商务英语函电 (5)
商务英语函电u5
【课题】UNIT 5 Business Contracts and OrdersⅠ
【教材版本】
闫兴伯黄宪西.中等职业教育国家规划教材——商务英语函电（国际商务专业）.第二版.北京：高等教育出版社，2006
【教学目标】
知识目标：熟记本单元（商务合同和订购）的常见词汇和句型。
能力目标：1. 了解并掌握订购的业务思路和信的结构安排。
2. 能看懂并正确书写订购的书信。
【教学重点、难点】
教学重点：能看懂并正确书写订购的书信。
教学难点：能看懂并正确书写订购的书信。
【教学媒体及教学方法】
制作PPT。
演示法、讲授法、分组讨论法。
【课时安排】
2课时（90分钟）。
【教学过程】
第一环节导入
1. 复习上个单元所学的国际贸易术语。
2. 学生讨论问题：（见PPT）
What does an order letter usually include?
重述所订购货物的主要条件：商品名称（如有货号或目录编号也列出），质量要求和规格，订购数量，价格及价格条件、总额等。根据需要还可能提出付款方式、供现货等其他条件。
第二环节新授课
1. Pre-Study
（1）Terms to Learn
A. 教师带读，学生跟读P65-P68的常见词汇。
B. 学生理解并熟记这些单词和表达方法。
（2）Useful Sentences
A. 教师带读，学生跟读本单元的常用句型。
B. 学生理解并熟记这些表达方法。
2. Placing an Order
（1）掌握订购的业务思路及信的结构安排（见PPT）
A. 如何有效办理订购业务？
买方发出订购信，寄出订单、购货确认书或购货合同，要求卖方按上面所列出的条件供货，要
国际商务英语函电范文
国际商务英语函电范文
在国际中，通用的商务英语信函我们来了解一下吧。下面是店铺给大家整理的国际商务英语函电范文，供大家参阅!
国际商务英语函电范文：介绍信
实例之一：
Dear Mr. / Ms.,
This is to introduce Mr. Frank Jones, our new marketing specialist who will be in London from April 5 to mid April on business.
We shall appreciate any help you can give Mr. Jones and will always be happy to reciprocate.
Yours faithfully
尊敬的先生/小姐，
现向您推荐我们的市场专家弗兰克·琼斯先生。他将因公务在四月15日到四月中旬期间停留伦敦。
我们将非常感谢您向琼斯先生提供的任何帮助，并非常高兴施以回报。您诚挚的
实例之二：
Dear Mr. / Ms,
We are pleased to introduce Mr. Wang You, our import manager of Textiles Department. Mr. Wang is spending three weeks in your city to develop our business with chief manufactures and to make purchases of decorative fabrics for the coming season.
商务英语外贸函电
商务英语外贸函电
商务英语外贸函电是英语学科中最为实用的一个分支，它广泛应用于现代国际商务中。实际上，商务英语外贸函电是指使用英语进行商务活动中的会议、合同、订单、询价、售后服务、物流和支付等环节的书面交流。因此，商务英语外贸函电是商务活动中不可缺少的一部分。
外贸函电的规范性和准确性，直接关系到商务合作的开展和推动。在编写外贸函电时，需要特别注意三个方面：其一，函电必须准确无误，包括语法、用词和格式等方面；其二，函电必须遵循商务礼仪和交际方式；其三，函电必须遵循商务阶梯原则，每一封函电必须按照商务活动的程序和步骤进行编写。
商务英语外贸函电中的语言风格和格式主要分为四个部分：信头、正文、结语和附件。其中，信头包括日期、收件人地址、发件人地址和主题；正文包括问候、引言、描述、请求、反应和结论等内容；结语则是关于感谢和希望回复等信息；附件则是附加在信件信封上的文档、文件或照片等。
在编写商务英语外贸函电时，需要注意以下三个方面：首先，尽量使用常用的商务英语词汇和句型，保证函电的易懂性和准确性；其次，注意商务礼仪，尽量使用正式、客气的语言；最后，遵循商务阶梯原则，按照实际商务流程编写函电，确保函电的实用性和建设性。
对于商务英语外贸函电的接收者而言，若要理解其含义，需要具备良好的商务英语能力和对于文化交际的理解。在接收到函电之后，需要及时进行回复，以此维护双方的合作关系。
总之，商务英语外贸函电是商务沟通中非常重要的一部分，其准确性和规范性直接影响到商务活动的开展与推动。为了做好商务英语外贸函电的编写工作，我们需要遵循商务礼仪和商务阶梯原则，加强商务英语培训，提高商务沟通技巧和交流能力，以此推动商务合作的发展和进步。
商务英语函电之信函
VI. Translation (3*5 points)
1.Thank you 4月11日询盘我们的耐克和阿迪达斯牌运动鞋For your enquiry of April 11 for our sports shoes NIKE and Adidas
2.At your request,我们向你们报盘1000 Puma牌运动鞋at USD 498 per pair CIF Ottawa.
