商务英语口语考试准备话题
商务英语口试常见话题
In this part each candidate’s task is to choose one topic from a set of three, and to talk about it for one minute. Candidates have one minute in which to prepare and should use this time to make brief notes. The other candidate listens to the talk and is invited to ask one or two questions at the end. Candidates may make notes while listening to their partner. Each candidate is given a different set of three tasks from which to choose.General procedureA choice of three different topicsOne minute preparation while making notesA/B starts with the other listening---one minuteQuestion asked1. Customer relation: the importance of offering incentives to customersOffering incentives to customers can help you to strengthen your customer base and enhance customer loyalty. If you offer incentives such as vouchers, complementary tickets, miles, gifts in the promotion or sales, you will attractive more customers and get them buy your products or services. At the same time the image of your company will be improved and your brands are more likely to be known by customers.2. Product promotion: how to ensure that products are promoted effectively at international trade fairsYou should send a professional team of experts to arrange the promotion at the trade fair. They must be familiar with the products you want to promote at the fair. Meanwhile they must be good at dealing with clients especially foreign clients.You should use advanced technology to display your products at the fair. Necessary equipments such as DVD, overhead projector, high-definition screen can help you demonstrate the quality, function and specification of your products.You should design your show room and stand carefully to attract more customers. Your stand should be put up at an obvious place so that every customer can get an easy access to your products.3. How to reduce labor turnover ratesIn order to reduce labor turnover rates we must take the following effective measures:Set up a clear staff appraisal process to make sure that the performance of every staff can be evaluated openly and honestly and their promotion is based on their contribution to the company. Thus no one will complaint about unfair promotion which once forced some of your staff to leave their jobs.If permits enhance the staff benefits including their base pay annual bonus and other benefits. An incentive system should also be necessary to encourage the staff to work with the company longer.Improve the work environment of your company or factory. Try to foster a spirit of mutual help among your staff and let them understand that the company or factory is far more than just a workplace. It’s a family where all members are supported and valued.4. Career development:the importance of being willing to acquire new skills throughout your careerWith the unceasing development of science and technology the workplace is now undertaking profound changes. The way you do your work and the equipment you use in your work will definitely change or upgrade in the future, which means you have to learn new skills to deal with these changes. Remember: you are never too old to learn. New skills will make you keep up with the latest technology and help develop yourself throughout your work life.5. International sales: how to research foreign markets effectivelyYou should notice the difference between foreign and domestic market and set your target according to specific situation of foreign market. For example: given the different state of living standard the purchasing power of your target market may be higher or lower than the domestic market. If you ignore the difference you are likely to make mistakes in products’ pricing in foreign market.You should ensure that your research team is excellent at carrying out research in a foreign country. That means every member of the team should mater the native language and be familiar with the specific culture of the target market.6. Production management: how to implement an effective just-in-time system What is a JIT production system?JIT is an approach to achieving excellence in a manufacturing company based on the continuing elimination of waste (waste being considered as those things that do not add value to the product).A repetitive production system in which both the movement of goods during production, and deliveries from suppliers, are carefully timed so that at each step of the process, the next (usually small) batch arrives for processing just as needed.The logic behind JIT: Nothing will be produced until it is needed.7. Travel:the importance of being able to speak foreign languages in international business8. Marketing: how to assess whether there is a market for a new productYou should carry out a research on the customer