百事可乐培训教材
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Professional Presentation Skills 专业演讲技巧
Effective Communication有效的沟通
•Make it easy for your listener让听众易于接受
Be clear and concise清楚简洁 Simplicity not complication力求简单避免复杂
11
Gestures手势
•As natural as possible尽量自然 •Use to reinforce content用以加强内容 •Varied变化 •Open开放式
--Hands out手臂外展 --No crossed limbs不要交叉双手
•Banish distracting habits杜绝干扰学员的坏习惯
– the most important work or phrase in a sentence
10
Posture站姿
Do’ s要 – a relaxed, professional manner放松、职业化的方式 – comfortably upright, weight evenly distributed自然直立、身体重量均
14
Body Movement身体移动
•Use body movements to:身体移动是为了
--Change mood or pace改变气氛或节奏 --Draw attention to visual aid提请注意 --Reinforce ideas加强观点
•Do not不要
---Move randomly and nervously随便且紧张地移动 --Pace踱步 --Sway左右摇晃
15
Visual Aids Make sure visual
视听辅助
aids are consistent
in
style
and
quality保证视听设备
一贯的形式和质量
look formatted by the same person就象由同一个人所设
Support the main message appropriate formality以适当的形式支持主
•Be Specific具体
‘ A lot’ or ‘300’是很多还是300
Define Terms注意措辞
Words don’t mean the same to everyone文字对每个人意义不同
Pay attention to non verbal communication 注意非语言沟通
•在纸张上端2/3处书写大字
•Write notes书写注释
48
Videos视频
•Test VCR before the presentation演讲前检查放像机 •Familiarize yourself with the equipment熟悉设备 •Set up situation设定位置 •Stay in the room留在房间
5
Eye Contact眼神接触
Look at:要 – the entire group看全体人员 – one person at a time一次看一个人 – key decision-makers看关键的决策者 – good listeners who nod and react看点头和回应的听众 Do not look at:不要 – a prepared script看讲稿 – the back of the room看房间后部 – the ceiling or the floor看天花板、地板
匀分布
– feet aligned under shoulders, neither too close nor too far apart. 脚与肩
同宽，不要过于靠近或间距过大
Don’ts不要 – stand to “attention”立正式“站立” – slouch 无精打采 – ankles-together脚跟并拢(背书郎) – legs-apart 双腿岔开
12
Facial Expressions面部表情
•Facial expressions – relax放松 – animate to reinforce ideas充满激情、鼓励思考 – smile微笑 – be open开放的
13
Soften柔和
•Smile微笑 •Open stance开放的态度 •Forward lean 前倾 •Tone声调 •Eye contact眼神接触 •Nod颔首
39
Effective Use of Media媒介的有效使用
•Overheads投影仪 •Slides幻灯片 •Flipcharts活页纸 •Videos视频
45
Overheads投影仪
•Use pencil or pointer使用铅笔或教鞭 •Stay silent when moving移动时保持沉默 •Try to prevent white glare避免白光 •Cover with cardboard以纸板遮盖 •Keep the overhead aligned保持投影片接续
-- the screen 看屏幕
8
Use Your Voice Effectively
有效运用声音
Effective pitch 有效使用强调高音 Appropriate volume合适的音量 Speak at an appropriate rate合适的速度 Enunciate clearly发音清晰 Emphasis强调--句子中最重要的事项或词组
要信息
the main idea主要观点
supporting detail 支持细节
easy rea百度文库ability简单易读
37
Readability可读性
•Include essential words only只包含重要文字 •Large enough letters字体相宜 •Avoid unnecessary decoration避免不必要的修饰
46
Slide幻灯片
•Number your slides为幻灯片编号 •Avoid visual fatigue避免视觉疲劳 •Personalize your slides个性化幻灯片
47
Flipcharts活页纸
•Write BIG and on the top two-thirds of the page
Effective Communication有效的沟通
•Make it easy for your listener让听众易于接受
Be clear and concise清楚简洁 Simplicity not complication力求简单避免复杂
11
Gestures手势
•As natural as possible尽量自然 •Use to reinforce content用以加强内容 •Varied变化 •Open开放式
--Hands out手臂外展 --No crossed limbs不要交叉双手
•Banish distracting habits杜绝干扰学员的坏习惯
– the most important work or phrase in a sentence
10
Posture站姿
Do’ s要 – a relaxed, professional manner放松、职业化的方式 – comfortably upright, weight evenly distributed自然直立、身体重量均
14
Body Movement身体移动
•Use body movements to:身体移动是为了
--Change mood or pace改变气氛或节奏 --Draw attention to visual aid提请注意 --Reinforce ideas加强观点
•Do not不要
---Move randomly and nervously随便且紧张地移动 --Pace踱步 --Sway左右摇晃
15
Visual Aids Make sure visual
视听辅助
aids are consistent
in
style
and
quality保证视听设备
一贯的形式和质量
look formatted by the same person就象由同一个人所设
Support the main message appropriate formality以适当的形式支持主
•Be Specific具体
‘ A lot’ or ‘300’是很多还是300
Define Terms注意措辞
Words don’t mean the same to everyone文字对每个人意义不同
Pay attention to non verbal communication 注意非语言沟通
•在纸张上端2/3处书写大字
•Write notes书写注释
48
Videos视频
•Test VCR before the presentation演讲前检查放像机 •Familiarize yourself with the equipment熟悉设备 •Set up situation设定位置 •Stay in the room留在房间
5
Eye Contact眼神接触
Look at:要 – the entire group看全体人员 – one person at a time一次看一个人 – key decision-makers看关键的决策者 – good listeners who nod and react看点头和回应的听众 Do not look at:不要 – a prepared script看讲稿 – the back of the room看房间后部 – the ceiling or the floor看天花板、地板
匀分布
– feet aligned under shoulders, neither too close nor too far apart. 脚与肩
同宽，不要过于靠近或间距过大
Don’ts不要 – stand to “attention”立正式“站立” – slouch 无精打采 – ankles-together脚跟并拢(背书郎) – legs-apart 双腿岔开
12
Facial Expressions面部表情
•Facial expressions – relax放松 – animate to reinforce ideas充满激情、鼓励思考 – smile微笑 – be open开放的
13
Soften柔和
•Smile微笑 •Open stance开放的态度 •Forward lean 前倾 •Tone声调 •Eye contact眼神接触 •Nod颔首
39
Effective Use of Media媒介的有效使用
•Overheads投影仪 •Slides幻灯片 •Flipcharts活页纸 •Videos视频
45
Overheads投影仪
•Use pencil or pointer使用铅笔或教鞭 •Stay silent when moving移动时保持沉默 •Try to prevent white glare避免白光 •Cover with cardboard以纸板遮盖 •Keep the overhead aligned保持投影片接续
-- the screen 看屏幕
8
Use Your Voice Effectively
有效运用声音
Effective pitch 有效使用强调高音 Appropriate volume合适的音量 Speak at an appropriate rate合适的速度 Enunciate clearly发音清晰 Emphasis强调--句子中最重要的事项或词组
要信息
the main idea主要观点
supporting detail 支持细节
easy rea百度文库ability简单易读
37
Readability可读性
•Include essential words only只包含重要文字 •Large enough letters字体相宜 •Avoid unnecessary decoration避免不必要的修饰
46
Slide幻灯片
•Number your slides为幻灯片编号 •Avoid visual fatigue避免视觉疲劳 •Personalize your slides个性化幻灯片
47
Flipcharts活页纸
•Write BIG and on the top two-thirds of the page