以可口可乐为例 英语中广告语的翻译
广告翻译 unit 1
• Something for menthol smokers to think about
•
There are menthol cigarettes and there are nonmenthol cigarettes. And if you’re a menthol smoker you certainly know by now which one you really enjoy smoking. So what makes us think we’ll ever get a crack at switching you? Well, we’re going to try. // Because if you’re like a lot of cigarette smokers these days, you’re probably concerned about the ―tar‖ and nicotine stories you’ve been hearing. Frankly, if a cigarette is going to bring you flavor, it’s also going to bring you smoke. And where there’s smoke, there has to be ―tar‖. In most cigarettes, the more flavor, the more ―tar‖, except for Vantage.//
• 11）You are better off under the Umbrella. • 译文：置身保护伞下 何惧不测风云。
• 12）天有不测风云 但是 如果你参加保险 那 么……（中国人民保险公司的一幅广告） • 译文：Up in the sky there is unforeseen storm, but if you buy insurance, then ..
可口可乐经典广告词_英文广告词_
可口可乐经典广告词在超市或者商店里，我们经常能看到各种饮料，可口可乐就是常见的一种饮料，通过因为广告的宣传，一种在人们心中占有一席之地。
下面是小编带来的关于可口可乐经典范文的内容，欢迎阅读!可口可乐经典广告词英文（最新篇）Please drink Coca - Cola1904 Fresh and Delicious Satisfied - is Coca-Cola1905 Coca-Cola - Keeping and Restoring Your Strength Whether you are there, you will find Coca-Cola 1906 high quality drinks1907 Coca-Cola - Bringing energy to your energies1908 Coca-Cola, bring sincerity1909 No matter where you see the arrow mark, you will think of Coca-Cola1911 Enjoy a flow of laughter1917 There are three million a day! (Person-time)1920 Coca-Cola - A good thing to pour a cup from nine places1922 There is no season for thirst1923 Enjoyment when thirsty1925 The real charm1925 Six million a day (person-times)1926 The closest distance between thirst and cooling - Coca-Cola1927 in any corner1928 Coca-Cola - natural charm, pure drinks1929 The world's best drinkThe cold under the sun1933 swept away fatigue, hunger and thirst1935 Coca-Cola - bringing friends together momentsAmerican Happy Hour1938 Thirst does not need the other1939 Only Coca-Cola1940 Most easy to understand thirsty1941 The vitality of the work Coca-Cola belongs to ----1942 only Coca-Cola, Coca-Cola is always only buy the best 1943 American lifestyle the world symbol ---- Coca-Cola1945 A symbol of happiness in a life of friendship1946 World Friendship Club - just 5 cents1946 yes1947 The quality of Coca-Cola, you are always trusted friends 1948 Where hospitality, where there is Coke1949 Coca-Cola ---- Walk the road along the road1850 thirst, the same pursuit of quality1951 Hospitality and family options1952 What you want is Coke1953 full of energy --- safe driving Midsummer dream1955 is as exciting as the sun1956 Coca - Cola - to make things better and better lightly in one fell swoop, bringing light1957 A symbol of good taste1958 Cool, relaxing and cola1959 Coca-Cola's joyful life is truly alive1961 Coca-Cola, to bring you the best1963 with Coke, you will be the truth1964 Coca-Cola gives you a lively and special energy1965 Full enjoyment of Coca-Cola1966 Coca-Cola, you will never feel tired1968 wave after wave, cup and cup1970 This is the real, this is authentic Coca-Cola really make you feel fresh 1971 I had the world of Coke1972 Coca - Cola - with the good times1975 overlooking the United States to see what we get1976 Kologar lives1980 A cup of cola, a smile1982 This is Coca-Cola1985 a kick; a blow; Coca-Cola1989 can not stop the feeling1993 is always Coca-Cola1994 is always Coca-Cola1995 This is Coca Cola1996 This is Coca-Cola可口可乐经典广告词英文（热门篇）Coca-Cola is a world-class beverage brand that is popular around the world, and it grows with us. Coca-Cola Company in order to better promote their own brand, every other world on the back with the then historical events related to the slogan. Favorite favorite friends to be useful, you can rootCoca-Cola is a world-class beverage brand that is popular around the world, and it grows with us. Coca-Cola Company in order to better promote their own brand, every other world on the back with the then historical events related to the slogan.Like a collection of friends very useful, according to the can body to determine the jar of the year, but also better understand our favorite Coca-Cola.1886 drink coca-colaThe earliest slogan, and the liberty (stayue of liberty) was born the same year, is also the most frequently used slogans, Cheong Hang more than a hundred years enduring.1904 delicious and refreshingBetween 1941 and 1917, Coca-Cola was in the midst of a period of steady growth in domestic sales. The functional slogan suggested the American people and Coke's air, and at the same time Einstein published the theory of relativity in the Western world. Know the correct definition of genius. Eastern China at the moment is a dramatic transition from the monarchy to the national republican stage.1917 three million a dayWait three years, the neutral United States finally joined the ranks of the World War, three million bottles of daily sales, Coca-Cola announced sales began to surge in the starting point, as well as the status of the world's brand.1922 thirst knows no reasonCoca-Cola at this time to convince the public, latitude 30 to 45 degrees around the United States, the four seasons are a good time to drink Coca-Cola.Hollywood (hollywood) issued the first human color film "sea bell", but unfortunately the production cost is too high, can not continue to produce color film.1925 six million a dayThis slogan and the cola Ritz boy (ritz boy) advertising launched simultaneously, is the advertising genius A Qi. Li (arch lee) classic masterpiece, the same year, Sun Yat-sen's father died.1927 around the corner from everywhereFrom 1927 to 1929, Coca-Cola's first wave of expansion, Central and South America and Europe is its main focus, China is also among them, this slogan is showing the globalization of the authoritiesattempt. The same year the sound film came out, Coca-Cola also broadcast radio advertising this year. 1929 thepause that refreshesThe Wall Street stock market crash on October 24, 1929, opened the worst depression in human history, and a devastating stock market crash did take a moment's cool. At the same time, Germany joined the Coca-Cola production ranks. 1932 ice cold sunshineWaiting for the dawn of economic recovery came at the same time, the East of Japan and the West of Germany is expanding military ideas to the extreme, tight emotions will be down to the freezing point of the relationship between countries. Look forward to Coca-Cola bring peace to the dawn. . ..1963 it's the refreshing thing to doand Coca-Cola Company is the most commonly used, but also the most confident of the functional words, in addition to Coke's icy heat, Chaplin's "Modern Times" also let you cool cool.1938 the best friend thirst ever hadThirsty throat needs Coke, then the face of economic crisis of confidence?Superman (superman) choice was born at this time, the United States had to rely on self-confidence. In the same year Australia, Austria and South Africa joined the Coca-Cola family.1939 whoever you are, whatever you do, wherever you may be, when you think of refreshment, think of ice cold coca-cola This is the longest slogan over the years, containing twenty-one words, as in the love of the dialogue, the whole sentence will need to spend a little time to finish. The classic business card "gone with the wind" (successfully with the wind) successfully swept the world, Superman's rival Batman (Batman) is also born in this turbulent era.1942 the only thing like coca-cola is coca-cola itselfConsists of ten words, appears twice in succession. From1942 to 1944, during the fervor of the Second World War, the Coca-Cola Company launched the slogan, saying that there were fake goods (afri-cola) in Germany because of the lack of genuine Coca-Cola. The German army to respect the rights and interests, to prevent piracy.1944 global high signFrom the words between the lines can be seen, the United States on the Second World War confidence and expectations. The heart of war propaganda is also the first time with the beverage image of Coke slogan from the image.1948 where there's coke, there's hospitalityfor the first time in the ad slogan - warmth and cola with. In the same year Cola stationed in Hong Kong, "India's conscience" Gandhi was also stabbed at this time, let his worship of God with him.1949 coca-cola along the highway to anywhereThe end of the four o's and even the whole of the five o is the beginning of the mainstream car culture, highway Coke faster service every corner of the same year the Cold War with the establishment of the NATO launched the psychological distance between the two lineup is very need Coke To resolve. Macao opened in this year Cola stationed.1952 what you want is cokeSony (Sony) development of transistor radio, this revolution makes the appliance into a new field (Walkman, tape recorders are its descendants), but at this time the general unit price is still high, Coca-Cola or get the best choice. Love and blue in the United Kingdom this year to stop the domestic Coke, rolled up the cuff to their own.1956 coca-cola makes good thing taste betterElvis Presley, Elvis Presley released the first album , immediately get the top results, good flavor of Coca-Cola is the best rock and roll companion. Iran also met Coca-Cola in the same year. 1957 sing of good tasteLi Zhengdao, Yang Zhenning won the Nobel Prize in Physics, a symbol of the wisdom of the Chinese began to bloom in the world stage. Coca-Cola bottle at a time when the development of new varieties of the critical period, 1956-59 years, four consecutive launch slogans, confirmed the high-level attention. In the same year Chinese Taiwan began to produce Coca-Cola.1958 the cold, crisp taste of cokeis Coca-Cola's most favorite use of the five o verbs, as the "football god" Billy was the movement of the world's verbs, the World Cup in 1958 for its debut version, he also brought back Remy Jinbeimotherland. The same year Angola (angola) began to drink Coca-Cola.1959 be really refreshedBarbie dolls appear, the little girl and parents have a constructive discussion topic. For the little boy, we are Recommended car. From this year, Ethiopia has its own Coke factory. 