demands to see if there is a read need in the market for your new product. The feedback or result will help you to decide whether to launch the new product on the market.You should pay special attention to your competitors. Detect whether they are going to launch their new product onto the market. if the answer if yes that probably means there is a demand in the market for some new product. Then be quick and put on your rival product to coincide with them.9. Human resources: how to use staff appraisal schemesYou should see to it that the staff appraisal schemes be a chance for management and employees to come together and exchange ideas, set joint targets and improve the way decisions are reached.The scheme should have a clear appeal process and any negative feedback should be accompanied by evidence such as dates, times and outcomes. Most importantly ratings should reflect measurable element of the job requirements.10. Advertising: the importance of television and cinema advertisementIn fact television and cinema advertising both function as a kind of media which tells or even guides people to buy products or services. With the development of the telecommunication television has become the most important carrier of advertisement and as a result of that TV advertising has the largest amount of audience all over the world. They have penetrated into people’s daily life and persuaded them to buy whenever they turn on them. On the other hand the popularity of the movie make every audience be under the influence of cinema advertising at the beginning and end of the movie.11. Staff management: how to ensure effective lines of communication between the workforce and managementAs the leader of the company you should open up a channel for the workforce and management to communicate directly. For example you can hold a monthly meeting within the company, which is attended by both the reps from workforce and management. They are allowed to talk with each other openly and freely to exchange views and opinions. They can also set common objectives.You should achieve this effectiveness by making use of up-to-date technologies. For example you can set up a forum on the intranet of your company so that every member can air and exchange their views on the forum. In this way a effective line of communication will be set up.You should set up an incentive system to make your staff talk with their line managers.12. Finance: how to ensure accurate cashflow forecastsyou should establish a monitor system in the first place to detect any possible cashflow gap which will occur during your production and operation. This system can calculate the balance between your income and expenditure on a daily base. And should there be any sign of cashflow problems the system will warn your staff to do something about it before hand.In order to achieve the accuracy you must set up a report system which demands every manager report the current financial status of his or her departments. The information will be collected everyday for you to take consideration.13. International sales:how to decide which sales incentives to offer a new foreign customer (本题做为思考题，请大家自行考虑一下。
剑桥商务英语口试必备手册
剑桥商务英语口试必备手册
《剑桥商务英语口试必备手册》是一本针对剑桥商务英语考试（BEC）口试部分的备考指南。
这本书主要包含以下几个方面的内容：
1. 考试概述：介绍剑桥商务英语考试的目的、结构和评分标准，帮助考生了解考试要求和注意事项。
2. 口语技巧：提供一些实用的口语技巧，如如何进行自我介绍、如何提问、如何组织语言等，帮助考生提高口语表达能力。
3. 常见话题：列举了商务英语口试中常见的话题，如工作、公司文化、市场营销、团队合作等，并提供相关的词汇和表达方式，帮助考生熟悉各种场景下的口语表达。
4. 模拟试题：提供一些模拟试题，包括个人陈述、对话和小组讨论等，帮助考生熟悉考试形式和内容，并进行针对性的练习。
5. 答案解析：对模拟试题的答案进行解析，指出考生在回答过程中可能存在的问题，并提供改进建议。
6.录音材料：提供一些录音材料，让考生进行听力训练和模仿，提高口语流利度和准确性。
总之，《剑桥商务英语口试必备手册》是一本针对商务英语口试考试的必备指南，旨在帮助考生准备和通过商务英语口试考试。
该手册包含有关商务英语口试考试的全面信息和指导，包括考试形式、考试内容、评分标准、考试技巧和备考策略等。
此外，手册还提供了一些实用的商务英语口语练习和模拟试题，以帮助考生提高口语水平和应试能力。
供参考。
商务英语口语考试话题
商务英语口语考试话题1. customers: Have you ever experienced a situation that the customer care was very good? What do you think makes good customer care? Yes. A A good good good customer customer customer care care care is is is to to to serve serve serve the the the people people people by by by heart heart heart and and and make make make every every every effort.Even effort.Even effort.Even when when when a a situation is not easily resolved, a caring and motivated person can usually find a way to help. So a good customer care isn't to say "sorry,I can't" with smiling. 2. companies ：Do Do you you you know know know any any any famous famous famous company company company related related related to to to your your your major? major? major? Please Please Please describe describe describe one one one of of of them them briefly. Intel ,AMD,Samsung,Taiwan Semiconductor Intel: Intel: Intel Intel Intel Corporation Corporation Corporation (NASDAQ: (NASDAQ: (NASDAQ: INTC) INTC) INTC) is is is an an an American American American multinational multinational multinational semiconductor semiconductor semiconductor chip chip maker corporation headquartered in Santa Clara, California, United States and the world's largest semiconductor chip maker, based on revenue.