商务英语写作 Unit16
商务英语写作unit 16
Claims: In case of both the quantity and quality discrepancy, claim shall be made by the Buyers within one month after the receipt of the goods at the warehouse of the Buyers. It is understood that the Sellers are not responsible for any damage to the goods caused by the shipping company. Force Majeure: If it is the Force Majeure that causes the failure of delivery within the time stipulated in the contract, the Sellers shall not be responsible. The Sellers shall notify the Buyers by cable or fax within two days of the occurrence of the Force Majeure and send by registered airmail to the Buyers a certificate issued by the relevant authority.
全方位商务英语口语Unit 16 Building Relations with All Publics
c) BMW of North America sponsored an instructional driving and educational tour in six major U.S. cities as a way to increase sales more cost efficiently than traditional advertising.
e) McDonald’s no longer uses styrofoam cartons to package their burgers in an effort to decrease waste in landfills.
f) Chysler’s Jeep division sponsors an annual Camp Jeep event in Vail, Colorado, where more than six thousand Jeep owners and their families convene for a three-day festival.
d) During 1997 Super Bowl the employees distributed the Packers boxes to on-site television news crews. As a result, sportscasters displayed the Wheaties box on the Fox network as ions.
Task 3 Continuation or Cancellation?
商务英语综合教程(上册)Unit 16 Welcome to the Wired World
Unit 16 Welcome to the Wired World
Text Exercises Related Technical Terms Grammar
Unit 16 Welcome to the Wired World
Text
1 1997 may be the year for the world to catch up with a
vision of a networked future, and the results are shaking up enterprises, economies and governments around the world. Financial markets have moved off paper and onto ether waves; businesses are grabbing at newly globalized markets; and even slow-moving bureaucracies are fingering the Internet, searching for a balance between information and freedom. Starting this week in Davos, Switzerland, 1,200 of the world’s most influential businessmen and politicians---leaders who may not have known a data link from a cuff link a decade ago---will spend six days debating the shape and texture of life in the networked future. An additional journalist, dignitaries and other interested observers will be in attendance.
全方位商务英语口语(第三版)Unit (16)
Task 1 A Survey
Work in groups of 4−5. Look at the following examples of how different public relations tools are used to help create publicity. Match each example with the corresponding tool that is used.
a) Walmart has opened environmentally friendly stores to appeal to consumers’ desire to save the environment. b) Computer games marketer distributed early versions of its games free over the Internet. c) BMW of North America sponsored an instructional driving and educational tour in six major U.S. cities as a way to increase sales more cost efficiently than traditional advertising. d) During 1997 Super Bowl the employees distributed the Packers boxes to on-site television news crews. As a result, sportscasters displayed the Wheaties box on the Fox network as well as on CNN and countless local stations. e) McDonald’s no longer uses styrofoam cartons to package their burgers in an effort to decrease waste in landfills. f) Chysler’s Jeep division sponsors an annual Camp Jeep event in Vail, Colorado, where more than six thousand Jeep owners and their families convene for a three-day festival.
商务英语 unit 16---J.YY
2016-4-27
J.YY
find 发现 unexpected problems 意想不到的问题 just like 就像.....一样 bunker沙坑 “沙坑”是指由去除草皮和泥土而代之以沙或
沙状物并经过整备而多呈凹状的地域构成的障碍区。
of course 当然 in both business and golf 在生意和高尔夫上
• 2016-4-27 psychological theJo.YrYy 心理学理论
Words and expressions
• a typical business presentation 典型的业务演示 • except for除了
• a large number of 大量的 • executive 经理 young executive年轻经理 • expert 专家 • the art of ... ...的艺术 • make good impression on 给...留下好印象 • on the golf course 在高尔夫球场上
• boring 无聊的 • demanding 要求高的 • exciting 令人兴奋的 • fast 速度的 • fun 有趣的
• serious 严肃的 • skilled 需要技能的 • slow 缓慢的 • relaxing 放松的
2016-4-27
J.YY
Words and expressions
• around 大约 • bankers 银行家 • improve one's performance 提高某人的• OHT (ocular hypertensive) 高眼压的
•
眼压：眼压就是眼球内部的压力
初级商务英语听说 unit 16Business Culture
B Listen to the second part of the interview. Try to get as much information as possible and then match the persons in Column A with the deeds in Column B.