1963 thing go better with cokePresident Kennedy was assassinated in Dallas. Hong Kong launched the "relaxed and happy all things victory", which is the earliest local slogans.Coke factory in Cambodia also began operation in the same year.1969 it's the real thingThe American space shuttle landed on the moon, the most wild dream of mankind in this century reached by Armstrong, Hongkong then slogan is "really good".1975 look up americaThe end of the Vietnam War to bring unforgettable frustration the United States, Coca-Cola is the emergence of timely assistance to the people healing pain. 1976 coke adds life Coke began to pay attention to the image of daily life, Hong Kong called the "Coca-Cola Tim love Tim fun." Mao died the same year.1976 have a coke and a smileThe United States and the People 's Republic of China to establish diplomatic relations, the same year re - enter the Chinese cola. Hong Kong 's local advertising language was "Coca - Cola laughter.1982 coke is itHong Kong called , is another very popular slogan, especially its widely printed on the Coke derivative products.1986 coca-cola red, white and youIn addition to 1949, five years two years, four to eight or six years, jumped the main character of the slogan. Coke Centenary Anniversary launch of as the beginning, as the beginning of its restoration.In the mid-eighties, it was a white mark on the red bottom and was used in the vigorous stage of the bottle. The same year the Challenger blasted off after seventy-three seconds, leaving the world stunned the audience before the TV.1987 can not beat the feelingChinese Taiwan, known as the "unstoppable feeling", Hong Kong known as the "unstoppable feeling". In terms of Chinese Taiwan is the most popular, but also impressed by a deepest Coke advertising language, when the endorsement of Chinese advertising song is Harlem Yu and Ye Qianwen.1990 can not beat the real thingContinuation of a good feeling, only the to , but the sequel'spopularity and popularity is often not the first song, and this law is clearly not only apply to the film. The collapse of the Berlin Wall symbolized democracy as the "real thing" of East Germany.1993 always coca-colaShort and powerful propaganda, creating the most successful slogan in the history of Coke, Chinese Taiwan has become "always Coca-Cola", Hong Kong called "always Coca-Cola." The longevity slogan lasted eight years, across the 92, 96 Olympic Games, nineThe World Cup, as well as the millennium, is the most enduring propaganda since 917. The same year nba Bulls (chicago bull) to complete the first three years of tyrants, bull dynasty determined. (1998Football, drink coca-cola> Football-specific slogan) 20xx coca-cola. EnjoyHong Kong called , for the continued , the most popular verbs consumers. The same year Coca-Cola into North Korea. 可口可乐经典广告词英文（经典篇）20xx life tastes goodCoca-Cola company product image from the essence of the beverage away from the feelings between people starting to create a warm atmosphere, from the website, print ads, television media to promote the integration of molding, look forward to creating another wave of the peak of three articles : Coca-Cola and Pepsi past years classic adCoca - Cola calendar year classic adCoca-Cola is a world-class beverage brand that is popular around the world, and it grows with us. Coca-Cola Company in order to better promote their own brand, every other world on the back with the then historical events related to the slogan. Onthe collection of friends very useful, you can root ...Coca-Cola is a world-class beverage brand that is popular around the world, and it grows with us. Coca-Cola Company in order to better promote their own brand, every other world on the back with the then historical events related to the slogan.Like a collection of friends very useful, according to the can body to determine the jar of the year, but also better understand our favorite Coca-Cola.1886 drink coca-colaThe earliest slogan, and the liberty (stayue of liberty) was born the same year, is also the most frequently used slogans, Cheong Hang more than a hundred years enduring.1904 delicious and refreshingBetween 1941 and 1917, Coca-Cola was in the midst of a period of steady growth in domestic sales. The functional slogan suggested the American people and Coke's air, and at the same time Einstein published the theory of relativity in the Western world. Know the correct definition of genius. Eastern China at the moment is a dramatic transition from the monarchy to the national republican stage.1917 three million a dayWait three years, the neutral United States finally joined the ranks of the World War, three million bottles of daily sales, Coca-Cola announced sales began to surge in the starting point, as well as the status of the world's brand.1922 thirst knows no reasonCoca-Cola at this time to convince the public, latitude 30 to 45 degrees around the United States, the four seasons are a good time to drink Coca-Cola.Hollywood (hollywood) issued the first human color film "seabell", but unfortunately the production cost is too high, can not continue to produce color film.1925 six million a dayThis slogan and the cola Ritz boy (ritz boy) advertising launched simultaneously, is the advertising genius A Qi. Li (arch lee) classic masterpiece, the same year, Sun Yat-sen's father died.1927 around the corner from everywhereFrom 1927 to 1929, Coca-Cola's first wave of expansion, Central and South America and Europe is its main focus, China is also among them, this slogan is showing the globalization of the authoritiesattempt. The same year the sound film came out, Coca-Cola also broadcast radio advertising this year.1929 the pause that refreshesThe Wall Street crash on October 24, 1929, opened the worst recession in human history, and a devastating stock market crash took a moment of cool moments. At the same time, Germany joined the Coca-Cola production ranks. 1932 ice cold sunshine Waiting for the dawn of economic recovery came at the same time, the East of Japan and the West of Germany is expanding military ideas to the extreme, tight emotions will be down to the freezing point of the relationship between countries. Look forward to Coca-Cola bring peace to the dawn. . ..1963 it's the refreshing thing to doand Coca-Cola Company is the most commonly used, but also the most confident of the functional words, in addition to Coke's icy heat, Chaplin's "Modern Times" also allows you to cool off.1938 the best friend thirst ever hadThirsty throat needs Coke, then the face of economic crisis of confidence?Superman (superman) choice was born at this time,the United States had to rely on self-confidence. The same year in Australia, Austria and South Africa to join the Coca-Cola family.1939 whoever you are, whatever you do, wherever you may be, when you think of refreshment, think of ice cold coca-cola This is the longest slogan over the years, containing twenty-one words, as in the love of the dialogue, the whole sentence will need to spend a little time to finish. The classic business card "gone with the wind" (successfully with the wind) successfully swept the world, Superman's rival Batman (Batman) is also born in this turbulent era.1942 The only thing like coca-cola is coca-cola itselfConsists of ten words, appears twice in succession. From 1942 to 1944, during the fervor of the Second World War, the Coca-Cola Company launched the slogan, saying that there was a counterfeit (afri-cola) in Germany because of the lack of genuine Coca-Cola. The German army to respect the rights and interests, to prevent piracy.1944 global high signFrom the words between the lines can be seen, the United States on the Second World War confidence and