[4] It is the inventor of the x86 series of microprocessors, the processors found in most personal computers. 6. retailing ：Have you ever used the Internet to shop? Compared with the traditional shopping, what are the advantages and disadvantages of Internet shopping? Yes , I have. Advantages: Shopping on the internet is convenient ，and I don’t have to go out . I can compare a variety of things selling on line . Disadvantages:Consumer Disadvantages:Consumer protection protection protection is is is difficult difficult difficult to to to rengulate rengulate rengulate on on on the the the Internet,and Internet,and Internet,and the the the consumers consumers may may get get get cheated.And cheated.And cheated.And consumers consumers consumers can can can only only only see see see the the the goods, goods, goods, but but but they they they can can can’’t t touch touch touch or or smell the goods. 7. products ：What are the four ways in which advertising can work? If you are given an aerobic workout machine, what do you want to advertise it? Advertising can inform or persuade or remind or motivate;obviously the type of ad depend on the products. Aerobic workout machine: At first,Let people know that we are very formal and professional in the aerobic workout machine. Then the Internet can be our friend.Make a Website for the aerobic workout machine. Advertising on the Internet and TV . Make sure you're clear about who is the main consumer. 8. people What are the differences between men and women in the workplace? Whom do you think is easier to work with, men or women? Why? Men tend to be competitive ,while women method is collaborative. Men often think of the heart of the problems ,while women always look at various options. Men ’s body language include forceful gestures while women not. It is hard to say who is easier to work with.Generally speaking, women tend to be more emotional. Men are physically stronger than women. If I must make a choice,I think men is easier to work. with. So I can say and behave myself ,not worry about the jealousy. 9. business environment ：Many everyday brands used by people can have varying prices throughout the world. What do do you think you think are the possible factors which can influence price? Take a factor a s example, as example, and say why it can influence price. Possible factors:Some of the variations in price are due to differences in exchange rates,some are due to the differences in local raw materials and production or shopping costs and some are due to variation in taxes and the oil price. Oil Oil price:.For price:.For price:.For example,the example,the example,the cost cost cost of of of the the the increasing increasing increasing oil oil oil price price price is is is natural natural natural increase increase increase in in in transportation transportation fee.The increase cost of transportation can lead to higher price of every brands. 12. competition ：What are the three strategies which are very important for a company to become a market leader? If your company wants to launch a new product “Lucky Cola ”, what do you want to do to make your product more competitive? Cost :so reducing cost,producing more cheaply ,selling more cheaply Differetiation :that is making your pruducts appear very special in the market place Innovation Innovation :so :so :so finding finding finding new new new products products products and and and new new new ways ways ways to to to market market market products,which products,which products,which is is is particularly particularly important in the global market. Job interview: What would you like to do after you finish your studies? (Why?) l go abroad, look for a job, hunt for a job, study further, post graduate What are you doing now for the preparation of your future plan? l knowledge preparation: attend training course l psychological preparation: be mature l improve interpersonal skills 。
bec初级口语考试话题
BEC初级口语考试的话题主要包括以下几类：
1.自我介绍和面试官介绍：这一部分主要是为了了解考生的基本情况，包括工作经历、学
习经历等。
同时，面试官也会介绍考试的基本情况，包括考试时间、考试形式等。
2.工作场景：这部分主要考察考生在工作中与同事、客户和上级的交流能力。
话题可能包
括工作安排、团队合作、客户沟通等。
3.商务礼仪：这部分主要考察考生对商务场合的礼仪和规则的了解。
话题可能包括商务会
议、商务旅行、商务用餐等。
4.销售和市场推广：这部分主要考察考生对销售和市场推广的理解和表达能力。
话题可能
包括产品推广、市场调研、销售策略等。
5.解决问题：这部分主要考察考生解决问题的能力，包括对问题的识别、分析和解决。
话
题可能包括处理客户投诉、解决工作冲突等。
6.会议和讨论：这部分主要考察考生在会议和讨论中的参与和表达能力。
话题可能包括主
持会议、发表演讲、参与小组讨论等。
7.其他：除了以上几个话题，还有可能涉及到一些其他的话题，如商务写作、团队合作等。
在准备BEC初级口语考试时，建议考生多练习口语表达，熟悉各种商务场景和话题，提高自己的口语流利度和准确性。
同时，也可以参考一些商务英语教材和口语练习软件，加强自己的商务英语能力。
商务英语口语面试经典问题汇总
商务英语口语面试经典问题汇总
面试是求职过程中必经的环节。
如果你希望在商务领域找到一
份好的工作，你可能需要参加商务英语面试。