B Work in pairs and find out which one of you two can memorize more rules or customs.
3.2 Business meetings
A Listen to the passage about different rules in business meetings, and decide whether the following statements are true or false by putting a tick (√) in the correct box.
4.2 Business dining in different countries /regions
A Listen to a woman talking about business entertaining in the United States and decide whether the following statements are true or false by putting a tick (√) in the correct box.
2.2Two colleagues are talking about some “dos” and “don’ts” about business culture when doing business in Malaysia, China and Cuba.
商务英语口译教程 龚龙生Unit16 Chinese-English Interpretation 答案
Unit 161.在公关领域，你们要与记者建立一种长期的关系，因为你们经常与他们合作，而相互信任是必不可少的。
In PR you have to build long term relationships with journalists because you work with them on a regular basis and trust is absolutely essential.2.你们的公司刚成立，我想您不希望有任何负面宣传吧。
Your company is just getting started, and I don’t think you want any negative publicity.3.我们的目标是准确树立与公司、公司品牌以及公司理念有关的形象。
Our objective is to give an accurate picture of the company, its brand and what it believes in.4.我的职责是应对报界、报社和电台。
也负责与公众以及英国经销商的沟通。
It’s responsible for dealing with the press, television and radio, as well as communications with the public and personnel in our UK dealerships.5.散发广告传单、分发宣传手册或者发布新闻稿件都有助于建立公司形象。
To distribute flyers, pass out brochures or issue press releases will help to create a company image.6.对我们公司而言，公共关系是我们促销计划中成长最快的元素。
For our company, public relations is the fastest growing element of the promotional mix.7.我们公司把公共关系和主流报纸中的广告结合起来Our company integrated its PR effort with an ad that can in major newspapers.8.我会给报纸、杂志、电台和电视台的联络人打电话，通知他们关于这个招待会的消息。
商务英语写作课件 Unit 16 Job Application Letter and Resume
I
expect to receive a Bachelor of Science degree in Engineering from London University in June and I will have completed the Computer Systems Engineering Program. Since September 2000, I have been participating, through the University, in the Professional Training Program at Computer Systems.
My
practical experience as… gave me… 我在…方面的实际经验给我…
I’m
… that I can perform/do the job well 我自信能胜任这份工作 please consider my….请考虑我的要求
Activity 5
1223 Hampton Boulevard Lowell, MA 01854 Mar 15, 2005 Ms. Diane C. Strand, Manager of Human Resources Atlantic Coast Industries, Inc 2900 Commonwealth Avenue Boston, MA 02135 Yours sincerely Lisa Watson Enclosure: Resume
telephone
subjects address school personality position
Activity 2
sales;
当代商务英语综合教程1 Unit 16 The Midnight Visitor
raise the devil with the management this time; I am angry,” he said
grimly.“This is the second time in a month that somebody has gotten
into my room off that confounded balcony!” Fowler's eyes went to the
14
Text A The Midnight Visitor
Passage
19
“What will you do now, Max?” Ausable asked. “If I do not answer
the door, they will enter anyway. The door is unlocked. And they will not
Passage
3
“You are disappointed,” Ausable said wheezily over his shoulder.
“You were told that I was a secret agent, a spy, dealing in espionage and
danger. You thought I would have mysterious figures in the night, the crack
What is that? Who is at the door?”
17
Fowler jumped at the sudden knocking at the door. Ausable just
smiled, “That will be the police,” he said. “I thought that such an
剑桥商务英语教程 Unit16 Firms and factories
Suggested answers:
What can you say to a visitor in these situations? 1 You have to pay attention… It’s important not to touch the machinery. 2 Please be carful! Stand back, please! Don’t touch that! 3 Watch out! Stop! Get back!