expectations. The heart of war propaganda is also the first time with the beverage image of Coke slogan from the image.1948 where there's coke, there's hospitalityfor the first time in the ad slogan - warmth and cola with. In the same year Cola stationed in Hong Kong, "India's conscience" Gandhi was also stabbed at this time, let his worship of God with him.1949 coca-cola along the highway to anywhereThe end of the four o's and even the whole of the five o is the beginning of the mainstream car culture, highway Coke fasterservice every corner of the same year the Cold War with the establishment of the NATO launched the psychological distance between the two lineup is very need Coke To resolve. Macao opened in this year Cola stationed.1952 what you want is cokeSony (Sony) development of transistor radio, this revolution makes the appliance into a new field (Walkman, tape recorders are its descendants), but at this time the general unit price is still high, Coca-Cola or get the best choice. Love and blue in the United Kingdom this year to stop the domestic Coke, rolled up their own cuff.1956 coca-cola makes good thing taste betterElvis Presley, Elvis Presley released the first album , immediately get the top results, good flavor of Coca-Cola is the best rock and roll companion. Iran also met Coca-Cola in the same year.1957 sing of good tasteLi Zhengdao, Yang Zhenning won the Nobel Prize in Physics, a symbol of the wisdom of the Chinese began to bloom in the world stage. Coca-Cola bottle at a time when the development of new varieties of the critical period, 1956-59 years, four consecutive launch slogans, confirmed the high-level attention. In the same year Chinese Taiwan began to produce Coca-Cola.1958 the cold, crisp taste of cokeis Coca-Cola's favorite use of the five o verbs, as the Billy was the sport of verbs, the World Cup in 1958 for its debut version, he also brought back to the Remy Golden Cup motherland. The same year Angola (angola) began to drink Coca-Cola.1959 be really refreshedBarbie dolls appear, the little girl and parents have aconstructive discussion topic. For the little boy, we recommend the "Coca-Cola" car.From this year, Ethiopia has its own Coke factory.1963 thing go better with cokePresident Kennedy was assassinated in Dallas. Hong Kong launched the "relaxed and happy all things victory", which is the first localOf the slogan. Coke factory in Cambodia also began operation in the same year.1969 it's the real thingThe American Space Shuttle landed on the moon, the most wild dream of mankind in this century reached by Armstrong, the slogan of Hong Kong was "really good".1975 look up americaThe end of the Vietnam War to bring the United States unforgettable frustration, the emergence of Coca-Cola is timely to help the people healing pain. 1976 coke adds lifeCoke began to pay attention to the image of daily life, Hong Kong called the "Coca-Cola Tim love Tim fun." Mao died the same year.1976 have a coke and a smileThe United States and the People 's Republic of China to establish diplomatic relations, the same year re - enter the Chinese cola. Hong Kong 's local advertising language was "Coca - Cola laughter.1982 coke is itHong Kong called , is another very popular slogan, especially its widely printed on the Coke derivative products.1986 coca-cola red, white and youIn addition to 1949, five years two years, four to eight or sixyears, jumped the main character of the slogan. Coke Centenary Anniversary launch of as the beginning, as the beginning of its restoration.In the mid-eighties, it was a white mark on the red bottom and was used in the vigorous stage of the bottle. In the same year the Challenger blasted off after seventy-three seconds, leaving the world stunned the audience before the TV.1987 can not beat the feelingChinese Taiwan, known as the "unstoppable feeling", Hong Kong known as the "unstoppable feeling". In terms of Chinese Taiwan is the most popular, but also impressed by a deepest Coke advertising language, when the endorsement of Chinese advertising song is Harlem Yu and Ye Qianwen.1990 can not beat the real thingContinuation of a good feeling, only the to , but the sequel's popularity and popularity is often not the first song, and this law is clearly not only apply to the film. The collapse of the Berlin Wall symbolized democracy as the "real thing" of East Germany.1993 always coca-colaShort and powerful propaganda, creating the most successful slogan in the history of Coke, Chinese Taiwan has become "always Coca-Cola", Hong Kong called "always Coca-Cola." The longevity slogan lasted eight years, across the 92, 96 Olympic Games, nineThe World Cup, as well as the millennium, is the most enduring propaganda since 917. The same year nba Bulls (chicago bull) completed the first three years of tyrants, bull dynasty determined. (1998 for soccer-specific slogan) 20xx coca-cola. EnjoyHong Kong called , for the continued , the most popular verbs consumers. The same year Coca-Cola into North Korea.。
以可口可乐为例 英语中广告语的翻译
由Coca-Cola
所想„
Advertisement
1 推销能力 selling power
2 记忆价值 memory value 3 注意价值attention value 4 可读性readability
About Slogan
1987.You Can't beat the feeling 挡不住的感觉
重点词汇的翻译： beat原意是“击、打”，这里译成了“挡”
词汇
About Slogan
词汇Leabharlann 类比： 广告语中频繁使用一些单音节动词,如be ,make , g et , take , try , go , have , need ,see ,us e ,give ,ask ,beat ,call 等。但是不用buy。 这些词要根据具体情景翻译。 We make it simple. 一切变得很简单。（Honda 汽 车） You name it ,we’ve got it .应有尽有
韵味
Coke adds life 可口可乐， 为生活加乐。
About Slogan
类比：
韵味
Take time to indulge． 尽情享受吧！（雀巢冰 激凌）
Ask for more. 渴望无限！（百事流行鞋）
The taste is great. 味道好极了！（雀巢咖啡）
About Slogan
韵味
Coca-cola Enjoy. 要爽由自己。
翻译的重点不应当是语言的表现形式,而应 当是读者对译文的反应。 ——尤金·奈达
招牌广告英语作文加翻译
招牌广告英语作文加翻译英文，When it comes to the topic of advertising, one particular type of advertising that always catches my attention is the signboard advertisement. Signboard advertisements are everywhere in our daily lives, from the streets to the shopping malls, and they play a crucial role in attracting customers and promoting products or services. 。
One of the most memorable signboard advertisements I have ever seen is the Coca-Cola signboard in Times Square, New York City. The signboard is not only huge in size but also features vibrant colors and dynamic lighting effects. Every time I see it, I can't help but feel a sense of excitement and joy. It's like a beacon of happiness in the midst of the bustling city. This just goes to show the power of signboard advertisements in creating a lasting impression on people.Another example that comes to mind is a localrestaurant in my neighborhood that has a creatively designed signboard. The signboard features mouth-watering images of their signature dishes, along with catchy slogans and vibrant fonts. Whenever I pass by the restaurant, the signboard never fails to make me crave for their delicious food. It's a perfect example of how a well-designed signboard advertisement can effectively stimulate people's appetite and drive them to visit the restaurant.In conclusion, signboard advertisements are a powerful and effective way of grabbing people's attention and influencing their purchasing decisions. Whether it's a giant billboard in a busy city or a small signboard outside a local store, the impact of a well-crafted signboard advertisement should not be underestimated.中文，说到广告，其中一种广告形式总是能吸引我的注意，那就是招牌广告。
英语可口可乐广告标语
Making: Customs Declaration Class one Group four
The Coca-Cola Company exists to （存在） benefit and refresh （提神；提醒） everyone it touches. Founded in 1886, the company is the world’s leading manufacturer, marketer, and distributor（经 销商）of nonalcoholic beverage (饮料) concentrates (v.专心；集中；浓缩 n.浓缩 物)and syrups (糖浆), used to produce nearly 400 beverage brands. The corporate headquarters (公司总部）are in Atlanta, with local operations （经营）in over 200 countries around the world.
Some slogans for Coca-Cola have concentrated on the quality of the product, its refreshing taste, or even its role in entertaining, as in 1948's "Where There's Coke There's Hospitality(n.殷勤好客; 招 待，款待; （气候，环境等的） 宜人，适 宜.)"
Throughout the years, the slogans used in advertising for Coca-Cola have reflected not only the brand, but the times. Slogans provide a simple, direct way to communicate about Coca-Cola.
广告翻译(final)
1．广告的基本知广告的结构
1）广告的功能
• • • • • • 广告主要有5种功能： （1）报道功能 （2）唤起需要的功能 （3）说服功能 （4）促使行动的功能 （5）扶植信用的功能
2）广告的分类
• 几种常见的广告分类方法： • （1）以广告客户是否为赢利组织为标准 • 商业广告和非商业广告 • （2）以广告媒介为标准 • 报纸广告、杂志广告、广播广告、电视 广告等 • （3）以广告对象为标准 • 消费者广告、产业广告和服务业广告等
• • • • • • •
Jell-O 洁乐 Paloma 百乐满 Lactov 乐口福 Bisquit 百事吉 乐凯 Lucky 乔士(衬衫) Choose (shirts) 四通(电脑) Stone (computers)
2．广告翻译的原则
• 广告翻译应遵循以下原则： • 自然准确；简洁生动；易读易记。
II．广告标题与口号的翻译
• 1．句法与修辞特点 • 2．翻译方法
1．句法与修辞特点
• • • • • • 8）Things go better with Coca-Cola.（Coca-Cola的口号） 译文1：饮用可口可乐，万事可乐。 译文2：可口可乐开，好运自然来。 译文3：可口可乐让一切更精彩。 译文4：可口可乐一杯子，好运喜气一辈子。 译文5：可口可乐，生活常乐。
高露洁牙膏广告
• Cleans your breath, cleans your teeth. • 洁齿清气
Calvin Klein 牛仔裤
• Know what comes between me and my Calvins? Nothing!