We make you an offer for 1000 Puma sports shoes
3.The above offer is 有效至我方时间4月19日
Open till April 19 our time
4. 今寄去我们最新的报价单and 10 telephone receiver
samples by parcel post.
We are sending our latest quotation today
5.Beacuse of the heavy demand for our products, 建议你们早
日订货
We advice you to place an order as soon as possible
1.We wish to inform you that we specialize in
（专营）this line and hope to build up trade relations with
you.
2.(按照你方要求）at your request, we are sending you some
商务英语函电练习卷05
商务英语函电练习卷(五)
班级姓名学号Complete the following sentence
1.________________________________________________________________________
(为让我们公司对贵公司的产品有更好的了解),would you please send us by return mail catalogues and pricelists of your products with full details.
2.We are writing to _____________________________________________________________ (询问关于我方产品交易的可能性).
3.In compliance with your recent request__________________________________________ ________________________________________________(我们很高兴寄去我方棉拖鞋的报价单)
4.We will be much obliged for your introduction to___________________________________ _____________________________________________________________(一家可靠的经销商业机器的进口商)
商务英语函电教学课件ppt作者王维平Chapter5Chapter5参考译文及答案
Chapter5
Learning Aims
学完本章，学生应能：
1．了解如何在国际贸易结算领域协商支付方式，即汇付、信用证与托收，尤其是信用证支付；
2．掌握开立、修改、延展信用证的信件的结构以及相关术语和表达方式；
3．熟悉一些机械产品名称；
4．学会分析案例，并撰写协商支付方式、催开信用证、修改及延展信用证的信件。
Background Information
一般来说，在国际贸易领域主要有3种支付方式，即信用证、汇付和托收。作为可靠、安全的支付方式，信用证不仅有助于与不熟悉的客户进行贸易往来，而且对买卖双方都有保障。至今为止，信用证是外贸领域使用最为广泛的支付方式，因为只要受益人能将一整套要求的单据在发货后按时、准确地通过银行寄送给买方，银行就保证卖方能收到货款。
汇付，特别是电汇在国际支付方面也非常有用，尤其是老客户之间。由于良好的资金状况，买方可将货款在其所在国银行通过电子手段汇到卖方所在国银行，它便捷迅速，因此，预付款往往会采取电汇的形式。
第三种支付方式是托收，可进一步分成付款交单与承兑交单。采用托收支付方式，了解买方的资金状况是前提条件，否则，卖方有可能货、款两失。具体来说，付款交单要求真实的支付货款来转移装运单据，分为即期的和远期的两种。但承兑交单要求通过对出口商所开立的汇票进行承兑来完成交付装运单据。
对于卖方来说，考虑到汇率的波动，电汇是比较受欢迎的支付方式；信用证比付款交单更可靠；即期付款交单比远期的好；而付款交单比承兑交单更好。
第一部分支付方式
协商支付方式的信函往往包含以下几个部分：①回顾已达成交易中的合理条款。②陈述出口商的惯用支付方式。③展示双方的合作精神以便早日达成交易。
商务英语往来函电
(1)
Dear Mr. Paul Lockwood
We have obtained from the internet that your company wished to import some chinaware from China.
Our are an export trading comprehensive import company established in 2000, which approved by the state to operate. We have a fixed business with a number of suppliers, so the supply base is very strong. Recently, we developed HX series chinaware with the factory, the appearance and the quality is very good.
We enclosed HX series catalogue and the quotation for you. If you find any of the products interesting or any further information about our corporation, please let us know as soon ao possible.we shall be glad to send you quotations and semples upon receipt of your sepcific enquiry We look forward to hearing from you soon, and to the possibility of doing business with you in the future.