Now before we get to the production floor生产 楼层, I have to ask you to put on these overalls. It’s a safety requirement to wear them. It’s also very important not to touch the machinery机器. OK, now follow me to the production floor… The new machine is very similar to the old one, although it is a lot faster. Stand back退后, please! The line runs at 140 packs a minute, although it can do up to 190 packs. Lee: That sounds very impressive. D: Please come this way to the sorting 整理分 类department, where……
1. There’s a lot of competition on our routes, but we have kept over 45 per cent of the market of international flights国际航班 and 70 per cent of local fights. From market research, we think that the number of passengers will increase by 7 per cent next year. We are starting a new advertising campaign广告活动 next month which we hope will bring us more passengers.
商务英语写作实务课件Unit 16
3. How many times do you go to restaurant a week? □ 1 □ 2 □ 3 □4 or 5
4. How many will you expense on your food a month? □ less than300 □ 300-500 □ 500-800 □ more than 8000
Section Two Sarvey on the Canteen Service
As many students complain about the food and service in our canteen, this questionnaire aims to find out the reasons and improve the service. Please tick
the answer you like.
1. Which part of are you from: □ north □ east □ west □ south □overseas
2. What is your favorite flavor : □ bland □ salty □ spicy □ sweet □ don't care
Sample 3
Psychology Survey
商务英语应用文写作 Unit_16
• Ex. The buyer complains that the goods were defective before shipment.
• Ex. The material seems to be too loosely woven and is inclined to pull out of shape. By separate mail we have sent you a cutting from this material, also one from cloth of an early consignment, so that you can compare the two and see the difference in texture.
• Ex. If the goods are not shipped in June, we shall be compelled to purchase elsewhere and may have to countermand our order.
• Ex. For some time past we have been urging you for an immediate dispatch of these goods, and unless this order is already on the way, it will arrive too late for the season, and so be of no use to us.
9) The delivered goods being damaged
• Ex. According to the Surveyor’s Report, the damage was due to handling rough during transit.
全方位商务英语口语Unit 16 Building Relations with All Publi
Task 6 A Persuasive Speech
Background: Most of the customers favor the idea of “green marketing” because that can help reduce pollution and protect our environment. A supermarket decides to use reusable shopping bags instead of plastic bags in order to reduce waste and pollution. They ask the customers to pay 20 cents for each plastic shopping bag if they want to use plastic bags for their groceries. Some customers are strongly against the idea and angry about paying for the bag and some even refuse to shop there. How to solve the problem?
A businessman from Chicago, the United States has ordered $2,000 worth of children’s toys from your company. But he is not satisfied with the packing, the delayed delivery and inferior quality. He refused to accept them. You negotiate with him and finally refuse or entertain the claims.
2016商务英语（高教版）练习答案：Unit16Packing
Unit 16 PackingTapescript:Miss Gao: Mr. Smith, the negotiation is going on well. We have already agreed on prices, quantity and order. What shall we talk about this time?Mr. Smith: The next problem I’d like to bring up for discussion is the way of packing.Miss Gao: Well, l et’s change another topic —packing. Packing is a part of products. It’s very important. I’d like to hear what you say concerning the matter of packing.Mr. Smith: I think that different articles require different packing. As for electronic products, such as computers, we usually pack each set of them in a polyethylene wrapper.Miss Gao: What about the outer packing?Mr. Smith: We usually use a special carton with stenciled shipping marks as outer packing.Miss Gao: I’m afraid t he cartons are not suitable for such product, but for textile.Mr. Smith: Such cartons are strong enough for product of this kind. Miss Gao: You are probably right. But if these goods are to be transshipped on the way, don’t you think the goods might be spoiled by dampness or rain? We hope that you can make improvement on your packing. Mr. Smith: Oh, don’t worry about it. Every box is lined with waterproof material. This is the protective outer packing.Task Two: Listen to the dialogue again and fill in the missing words.1.agreed2.talk3.topic4.products5.important6.As for7.pack8.special9.strong 10.linedTask Three: Listen to the dialogue the last time and answer the following questions.