（BrookShields）
• “我和Calvin亲密 无间” (波姬·小丝)
可口可乐广告词英文版
可口可乐广告词英文版篇一：可口可乐全新广告语公元2017年1月19日，可口可乐首席营销官M ar co sdeQ ui nt o在巴黎宣布2017年可可新的全球广告语：Ta st eth efe el in g(品味感觉)。
这是百年可可有史来第48支广告语，它的前任你一定很熟：Op enH ap pi ne ss(畅爽开怀)。
(这个海报你看出美术的淫荡小心机了吗?)Ta st eth efe el in g单挑O pe nHa pp in es s，两句话w ho优w ho劣不在我们这次讨论之中。
单就中文翻译而言，品味感觉明显比畅爽开怀差了100个百事。
用严复老夫子的信达雅来评判，T as tet hef ee li ng译作品味感觉貌似严丝合缝，为啥总觉得差点啥哩?一信达雅之外，要有腔调T as tet hef ee li ng(品味感觉)，你也咂出不怎么对味，对吧!少了碳酸饮料的畅爽感，没了这个f ee l，让人读着倍儿不爽!也就是缺了广告常说的md as h;m da sh;T ON E，译成上海话腔调比较到位。
To ne(腔调)不对，让产品没法和消费者互相调情。
我们脑补一下有印象的可可广告语：1990：挡不住的感觉2017：畅快挡不住2017：要爽由自己可可在15年前就在讲F ee l了，为啥偏偏这次读起来总觉得：不是我想象中的可乐fe el。
英语食品广告语
英语食品广告语篇一：食品广告翻译1.whenyou’resippingLipton,you’resippingsomethingspecial.(红茶广告) ?饮立顿红茶,品独到风味。
新一代的选择。
?当您在品尝立顿红茶时,即在品味其独特性。
2.Pepsi-colahitsthespot,Twelvefullounces,that’salot,Twiceasmuchforanickeltoo,Pepsi-colaisthedrinkforyou.(百事可乐广告)?百事可乐味道好,足足12盎量不少,五元钞票买24盎,百事可乐供您享。
?百事可乐满足需要,12盎司,就是全部,五元钱买24盎———百事可乐是您的饮料。
3.FreshupwithSeven-up.(七喜)?君饮“七喜”,醒脑提神。
?“七喜”饮料会使您提神醒脑。
4.Goodtothelastdrop.(麦斯威尔咖啡)?芳香犹存。
?滴滴香浓，意犹未尽。
5.obeyyourthirst.（雪碧）?渴了就喝吧！?服从你的渴望。
6.Taketimetoinduige.（雀巢冰激凌）?及时行乐。
?服从你的渴望。
7.Thetasteisgreat.（雀巢咖啡）?舌尖上的艺术。
?味道好极了！8.Thechoiceofanewgeneration.（百事可乐）?年轻人的新时代选择。
?新一代的选择.9.Thingsgobetterwithcoke.（可口可乐）?可口可乐，一往无前。
?可口可乐，万事如意。
10.momsdependonKool-aidlikekidsdependonmoms.（果乐）?宝宝有妈咪，妈咪有果乐。
?妈咪依赖果乐，就像宝宝依赖妈咪一样。
11.You’llgonutsforthenutsyougetinnux.（威克斯坚果）?爱不释口的威克斯坚果。
?威克斯坚果让你爱不释口。
12.amarsadaylet(heip)youwork,restandplay.（马斯巧克力）?马斯巧克力，完整的一天。
广告词英文翻译_广告词
广告词英文翻译广告是营销的工具和手段，营销功能应被视为广告与生俱来的本质功能。
营销离不开传播，传播功能是广告的最基本功能，广告通过信息的传播起到促进、劝服、增强、提示的作用。
下面是橙子带来的关于广告词英文的内容，欢迎阅读!经典广告词的英文 Impossible made possible. 使不可能变为可能。
(佳能打印机)Take time to indulge. 尽情享受吧!(雀巢冰激凌)Come to where the flavor is. Marlboro Country. 光临风韵之境——万宝路世界。
(万宝路香烟)To me， the past is black and white， but the future is always color. 对我而言，过去平淡无奇;而未来，却是绚烂缤纷。
(轩尼诗酒)The taste is great. 味道好极了。
(雀巢咖啡)From Sharp minds, come sharp products.来自智慧的结晶。
(夏普产品)Mosquifo bye bye bye.(RADAR) 蚊子杀、杀、杀。
(雷达牌驱虫剂)Connecting People.(Nokia) 科技以人为本。
(诺基亚)Anything is possible. 没有不可能的事。
(东芝电子) /Take 1 / 6TOSHIBA, take the world. 拥有东芝，拥有世界。
(东芝电子)Our wheels are always turning. 我们的车轮常转不停。
(五十铃汽车)The world smiles with Reader's Digest. 《读者文摘》给全世界带来欢笑。
(《读者文摘》)Nobody is perfect. 没有一个人的身材是十全十美的。
(苗条健身器材)The Globe brings you the world in a single copy. 一册在手,纵览全球。
经典广告词英文翻译
经典广告词英文翻译下面是带来经典广告词英文，欢迎阅读!英文广告1.M&Ms melt in your mouth, not in your hand. 只溶在口，不溶在手。
(M&M巧克力)2.Behind that healthy smile, there's a crest kid. 健康笑容来自佳洁士。
(佳洁士牙膏)3.Time is what you make of it. (Swatch) 天长地久。
(斯沃奇手表)4.Make yourself heard. (Ericsson) 理解就是沟通。
(爱立信)5.Start ahead. (Rejoice) 成功之路，从头开始。
(飘柔)6.Things go better with Coca-Cola. (Coca-Cola) 饮可口可乐，万事如意。
(可口可乐)7.Connecting People.(Nokia) 科技以人为本。
(诺基亚)8.A diamond lasts forever. (De Bierres) 钻石恒久远，一颗永流传。
(第比尔斯)9.Mosquito Bye Bye Bye. (RADAR) 蚊子杀杀杀。
(雷达牌驱虫剂)10.A Kodak Moment. (Kodak) 就在柯达一刻。
(柯达相纸/胶卷)简单的英文广告词翻译 1.Enjoy Coca-Cola.(Coca-Cola) 请喝可口可乐。
(可口可乐)2.Generation Next.(Pepsi) 新的一代。
(百事)3.The Relentless Pursuit of Perfection.(Lexus) 追求完美永无止境。
(凌志汽车)munication unlimited.(Motorola) 沟通无极限。
(摩托罗拉)5.Feast your eyes.(Pond’s Cucumber Eye Treatment) 滋润心灵的窗户。
广告词欣赏(英语翻译)
German public:"The small is good."
可口可乐：“享受清新一刻。”
Coca-Cola:Enjoy delightfully fresh moment
耐克：“只管去做。” NIKE: Just do it
（诺基亚）
Let’s make things better.
让我们做得更好。
（飞利浦）
Empowered by innovation.
创新无所不能。
（NEC）
Expression completed 极致魅力。 （LG）
Everyone’s invited. 三星数码世界欢迎您。 （三星）
Ideas for life. 另眼看世界。 （松下）
The diamond is endurable far, an always stays to spread
三星电子：感受新境界 Feel the new space
Intelligence everywhere.
智慧演绎，无所不能。 （摩托罗拉）
Connecting people. 科技以人为本。
Just do it
雪碧：服从你的渴望 Obey your thirst
百事可乐：“百事，正对口味。”
Pepsi-Cola: "Pepsi , just to taste."
麦当劳：“你理应休息一 天。”
cDonald's: "You should take a
st for a day."