商务英语函电第五章
Lesson 10 (A) Firm Offer
Lesson 11 ( A) A Counter offer (B) Reply to the Above
CHAPTER V
OFFERS AND COUNTER-OFFERS
After learning this chapter, you will
1. understand the difference between firm offer and non-firm offer and grasp their relative expressions.
From: alicia0618@tchina.com To: Jeremy Weiner @hotmail.com Sent: November13, 2010 10:07 AM Subject: Flip Flop Attachment: PI Dear Jeremy, Thank you very much for your order inquiry. At your request, we are pleased to make you an offer, subject to your reply reaching us by November 20,2010 as follows： “Fail Fascia” Brand Flip Flops ( EVA style) Unit price: HC13097 USD0.75 /piece FOB C2 Fuzhou.
新编商务英语函电第五单元 Counter-Offers and Replies
Date: August 10, 2008
Mr. Rashid Suzan Manager of purchase department) Sun Group Incorporation No.1 Industry Road, Jakarta, Indonesia 500195
www.themegallery.com
We are glad to receive your letter of July 3, 2008 offering us six sets of water turbines at USD35,000/set CFR Sedan. However, your price is at least 10% higher than
www.themegallery.com
Company Logo
All parties agree on the sales proposal. 所有各方均同意这一销售 建议书。 Will you agree to accept T/T as the payment term given the small order amount? 由于订单金额较小，你方是否可以接受电汇付款 方式？ 9,superior quality 卓越品质 superior adj. 优质的，质量上乘；更好的，更高级的；上级的 n. 上级，上司, 10, almost adv. 几乎 11,modest n. 谦虚的，谦恭的；微幅的，不大的；羞怯的 an modest increase in prices 价格微幅上涨 12,prospective adj. 可能成功的；很有可能发生的 prospect n. 机会，前景，可能性, 13,furthermore adv. 此外；而且；更有甚者 14,incur vt. 引发，带来（成本、花费等）；招致，引起 The delay incurs a great amount of fine. 误期引发了数额巨大的罚 款15,as soon as possible 尽快 （非正式场合，常简写为 “asap”） 16,remain good 保持有效,remain vt. 继续，依然；剩下，留存 Company Logo www.themegallery.com 留待，尚待（处理）
新编国际商务英语函电1-5单元信件翻译
英语函电翻译
英语N092班李想200945639223
第二单元
1、商业邀请函
敬启者：
我们从香港的中国银行获悉贵公司地址，特此写信来表达我们希望与贵公司建立贸易关系的殷切之情，我们之前从未有过合作，为了促进我们的合作关系的又好发展，我们诚挚邀请贵公司的首席执行官在今年年底访华。在他到来之时，我们很希望与其商讨纺织器械出口至你国的可能性。如若你方有我方感兴趣的任何种类纺织制品，我们同样乐意与你方商讨。既然这样，请赐予我方你方出口货物的清单，我们可以研究该类商品在我方市场出售的可能性。
期待你方尽早回复。
谨上。
2广交会邀请函
尊敬的史密斯先生：
首先，请允许我们对您在2005年12月份我们拜访贵国期间对我们的热情招待表示感谢，我们坚信，在我们短暂的逗留中，我们已经实现了一笔伟大的交易。
2006年下一季的中国出口商品交易会很快会在广州举行，我们热切期望您能参加。我们的代表性商品将会在那里逐一展示。这将会促进我们的贸易关系。
若您确定此次访问，我们将会向广交会组委会申请向您发送正式邀请，这也使得您能获得入场签证。
期待能在广交会上与您的代表团见面。
谨上。
3、邀请英国代表团
尊敬的布兰登先生：
很高兴能收到你方在2月22日的来函，我方从中获悉您想要带领一个外贸代表团来参观北京和上海并商讨建立合资企业的可能性。
很荣幸能接待你方代表团，我们会与你方行程中期待安排与之合作的所有组织尽我们最大的努力使你方在访问期间成功与快乐双赢。
我方已经通知预期的中国合作伙伴你方意图，我们全体欢迎你方代表团来访问北京、上海并商讨合作事宜。
商务英语函电考试题及答案
Exam on International Business English
Name: Score:
Part I. Filling the blanks with following preposition
(in, with, on, under, regarding, by, with, for, out of, against)
1. Goods ____ Contract No. 112 were dispatched yesterday. (under/against)
2. We are writing to inform you that your L/C No.1234 opened______ Standard Chartered Bank should be amended reading. (through/with)
3. We have written to you ___ two occasions in the last two months ___ the establishment of the relevant L/C. (on, regarding/concerning)
4. ___ examination of the credit, we find transshipment and partial shipments are not allowed. (On)
5. If you are able to reduce the price ______ 5%, we shall place an order_____ you. (by, with)
商务函电范文(通用十一篇)
商务函电范文(通用十一篇)
（经典版）
编制人：__________________
审核人：__________________
审批人：__________________
编制单位：__________________
编制时间：____年____月____日
序言
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商务英语接受函电范文
商务英语接受函电范文
Dear [Sender's Name],。
I hope this letter finds you well. We are writing to express our sincere gratitude for your recent inquiry regarding [Product/Service Name] and to inform you that we are pleased to accept your proposal.