●The way of packing.●In a polyethylene wrapper.●In a special carton with stenciled shipping marks.●Yes, he does.●No, he won’t.PracticeComprehension of the TextI. Write “ T ” for true, “ F ” for false according to the text.1.F2.F3. F4.F5.F6.TII. Multiple choice.1.B2.C3.A4.B5.A6.C7.D8.BWord StudyIII. There are two columns below. Pair off each word in the first column with its synonyms（同义词）or near-synonyms（近义词）in the second. 1.e 2.g 3.a 4.b 5.c 6.h 7.d 8.fIV. Fill in the blanks with proper prepositions.1.on/upon2.about3.up4.about5.in6.for7.on8.aboutV. Fill in the blanks with the words or expressions given below.1.wooden cases2.make improvement3.be suitable for4.a part of5.concerning6.stenciling7.equipment8.strong enough9.requires 10.be usedGrammar ExercisesVI. Complete the following sentences with the Chinese given in the brackets.1.or you will fail in the exam2.but they did not accept it3.since we met last4.hard they are working5.too high to be acceptable6.where he works7.finished packing the goods8.the goods packedVII. Choose the best answer.1.B2.B3.C4.C5.D6.A7.C8.C9.B 10.ABusiness Knowledge ExtensionsVIII. Translate the following sentences into Chinese.1.下面我想提出讨论的是包装问题。
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Objectives
To learn some samples To master some guidelines for writing busniness reports To learn some useful expressions
Introduction
Review
To learn some samples To master some guidelines for writing busniness reports To learn some useful expressions
Keys to Practice
Practice 1
A. 1) views 2) ban 3) available 4) revealed 5) against 6) enforced 7) exceptions 8) majority 9) support 10) acceptable B. 1) performance 2) decline 3) solutions 4) findings 5) incentives 6) up-to-date 7) advanced 8) flow 9) appoint 10) contact 11) co-operate 12) supply
Components of a Business Report
1. The title 2. The terms of reference 3. The proceedings 4. The findings 5. The conclusions 6. The recommendations 7. The signature 8. The date
Writing Task
Customer Comments Received Between ( Date ) and (date ) Terms of reference Mrs Pearce has requested a report on what our clients think of our products and service. She particularly wishes to know about any negative comments. The report should be ready for the next Board of Directors' meeting. Proceedings I analysed the results of our telephone and letter enquiries made to all clients within the period (dotes). Findings • Customers mentioned very few problems. • Our burglar alarms were our main sales. • It was very rare for our burglar alarms, CCTV and security lighting to be thought of as anything but excellent.
Gather information for the report through research, interviews, and your personal knowledge about the topic.
Select an appropriate format for the report.
Guidelines for Writing(1)
Consider the purpose of your report.
State the aim and emphasis of the report briefly. Focus on the important and relevant information.
Summarize the results of your research in a
reader-friendly way in the findings. Use the imperative form.
Useful Expressions
1. The purpose of this report is to investigate / evaluate / study... 2. The objective of this report is to recommend / analyze / ... 3. Enclosed is a report about... 4. A sample of workers was individually asked for their opinions. 5. A questionnaire was completed by those who were surveyed in this project. 6. The findings of the investigation indicate that. . . 7. It was found /discovered that... 8. Most people thought / suggested that...
Practice 2
4-2-6-1-3-5PrFra bibliotekctice 3
1）For the most part, I found things to be operating smoothly and efficiently 2）the facilities and service were generally good 3）there are only two elevators serving a hotel of sixteen floors 4）the air conditioning in my room was difficult to adjust to a ocmfortable level 5）I found similar problems in some of other rooms 6）the carpeting on the main staircase was faded and worn 7）On the contrary, the service, staff. and facilities are, on the whole, very good
Guidelines for Writing (2)
Arrange the points of information in a logical sequence and in order of importance.
Be concise and factual.
Use simple tenses.