迪比尔斯：“钻石恒久远，一颗永留传。”
Catch me if you can. 魅力超速我等你。 （夏新）
经典广告词的英文翻译
经典广告词的英文翻译广告词是广告行业的重要组成部分，它可以让消费者印象深刻地记住一件产品或服务。
在国际市场上，经典广告词经常会被翻译成英文，以便在跨国市场中进行推广。
本文将介绍一些经典广告词及其英文翻译，让我们一起来看看！“可口可乐” –“Coca-Cola”“可口可乐”是世界上最具知名度的饮料品牌之一，由于其销售地域遍布全球，因此它的广告词也需要在不同国家进行翻译。
在英语国家，广告词被翻译成“Coca-Cola”，这是字面翻译和音译的结合体。
“五个一” –“Five and One”“五个一”是一种销售策略，指的是消费者购买五个相同产品或服务将会获得一个免费的产品或服务。
在英语国家，这一策略通常被称为“Five and One”，意思和中文名称相似。
“小而美” –“Small is Beautiful”“小而美”是一种美学理念，认为小的事物比大的更美。
在市场营销中，这一理念被运用到产品设计和包装中，在英语国家，这一概念被翻译成“Small is Beautiful”，这一翻译强调小的事物可以是美丽的。
“美的，让生活更美好” –“Midea, Make Yourself at Home”“美的，让生活更美好”是一个家电品牌的广告口号，强调了该品牌的产品可以提供更好的生活品质。
在英语国家，这一口号被翻译成“Midea, Make Yourself at Home”，这一翻译将家电品牌和舒适的家居环境相结合。
“有态度的生活” –“A Life with Attitude”“有态度的生活”是一个品牌口号，它强调了该品牌希望提供的生活方式。
在英语国家，这一口号被翻译成“A Life with Attitude”，这一翻译强调该品牌提供的是具有自主性、独特性的生活方式。
“留住你的青春” –“Stay Young and Beautiful”“留住你的青春”是一种 beauty 产业的营销概念，希望通过产品使用来帮助消费者保持年轻的外观。
天津大学翻译课unit 7 广告的翻译
Unit 7广告翻译技巧All roads used to lead to Rome.这是德国汉莎航空公司（Lufhansa）的广告语，活用了All roads lead to Rome 地球人都知道的俗语，“条条大路通罗马”那是过去，used to，言外之意是现在条条大路都通他们德国那里呗——汉莎的大本营法兰克福（Frankfort），如今才是欧洲的中心，你怎么翻译中文呢？广告的社会实践功用是服务公众信息交流及文化传播，以经济方式通过报刊、电视、广播、网络等媒体向公众介绍、推广一产品、服务或观念，目的是引导人们进入的商品世界，激发兴趣、产生购买欲，进而实现消费，是由Attention（注意）—Interest（兴趣）—Desire （欲望）—Action（行动）的过程。
一、广告的用词特点1.为了美化产品，吸引顾客，广告大量使用具有褒义色彩的评价性形容词及其比较级和最高级，英语形容词富于感情色彩和渲染力，为广告增添了极大的魅力。
例1：餐厅广告Excellent daily specials and mouthwatering desserts.例2：发乳广告For the first tim e, there’s a remarkable gel that can give your hair any look you want----sleeker, fuller, straighter, curlier, more natural, even wet ---without a drop of alcohol or oil.例3：相机广告Minolta, finest to put you finest例4：杂志广告There’s never been a better Time.2.为突出产品的新奇特征，以丰富的想象力造词（coined），增强吸引力和趣味性，进而满足消费者追求时尚的心理。
例1：手表广告Give a Timex to all, and to all a good time.拥有一块天美时表，拥有一段美好时光。
实用翻译技巧：翻译的过程
翻译的过程是理解和表达的有机结合。
1、翻译的关键在于对原文的理解，要真正理 解原文，译者必须有扎实的语言功底和相关 专业背景知识，并熟知英汉两种文化知识， 否则译者就the Real Thing.(美国可 口可乐广告）
不能打败真正的商品。
四、翻译的标准
• 翻译的标准就是衡量翻译质量的尺度。 • 19世纪末，严复提出的“信达雅”。
faithfulness, smoothness, elegance • 到鲁迅提出的“信与顺”，一直到现在翻译
界普遍接受的“忠实与通顺”，是一脉相承 的。
• 文学作品：文字修养细腻、优美、手法灵活。 • 科技文章：简明、术语性强。 • 应用文：格式较固定，有自己的常用句型和用词方法。 它的原则精神是注重“7C”。即： • ①completeness（完整） • ②clearness （清楚） • ③concreteness（具体） • ④conciseness （简洁） • ⑤courtesy （礼貌） • ⑥correctness （正确） • ⑦consideration（体谅）
• 现任行政人员在作风上与前任大不相同。
• 上面讲的翻译过程，同样适用于汉译英。但 由于两种语言上的差异，汉译英的步骤是：
• ①首先弄清汉语句子（或文章）的意思，弄 清翻译要求；
• ②确定该用什么英语句型来翻译； • ③确定关键词的译法； • ④检查译文英语句子是否符合英语语法； • ⑤检查拼写和标点符号。
挡不住的诱惑！
后者简单明了地把原文的真正含义表达了 出来，从而达到打动消费者的目的。
• 2、表达阶段就是译者把自己从原文所理解 的内容用目的语重新表达出来。
• 表达的好坏主要取决与对原文的理解深度 和对译文语言的修养程度,在理解的基础上 ，用贴切的语言进行表达。
英语广告中双关语的运用及翻译
英语广告中双关语的运用及翻译
一、双关语是什么
双关语（Double entendre）是指在一个句子中，意思同时可以读出
两种意思，其中一种意思常常带有有趣的影射和幽默的意味。
双关语的最
大特点就是在一句话中包含两种意思，其中有一种意思是直接表达的，而
另一种意思是潜台词，它们之间并不存在联系，但是从字面上理解后，就
可以发现双关语的存在。
二、双关语在英语广告中的运用
1、具有幽默性
双关语在英语宣传广告中常常带有一定的幽默性，它可以激发观众的
共鸣，同时也可以让观众记住品牌，而且让观众的情绪也跟着提升。
比如，可口可乐宣传口号“Open happiness”，直译：“打开快乐”，双关语的
寓意就在于：通过喝可乐来获得幸福快乐。
2、引起兴趣
双关语以其新颖别致，抑扬顿挫的编排，含蓄深刻，具有极强的触发
性和诱因，可谓无人不识。
双关语的运用，能很好地吸引观众的眼球，让
他们对这款产品有兴趣，因此很多大型品牌在宣传时也常常会用到双关语
的技巧来激发大家的共鸣，比如说，微软的宣传语“Where do y ou want
to go today?”，直译：“今天你想去哪里？”这里强调不仅仅是今天，
而是用几个词来激发你的兴趣，以及可以到达的地方可以有多特别，即使
有极大的空间来探索，可以让观众有更多的想象空间。
可口可乐广告词英文_英文广告词_
可口可乐广告词英文可口可乐英文1886 Drink Coca-Cola,与自由女神(Stayue of liberty)同年出生1904 Delicious and Refreshing1917 Three Million a day1922 Thirst Knows No Reason因应消费者习惯，早期的可乐厂只有夏季开张，可口可乐此时张说服大众，北纬三十至四十五度左右的美国，四季都是喝可口可乐的好时光。
1925 Six Million a day; 1927 Around the Corner from everywhere;1929 The pause That Refreshes一九二九年十月二十四日华尔街股市大崩，开启了人类史上最严重的经济大萧条，一片哀鸿遍野的股灾确实需要片刻的清凉时刻。
同时，德国加入可口可乐生产行列。
1932 Ice cold sunshine1944 Global high sign由字里行间越略可看出，美国对第二次世界大战<诺曼地登陆>的信心与期待。
这个心战喊话同时也是可乐标语第一次与饮料意象的脱离。
1948 Where there‘s Coke，there’s hospitality 首度出现在广告标语——温情与可乐同在。
同年可乐进驻香港，<印度的良心>甘地亦与此时遭刺，愿他所敬仰的神与他同在。
1949 Coca-Cola along the highway to anywhere1952 What you want is Coke新力(Sony)发展电晶体收音机，这个革命使得家电进入到全新的领域(随身听、收录机都是它的后代)，但此时普遍单价仍高，可口可乐还是得到欢畅的最佳选择。
爱而兰于本年停止了自英国内销可乐，卷起袖口自己来。
1956 Coca-Cola makes good thing taste better猫王Elvis Presley推出首张迷人专辑，立即获得榜首佳绩，好风味的可口可乐是摇滚乐最佳良伴。
经典广告翻译案例
经典广告翻译案例1.Just do it.跟着感觉走。
（耐克运动鞋）2.Ask for more.渴望无限。
（百事流行鞋）3.Obey your thirst.服从你的渴望。
（雪碧）4.Feel the new space.感受新境界。
（三星电子）5.Focus on life.瞄准生活。
（奥林巴斯相机）6.Good to the last drop.滴滴香浓，意犹未尽。
麦氏咖啡）7.A Kodak moment.就在柯达一刻。
（柯达胶卷）Share moments.Share life.（柯达胶卷）8.Started Ahead.成功之路，从头开始。
（飘柔洗发水）9.Make yourself heard.理解就是沟通。
（爱立信手机）10.Intelligence everywhere.智慧演绎，无处不在。
（摩托罗拉手机）11.The choice of a new generation.新一代的选择。
（百事可乐）12.We integrate，you communicate.我们集大成，您超越自我。
（三菱电工）13.The relentless pursuit of perfection.不懈追求完美。
（凌志轿车）14.Poetry in motion，dancing close to me.动态的诗，向我舞近。
（丰田汽车）Where there is a way，there is a Toyota。
有路就有丰田车.田汽车）15.Let's make things better.让我们做得更好。
（飞利浦电器）16.Good teeth，good health.牙齿好，身体就好。
（高露洁牙膏）17.Can't beat the real thing.挡不住的诱惑。
（可口可乐）Things go betterwith Coco-Cola.（Coco-Cola）饮可口可乐，万事如意。
可口可乐的英文广告语
可口可乐的英文广告语篇一：可口可乐英语广告的语言特点分析摘要:可口可乐饮料行销世界200多个国家和地区，产品质量及口感得到了公众的认可。
除此之外，笔者认为可口可乐公司的英语广告也独具特色，它包含了浓厚的公司文化，在产品的销售过程中起到了不可忽视的作用。
文章着力分析了可口可乐英语广告语言的使用特点及其跨文化传播的成功之处，希望能对今天的广告制作者有所启发。
关键词:英语广告可口可乐跨文化广告analysisaboutEnglishadvertisementforcoca--colaabstract：coco-colaissopopularinmorethan200countriesandregionsintheworld.inadd itiontoitsqualityandtaste,theadvertisementinthecompanyhasalsoitscharacte risticsandplaysanimportantroleinthemarketing.Thearticleanalyzethefeatur eoftheEnglishlanguageuseintheadvertisementanditssuccessofthecross-cult uretransfertothecustomers.mostpeopleintheworldaccepteditsproductandad vertisement,sotheadvertisementproducershouldlearnsomethingfromit.Key words：Englishadvertisementcoca—colacross—culturaladvertisement 内容来自dedecms导言1886年，亚特兰大的一位药剂师约翰·S·潘伯顿(JohnS.Pemberton)对自己新研制的糖浆兑碳酸水进行了测试，并宣布这种碳酸水会令人感觉清爽，随后这种饮料立即投入销售。
可口可乐英文广告文案_英文广告词_
可口可乐英文广告文案可口可乐的广告语的创作是一项需要灵感与不断创新工作，广告语的文体形式并无定式，需要从业者在具体工作中不断创造和完善。
下面是小编带来的关于可口可乐英文广告文案的内容，欢迎阅读!可口可乐英文Coca-Cola is a world-class beverage brand that is popular around the world, and it grows with us. Coca-Cola Company in order to better promote their own brand, every other world on the back with the then historical events related to the slogan. Favorite favorite friends to be useful, you can root...Coca-Cola is a world-class beverage brand that is popular around the world, and it grows with us. Coca-Cola Company in order to better promote their own brand, every other world on the back with the then historical events related to the slogan.Like a collection of friends very useful, according to the can body to determine the jar of the year, but also better understand our favorite Coca-Cola.1886 drink coca-colaThe earliest slogan, and the liberty (stayue of liberty) was born the same year, is also the most frequently used slogans, Cheong Hang more than a hundred years enduring.1904 delicious and refreshingBetween 1941 and 1917, Coca-Cola was in the midst of a period of steady growth in domestic sales. The functional slogan suggested the American people and Coke's air, and at the same time Einstein published the theory of relativity in the Western world. Know the correct definition of genius. Eastern China at the moment is a dramatic transition from the monarchy to thenational republican stage.1917 three million a dayWait three years, the neutral United States finally joined the ranks of the World War, three million bottles of daily