, at the most competitive prices. 我们尽一切努力最大程度地满足顾客的要求.我们的零售 行业通过选择商品,提供最佳品质及最低价格,以满足客 户多变的要求. Highly-motivated associates are our main asset. Individual initiative and delegation of responsibilities are carried out in a spirit of solidarity and common interest. 我们最主要的财产是士气高昂的员工.每一个员工应在团 结奋斗及目标一致的基础上,充分发挥主动及责任.
如何更好了解顾客的需求和期待
How to understand customers' needs and expectations
以恰当的仪容,用语和态度来对待顾客
Welcome the customers with proper appearance, wording and manner.
把以上所学用在日常工作上,使自己有成功的促销经验