First and foremost, we would like to thank you for considering our [Product/Service Name]. We have carefully reviewed your requirements and specifications, and we are confident that our [Product/Service Name] will meet and exceed your expectations.
In acceptance of your proposal, we would like to outline the terms and conditions of our agreement. Please find the details below:
1. Product/Service Description: Our [Product/Service Name] is designed to [brief description of features and benefits]. We believe that it will add significant value to your operations and contribute to your overall success.
国际商务英语函电参考答案
国际商务英语函电参考答案
Key to Skill Training
I. Write a letter in English asking for
amendments to the following letter of credit by checking it with the given contract terms. Dear Sirs,
Thank you very much for your L/C No. BOC92/10/05. However, upon checking, we have found the following discrepancies and would appreciate it very much if you will make the necessary amendments as early as possible so as to facilitate our shipping arrangement:
1. The amount of the credit should be
CAN$125,000 (Say Canadian Dollars
One Hundred and Twenty-five Thousand
Only) instead of CAN$120,000.
2. The Bill of Lading should be marked “freight prepaid” instead of “freight to collect”.
函电课后答案第五单元到第八单元
新编商务英语函电练习答案
Unit 5 Quotations, Offers and Counter Offers
1. Put the following terms or phrases from English into Chinese or vice versa.
(1) 市场调查(2) 做出让步(3) 有效期(4) 利润空间
(5) 对……具有约束力(6) 实盘(7) a reduction of 7% (8) copy
(9) to ship on time (10) trial order
(11) to reach an agreement (12) to put forward a proposal
2. Fill in the blanks of the following letters with the words given below, and change the form when necessary.
1 pleased
2 acknowledge
3 commodity
4 follows
5 payment
6 shipment
7 arrival 8 expand
9 discount 10 minimum
3. Rearrange the following sentences in logic order to make them a perfect letter.
The rearranged order:
1(3) 2 (5) 3 (1) 4 (2) 5 (4)
4. Translate the following letter into English.
商务英语函电
1、On the recommendation of Mr.White，we obtained the name and address of your firm.
经怀特先生的介绍，我们得知贵公司的名称和地址
2、We shall be glad to enter into business relations with you.
我们很高兴同贵公司建立业务联系
3、We are very well connected with all the major dealers of textile products in china.
我们与中国主要纺织品经销商都有广泛的联系
4、If your prices found to be competitive and the delivery date acceptable,we feel like to place substantial orders with you.
如果你们的报价有竞争力同时装运日期可以接受，我们愿意向你方大量订货
5、We are very much obliged to you if you could send us all the sample books by air immediately.
如果你能够及时给我们航空邮寄样品册，我们将非常感激
6、We are very interested in your KP-307 type of printer,if you can send us product catalogue,we will appreciated.
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《商务英语函电》
Content
Knowledge Objective Skill Objective Warm Up Business Situational Design Specimen Letters Notes
Trade Terms and Typical Sentences
Skill Training
Summary of Project
own. This process can go on for many rounds till business is finalized or called
off. A counter-offer must be made clearly and concisely.