sales, Coca-Cola announced sales began to surge in the starting point, as well as the status of the world's brand.1922 thirst knows no reasonCoca-Cola at this time to convince the public, latitude 30 to 45 degrees around the United States, the four seasons are a good time to drink Coca-Cola.Hollywood (hollywood) issued the first human color film "sea bell", but unfortunately the production cost is too high, can not continue to produce color film.1925 six million a dayThis slogan and the cola Ritz boy (ritz boy) advertising launched simultaneously, is the advertising genius A Qi. Li (arch lee) classic masterpiece, the same year, Sun Yat-sen's father died.1927 around the corner from everywhereFrom 1927 to 1929, Coca-Cola's first wave of expansion, Central and South America and Europe is its main focus, China is also among them, this slogan is showing the globalization of the authoritiesattempt. The same year the sound film came out, Coca-Cola also broadcast radio advertising this year. 1929 the pause that refreshesThe Wall Street stock market crash on October 24, 1929, opened the worst depression in human history, and a devastating stock market crash did take a moment's cool. At the same time, Germany joined the Coca-Cola production ranks. 1932 ice cold sunshineWaiting for the dawn of economic recovery came at the sametime, the East of Japan and the West of Germany is expanding military ideas to the extreme, tight emotions will be down to the freezing point of the relationship between countries. Look forward to Coca-Cola bring peace to the dawn. . ..1963 it's the refreshing thing to doand Coca-Cola Company is the most commonly used, but also the most confident of the functional words, in addition to Coke's icy heat, Chaplin's "Modern Times" also let you cool cool.1938 the best friend thirst ever hadThirsty throat needs Coke, then the face of economic crisis of confidence?Superman (superman) choice was born at this time, the United States had to rely on self-confidence. In the same year Australia, Austria and South Africa joined the Coca-Cola family.1939 whoever you are, whatever you do, wherever you may be, when you think of refreshment, think of ice cold coca-cola This is the longest slogan over the years, containing twenty-one words, as in the love of the dialogue, the whole sentence will need to spend a little time to finish. The classic business card "gone with the wind" (successfully with the wind) successfully swept the world, Superman's rival Batman (Batman) is also born in this turbulent era.1942 the only thing like coca-cola is coca-cola itselfConsists of ten words, appears twice in succession. From 1942 to 1944, during the fervor of the Second World War, the Coca-Cola Company launched the slogan, saying that there were fake goods (afri-cola) in Germany because of the lack of genuine Coca-Cola. The German army to respect the rights and interests, to prevent piracy.1944 global high signFrom the words between the lines can be seen, the UnitedStates on the Second World War confidence and expectations. The heart of war propaganda is also the first time with the beverage image of Coke slogan from the image.1948 where there's coke, there's hospitalityfor the first time in the ad slogan - warmth and cola with. In the same year Cola stationed in Hong Kong, "India's conscience" Gandhi was also stabbed at this time, let his worship of God with him.1949 coca-cola along the highway to anywhereThe end of the four o's and even the whole of the five o is the beginning of the mainstream car culture, highway Coke faster service every corner of the same year the Cold War with the establishment of the NATO launched the psychological distance between the two lineup is very need Coke To resolve. Macao opened in this year Cola stationed.1952 what you want is cokeSony (Sony) development of transistor radio, this revolution makes the appliance into a new field (Walkman, tape recorders are its descendants), but at this time the general unit price is still high, Coca-Cola or get the best choice. Love and blue in the United Kingdom this year to stop the domestic Coke, rolled up the cuff to their own.1956 coca-cola makes good thing taste betterElvis Presley, Elvis Presley released the first album , immediately get the top results, good flavor of Coca-Cola is the best rock and roll companion. Iran also met Coca-Cola in the same year. 1957 sing of good tasteLi Zhengdao, Yang Zhenning won the Nobel Prize in Physics, a symbol of the wisdom of the Chinese began to bloom in the world stage. Coca-Cola bottle at a time when the developmentof new varieties of the critical period, 1956-59 years, four consecutive launch slogans, confirmed the high-level attention. In the same year Chinese Taiwan began to produce Coca-Cola.1958 the cold, crisp taste of cokeis Coca-Cola's most favorite use of the five o verbs, as the "football god" Billy was the movement of the world's verbs, the World Cup in 1958 for its debut version, he also brought back Remy Jinbeimotherland. The same year Angola (angola) began to drink Coca-Cola.1959 be really refreshedBarbie dolls appear, the little girl and parents have a constructive discussion topic. For the little boy, we are Recommended car. From this year, Ethiopia has its own Coke factory. 1963 thing go better with cokePresident Kennedy was assassinated in Dallas. Hong Kong launched the "relaxed and happy all things victory", which is the earliest local slogans.Coke factory in Cambodia also began operation in the same year.1969 it's the real thingThe American space shuttle landed on the moon, the most wild dream of mankind in this century reached by Armstrong, Hongkong then slogan is "really good".1975 look up americaThe end of the Vietnam War to bring unforgettable frustration the United States, Coca-Cola is the emergence of timely assistance to the people healing pain. 1976 coke adds life Coke began to pay attention to the image of daily life, Hong Kong called the "Coca-Cola Tim love Tim fun." Mao died the same year.1976 have a coke and a smileThe United States and the People 's Republic of China to establish diplomatic relations, the same year re - enter the Chinese cola. Hong Kong 's local advertising language was "Coca - Cola laughter.1982 coke is itHong Kong called , is another very popular slogan, especially its widely printed on the Coke derivative products.1986 coca-cola red, white and youIn addition to 1949, five years two years, four to eight or six years, jumped the main character of the slogan. Coke Centenary Anniversary launch of as the beginning, as the beginning of its restoration.In the mid-eighties, it was a white mark on the red bottom and was used in the vigorous stage of the bottle. The same year the Challenger blasted off after seventy-three seconds, leaving the world stunned the audience before the TV.1987 can not beat the feelingChinese Taiwan, known as the "unstoppable feeling", Hong Kong known as the "unstoppable feeling". In terms of Chinese Taiwan is the most popular, but also impressed by a deepest Coke advertising language, when the endorsement of Chinese advertising song is Harlem Yu and Ye Qianwen.1990 can not beat the real thingContinuation of a good feeling, only the to , but the sequel's popularity and popularity is often not the first song, and this law is clearly not only apply to the film. The collapse of the Berlin Wall symbolized democracy as the "real thing" of East Germany.1993 always coca-colaShort and powerful propaganda, creating the most successful slogan in the history of Coke, Chinese Taiwan has become "always Coca-Cola", Hong Kong called "always Coca-Cola." The longevity slogan lasted eight years, across the 92, 96 Olympic Games, nineThe World Cup, as well as the millennium, is the most enduring propaganda since 917. The same year nba Bulls (chicago bull) to complete the first three years of tyrants, bull dynasty determined. (1998Football, drink coca-cola> Football-specific slogan) 20xx coca-cola. EnjoyHong Kong called , for the continued , the most popular verbs consumers. The same year Coca-Cola into North Korea.20xx life tastes goodCoca-Cola company product image from the essence of the beverage away from the feelings between people starting to create a warm atmosphere, from the website, print ads, television media to promote the integration of molding, look forward to creating another wave of the peak of three articles : Coca-Cola and Pepsi past years classic adCoca - Cola calendar year classic adCoca-Cola is a world-class beverage brand that is popular around the world, and it grows with us. Coca-Cola Company in order to better promote their own brand, every other world on the back with the then historical events related to the slogan. On the collection of friends very useful, you can root ...Coca-Cola is a world-class beverage brand that is popular around the world, and it grows with us. Coca-Cola Company in order to better promote their own brand, every other world on the back with the then historical events related to the slogan.Like a collection of friends very useful, according to the can body to determine the jar of the year, but also better understand our favorite Coca-Cola.1886 drink coca-colaThe earliest slogan, and the liberty (stayue of liberty) was born the same year, is also the most frequently used slogans, Cheong Hang more than a hundred years enduring.1904 delicious and refreshingBetween 1941 and 1917, Coca-Cola was in the midst of a period of steady growth in domestic sales. The functional slogan suggested the American people and Coke's air, and at the same time Einstein published the theory of relativity in the Western world. Know the correct definition of genius. Eastern China at the moment is a dramatic transition from the monarchy to the national republican stage.1917 three million a dayWait three years, the neutral United States finally joined the ranks of the World War, three million bottles of daily sales, Coca-Cola announced sales began to surge in the starting point, as well as the status of the world's brand.1922 thirst knows no reasonCoca-Cola at this time to convince the public, latitude 30 to 45 degrees around the United States, the four seasons are a good time to drink Coca-Cola.Hollywood (hollywood) issued the first human color film "sea bell", but unfortunately the production cost is too high, can not continue to produce color film.1925 six million a dayThis slogan and the cola Ritz boy (ritz boy) advertising launched simultaneously, is the advertising genius A Qi. Li (arch lee) classic masterpiece, the same year, Sun Yat-sen's father died.1927 around the corner from everywhereFrom 1927 to 1929, Coca-Cola's first wave of expansion,Central and South America and Europe is its main focus, China is also among them, this slogan is showing the globalization of the authoritiesattempt. The same year the sound film came out, Coca-Cola also broadcast radio advertising this year.1929 the pause that refreshesThe Wall Street crash on October 24, 1929, opened the worst recession in human history, and a devastating stock market crash took a moment of cool moments. At the same time, Germany joined the Coca-Cola production ranks. 1932 ice cold sunshine Waiting for the dawn of economic recovery came at the same time, the East of Japan and the West of Germany is expanding military ideas to the extreme, tight emotions will be down to the freezing point of the relationship between countries. Look forward to Coca-Cola bring peace to the dawn. . ..1963 it's the refreshing thing to doand Coca-Cola Company is the most commonly used, but also the most confident of the functional words, in addition to Coke's icy heat, Chaplin's "Modern Times" also allows you to cool off.1938 the best friend thirst ever hadThirsty throat needs Coke, then the face of economic crisis of confidence?Superman (superman) choice was born at this time, the United States had to rely on self-confidence. The same year in Australia, Austria and South Africa to join the Coca-Cola family.1939 whoever you are, whatever you do, wherever you may be, when you think of refreshment, think of ice cold coca-cola This is the longest slogan over the years, containing twenty-one words, as in the love of the dialogue, the whole sentence will need to spend a little time to finish. The classic business card "gone with the wind" (successfully with the wind) successfullyswept the world, Superman's rival Batman (Batman) is also born in this turbulent era.1942 The only thing like coca-cola is coca-cola itselfConsists of ten words, appears twice in succession. From 1942 to 1944, during the fervor of the Second World War, the Coca-Cola Company launched the slogan, saying that there was a counterfeit (afri-cola) in Germany because of the lack of genuine Coca-Cola. The German army to respect the rights and interests, to prevent piracy.1944 global high signFrom the words between the lines can be seen, the United States on the Second World War confidence and expectations. The heart of war propaganda is also the first time with the beverage image of Coke slogan from the image.1948 where there's coke, there's hospitalityfor the first time in the ad slogan - warmth and cola with. In the same year Cola stationed in Hong Kong, "India's conscience" Gandhi was also stabbed at this time, let his worship of God with him.1949 coca-cola along the highway to anywhereThe end of the four o's and even the whole of the five o is the beginning of the mainstream car culture, highway Coke faster service every corner of the same year the Cold War with the establishment of the NATO launched the psychological distance between the two lineup is very need Coke To resolve. Macao opened in this year Cola stationed.1952 what you want is cokeSony (Sony) development of transistor radio, this revolution makes the appliance into a new field (Walkman, tape recorders are its descendants), but at this time the general unit price is stillhigh, Coca-Cola or get the best choice. Love and blue in the United Kingdom this year to stop the domestic Coke, rolled up their own cuff.1956 coca-cola makes good thing taste betterElvis Presley, Elvis Presley released the first album , immediately get the top results, good flavor of Coca-Cola is the best rock and roll companion. Iran also met Coca-Cola in the same year.1957 sing of good tasteLi Zhengdao, Yang Zhenning won the Nobel Prize in Physics, a symbol of the wisdom of the Chinese began to bloom in the world stage. Coca-Cola bottle at a time when the development of new varieties of the critical period, 1956-59 