Trade Terms and Typical Sentences
Practice Training
Skill Training
Summary of Project
4．Can write a counter-offer or counter-counteroffer on price
《商务英语函电》 Unit 5 Counter-offer
Notes
Trade Terms and Typical Sentences
Practice Training
Skill Training
Summary of Project
While we appreciate your cooperation in giving us the information on other suppliers in your market, we are regretful that we cannot reduce our price to the level you indicated for it leaves us with only the smallest of margins; our price is in fact lower than that of our competitors for goods of the similar quality.
《商务英语函电》 Unit 5 Counter-offer
Business Situational Design
Knowledge Objective Skill Objective
Warm Up
Business Situational Design
Specimen Letters Notes
Situation 1: You represent Mr. Adafie Abdin. You find everything in the quotation is to your satisfaction except the price. Task 1: Please make Ms. Zhao a counteroffer to ask her to reduce the price by 5%.
We are anticipating your early acceptance. Yours faithfully,
《商务英语函电》 Unit 5 Counter-offer
Specimen Letters
Knowledge Objective Skill Objective
2．Seller’s counter-counter-offer on price of DV
Summary of Project
3．Know the letter structures of counter-offers and counter-counter-offers
《商务英语函电》 Unit 5 Counter-offer
Skill Objective
Knowledge Objective Skill Objective
Warm Up
Business Situational Design
Canon Digital Videos We have received your E-mail of June 11 offering us 1,032 sets of the subject goods at US$ 420 net per set CIF London. In reply, we regret to say that your price is much too high and out of the line with the prevailing market. Information indicates that the price of your products is 10% ～15% higher than that made in other countries. We believe that the quality of your products is slightly better, but the balance in price should not be so big. To step up the trade, we counteroffer as follows: At US$ 378 net per set CIF London, other terms as per your E-mail dated June 11.
Practice Training Skill Training Summary of Project
《商务英语函电》 Unit 5 Counter-offer
Knowledge Objective
Knowledge Objective Skill Objective
Warm Up
Business Situational Design
In order to finalize this initial business with you, we are ready to give you exceptionally a 5% discount, i.e., US$ 399 net per set CIF London. We await your favorable reply with great interest. Faithfully yours,
Specimen Letters Notes
1．Get to know the definition and functions of counter-offers
Trade Terms and Typical Sentences
Practice Training
Skill Training
2．Grasp the professional words, expressions and typical sentences on this topic
《商务英语函电》 Unit 5 Counter-offer
Specimen Letters
Knowledge Objective Skill Objective
1. Buyer’s counteroffer on price of DV
Sample
Dear Sirs,
Specimen Letters
Sample
Specimen Letters
Warm Up
Business Situational Байду номын сангаасesign
Dear Sirs, Re: Canon Digital Videos We have learned from your E-mail of June 13 that the quoted price of the captioned goods is found to be on the high side.
Trade Terms and Typical Sentences
Practice Training
alternations, no matter how slight they may appear to be, signify that the original
offer becomes invalid and business has to be negotiated on the renewed basis. The original offerer or the seller now becomes the offeree and he had the full right of acceptance or refusal. In the latter case, he may make another counter-offer of his
Notes
Trade Terms and Typical Sentences
Practice Training
Skill Training
Summary of Project
As the market is declining, we would like you to consider our price very reasonable.
Warm Up
Business Situational Design
Specimen Letters Notes
1．Can duly deal with your clients’ offers effectively 2．Know how to deal with the counter-offers you received 3．Skilled at the tact in price negotiations
《商务英语函电》 Unit 5 Counter-offer
Specimen Letters
Knowledge Objective Skill Objective
3．Buyer’s counteroffer on price of steel plates
Sample
Trade Terms and Typical Sentences
Practice Training
Skill Training
Summary of Project
Situation 2: You are Lily Zhao. You cannot entertain the counter-price for the high quality of your products. In order to step up the trade, you are willing to make a concession, i.e. to reduce your price to RMB3,100 per piece. Task 2: Try to persuade Mr. Adafie Abdin to accept your suggestion by writing him a counter- counter-offer.
Warm Up
Knowledge Objective Skill Objective
Warm Up
Business Situational Design
Specimen Letters Notes
Making counter-offers is also an important step in business negotiations. In most circumstances, if a buyer does not agree with any or some of the trade terms of a quotation or an offer, he sends a counteroffer. In the counter-offer, the buyer may show his disagreement to the price, or quantity, or shipment, or terms of payment and state his own terms instead. Such