years, four consecutive launch slogans, confirmed the high-level attention. In the same year Chinese Taiwan began to produce Coca-Cola.1958 the cold, crisp taste of cokeis Coca-Cola's favorite use of the five o verbs, as the Billy was the sport of verbs, the World Cup in 1958 for its debut version, he also brought back to the Remy Golden Cup motherland. The same year Angola (angola) began to drink Coca-Cola.1959 be really refreshedBarbie dolls appear, the little girl and parents have a constructive discussion topic. For the little boy, we recommend the "Coca-Cola" car.From this year, Ethiopia has its own Coke factory.1963 thing go better with cokePresident Kennedy was assassinated in Dallas. Hong Kong launched the "relaxed and happy all things victory", which is the first localOf the slogan. Coke factory in Cambodia also beganoperation in the same year.1969 it's the real thingThe American Space Shuttle landed on the moon, the most wild dream of mankind in this century reached by Armstrong, the slogan of Hong Kong was "really good".1975 look up americaThe end of the Vietnam War to bring the United States unforgettable frustration, the emergence of Coca-Cola is timely to help the people healing pain. 1976 coke adds lifeCoke began to pay attention to the image of daily life, Hong Kong called the "Coca-Cola Tim love Tim fun." Mao died the same year.1976 have a coke and a smileThe United States and the People 's Republic of China to establish diplomatic relations, the same year re - enter the Chinese cola. Hong Kong 's local advertising language was "Coca - Cola laughter.1982 coke is itHong Kong called , is another very popular slogan, especially its widely printed on the Coke derivative products.1986 coca-cola red, white and youIn addition to 1949, five years two years, four to eight or six years, jumped the main character of the slogan. Coke Centenary Anniversary launch of as the beginning, as the beginning of its restoration.In the mid-eighties, it was a white mark on the red bottom and was used in the vigorous stage of the bottle. In the same year the Challenger blasted off after seventy-three seconds, leaving the world stunned the audience before the TV.1987 can not beat the feelingChinese Taiwan, known as the "unstoppable feeling", HongKong known as the "unstoppable feeling". In terms of Chinese Taiwan is the most popular, but also impressed by a deepest Coke advertising language, when the endorsement of Chinese advertising song is Harlem Yu and Ye Qianwen.1990 can not beat the real thingContinuation of a good feeling, only the to , but the sequel's popularity and popularity is often not the first song, and this law is clearly not only apply to the film. The collapse of the Berlin Wall symbolized democracy as the "real thing" of East Germany.1993 always coca-colaShort and powerful propaganda, creating the most successful slogan in the history of Coke, Chinese Taiwan has become "always Coca-Cola", Hong Kong called "always Coca-Cola." The longevity slogan lasted eight years, across the 92, 96 Olympic Games, nineThe World Cup, as well as the millennium, is the most enduring propaganda since 917. The same year nba Bulls (chicago bull) completed the first three years of tyrants, bull dynasty determined. (1998 for soccer-specific slogan) 20xx coca-cola. EnjoyHong Kong called , for the continued , the most popular verbs consumers. The same year Coca-Cola into North Korea. 可口可乐广告词英文范文Please drink Coca - Cola1904 Fresh and Delicious Satisfied - is Coca-Cola1905 Coca-Cola - Keeping and Restoring Your Strength Whether you are there, you will find Coca-Cola 1906 high quality drinks1907 Coca-Cola - Bringing energy to your energies1908 Coca-Cola, bring sincerity1909 No matter where you see the arrow mark, you will think of Coca-Cola1911 Enjoy a flow of laughter1917 There are three million a day! (Person-time)1920 Coca-Cola - A good thing to pour a cup from nine places1922 There is no season for thirst1923 Enjoyment when thirsty1925 The real charm1925 Six million a day (person-times)1926 The closest distance between thirst and cooling - Coca-Cola1927 in any corner1928 Coca-Cola - natural charm, pure drinks1929 The world's best drinkThe cold under the sun1933 swept away fatigue, hunger and thirst1935 Coca-Cola - bringing friends together momentsAmerican Happy Hour1938 Thirst does not need the other1939 Only Coca-Cola1940 Most easy to understand thirsty1941 The vitality of the work Coca-Cola belongs to ----1942 only Coca-Cola, Coca-Cola is always only buy the best 1943 American lifestyle the world symbol ---- Coca-Cola1945 A symbol of happiness in a life of friendship1946 World Friendship Club - just 5 cents1946 yes1947 The quality of Coca-Cola, you are always trusted friends 1948 Where hospitality, where there is Coke1949 Coca-Cola ---- Walk the road along the road1850 thirst, the same pursuit of quality1951 Hospitality and family options1952 What you want is Coke1953 full of energy --- safe driving Midsummer dream1955 is as exciting as the sun1956 Coca - Cola - to make things better and better lightly in one fell swoop, bringing light1957 A symbol of good taste1958 Cool, relaxing and cola1959 Coca-Cola's joyful life is truly alive1961 Coca-Cola, to bring you the best1963 with Coke, you will be the truth1964 Coca-Cola gives you a lively and special energy1965 Full enjoyment of Coca-Cola1966 Coca-Cola, you will never feel tired1968 wave after wave, cup and cup1970 This is the real, this is authentic Coca-Cola really make you feel fresh 1971 I had the world of Coke1972 Coca - Cola - with the good times1975 overlooking the United States to see what we get1976 Kologar lives1980 A cup of cola, a smile1982 This is Coca-Cola1985 a kick; a blow; Coca-Cola1989 can not stop the feeling1993 is always Coca-Cola1994 is always Coca-Cola1995 This is Coca Cola1996 This is Coca-Cola经典英文广告文案天长地久。
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韵味
Coke adds life 可口可乐， 为生活加乐。
About Slogan
类比：
韵味
Take time to indulge． 尽情享受吧！（雀巢冰 激凌）
Ask for more. 渴望无限！（百事流行鞋）
The taste is great. 味道好极了！（雀巢咖啡）
About Slogan
About Slogan
1987.You Can't beat the feeling 挡不住的感觉
重点词汇的翻译： beat原意是“击、打”，这里译成了“挡”
词汇
About Slogan
词汇
类比： 广告语中频繁使用一些单音节动词,如be ,make , g et , take , try , go , have , need ,see ,us e ,give ,ask ,beat ,call 等。但是不用buy。 这些词要根据具体情景翻译。 We make it simple. 一切变得很简单。（Honda 汽 车） You name it ,we’ve got it .应有尽有
由Coca-Cola
所想„
Advertisement
1 推销能力 selling power
2 记忆价值 memory value 3 注意价值attention value 4 可读性readability
About Coca-Cola
英文本身： Coca：可可树叶 子提练的香料 Cola:可可果中取 出的成份 coca与cola首韵 和尾韵都是相 同的，读起来 容易上口
韵味
Coca-cola Enjoy. 要爽由自己。
翻译的重点不应当是语言的表现形式,而应 当是读者对译文的反应。 ——尤金·奈达
Thanks
About Slogan
韵味
Coca cola enjoy 请喝可口可乐 Always Coca-Cola 永远的可口可乐 Coke is it 这是可口可乐
这三句没有翻译出广告词 原本的韵味。
About Slogan
韵味
The Coke Side of Life 生活中的可乐一面
About Slogan
About Coca-Cola
关于中文翻译：
好喝、清爽、 快乐——可口亦 可乐
About Coca-Cola
类比： Coca-Cola 口渴口辣 口渴口腊 可口可乐 Benze 平治 奔驰 Nestle Henri Nestle 小小鸟巢 雀巢 反面例子： KPMG 毕马威会计事务所
About Coca-Cola
一个好的广告名应该承载一 个品牌的内涵，传达品牌 主张和承诺。 好的中文翻译可以增添品牌 色彩。
About Slogan
1980. Have a Coke and a Smile 一杯可乐，一个微笑
句型的翻译：四字对偶句。
句型
About Βιβλιοθήκη logan句型类比： Good to the last drop．滴滴香浓，意犹未尽。 （麦斯威尔咖啡） M&Ms melt in your mouth, not in your hand 只溶在口，不溶在手。(M&M巧克力) Intelligence everywhere.智慧演绎，无处不在。 （摩托罗拉手机） Start Ahead.成功之路，从头开始。（飘柔）