下面是一些常见的商
务英语面试问题，可以帮助你在面试中更好地准备应答。
问题1：请简单介绍一下自己。
这是一个很常见的问题，面试官希望从你自我介绍中了解你的
基本信息，并对你的能力和特点有一个初步了解。
在这个问题中，
你可以谈谈自己的背景、教育经历、工作经验和职业目标等方面的
内容。
问题2：你认为自己最大的优点是什么？
这个问题旨在考察你对自己的认识和评价。
在回答这个问题时，要客观和真实地描述自己的优点，同时举出具体的实例来加强论述。
问题3：你有没有遇到过在国际商务中的沟通障碍？你是如何解决的？
由于商务交流中可能涉及不同的文化、语言等因素，所以这个问题非常重要。
面试官想要了解你在沟通过程中是否有解决问题的策略和方法。
问题4：你是如何管理并处理工作压力的？
商务工作中通常存在一定的压力，因此面试官希望知道你是否能够应对这样的挑战。
在回答这个问题时，可以举出具体的工作例子，讲述自己是如何面对困难、调整心态以及保持工作效率的。
问题5：你认为什么样的企业文化最适合你？
面试官想要了解你的价值观和对企业文化的理解。
这个问题需要你对不同的企业文化进行调研和了解，找到最符合自己个性和能力的企业文化，并提供具体的分析和阐述。
这些是商务英语面试中常见的问题，做好充分的准备，清晰地回答这些问题，可以帮助你赢得这场面试的成功。
商务英语考试实战练习那些地道口语
商务英语考试实战练习那些地道口语为了让大家更好的预备商务英语BEC考试，我给大家整理商务英语考试实战练习那些地道口语,下面我就和大家共享，来观赏一下吧。
商务英语考试实战练习那些地道口语(1)1. What are you up to? 你正在做什么?假设你在办公室想跟同事沟通下工作状况，又怕耽搁对方的工作，就可以先问同事In the middle of something? (你在忙吗?) 假如对方回答Kind of.(算是吧。
)这时你就可以连续你的谈话了，比如可以做一下谈话前的“热身”，问对方：What are you up to?(你最近在忙什么啊?)，然后再绽开你想沟通的话题。
另外US人见面时常用的问候语What’s up?就与What are you up to?在意思方面很接近，都是问“你最近在做什么啊?”但是需要留意一点：语气的不同所表达的意思也不相同，比如你发觉在未经你允许的状况下，别人正在你的办公桌上乱翻，就可以过去责问他What are you up to?(你正在搞什鬼?)。
除此以外What are you up to?还有其他意思，比如你的同事正在完成某个项目，你就可以说What are you up to?(目前进展如何?)当然What are you up to?与What are you doing?意思基本相同，可相互取代，但是多变的表达方式会令你在工作期间的沟通中显得更加出彩。
2. In the middle of something? 你正在忙吗?在上面已经提到了In the middle of something? (你正在忙吗?)这句话，惯用的说法是Are you busy?，但是死啃一种说法明显过于单一化，把眼界放广一点，对于同一个概念要有不同的变化。
假如你常常用Are you busy?，不妨换成In the middle of something?，由于这句话的意思更为精确，比较接近于Are you busy right now?(现在是不是正在忙?)而Are you busy?的含意不仅可以解释为“现在是不是正在忙?”也可指“最近忙不忙?”。
商务英语口语主题
商务英语口语主题商务英语是指在商务交流和商务运作中所使用的英语。
它涉及到商务沟通、商务谈判、商务会议、商务信函、商务展示等多个方面。
在商务英语口语中，有很多常见的主题。
下面是商务英语口语主题的相关参考内容：1. 自我介绍- Good morning/afternoon everyone. My name is [Your Name]. I am the [Your Position] at [Your Company]. I have been working in this field for [Number of Years]. I am responsible for [Brief Description of Job Responsibilities]. I am looking forward to working with you all.- Hello everyone. My name is [Your Name] and I am from [Your Country]. I have recently joined [Your Company] as a [Your Position]. I have a background in [Your Field] and I am excited to be part of this team. I am here to support and collaborate with all of you.2. 商务电话交流- Good morning/afternoon, this is [Your Name] from [Your Company]. I am calling regarding [Reason for the call]. I would like to speak with [Name of the person you wish to speak with]. Could you please connect me to him/her?- Hello, this is [Your Name] speaking. I am calling to discuss the [Specific issue]. Is this a good time to talk, or should we schedule a call for later?3. 商务会议- Good morning/afternoon everyone. Let's get started. First, Iwould like to briefly go over the agenda for today's meeting. We will be discussing [Topic 1], [Topic 2], and [Topic 3]. I encourage everyone to actively participate and share their ideas.- Thank you all for attending today's meeting. I would like to start by giving a brief update on [Project/Task]. Then, I will open the floor to any questions or concerns you may have.4. 商务谈判- We are looking for a win-win situation in this negotiation. Both parties should benefit from the final agreement. Let's explore options and find a solution that meets our mutual needs.- It seems like we have reached an impasse. Is there any room for compromise? Let's brainstorm together and find a middle ground that satisfies both parties.5. 商务信函- Dear [Recipient's Name], I am writing to inquire about [Specific Information]. Could you please provide me with the details? Thank you in advance for your assistance.- Dear [Recipient's Name], I am writing to follow up on our previous discussion regarding [Project/Task]. I would like to request an update on the progress. Please let me know if there is anything I can do to support the team.6. 商务展示- Good morning/afternoon everyone. Thank you for joining me today. I will be presenting on [Topic]. First, I will provide a brief overview of the subject, followed by the key findings. If you have any questions, feel free to interrupt me at any time.- As you can see from the slide, the data shows a significantincrease in sales. This can be attributed to our new marketing strategy. Moving forward, we plan to further capitalize on this success and expand our market share.以上是商务英语口语主题的相关参考内容。
商务英语高级考试备考口语材料汇集
商务英语高级考试备考口语材料汇集下面给大家分享一些bec高级口语备考材料，希望能够帮助到你们。
商务英语高级考试备考口语材料(1)Cost cuttingYour company has decided to try to reduce costs. You have been asked to investigate the possibility of cutting the financial costs of operating your department.●Which are the areas where costs could be cut?●What problems might arise from cutt ing costs?Customer complaintsYour manager is not satisfied with the way staff reacts to complaints from clients about products or services. You have been asked to suggest how this could be improved.●How the company can make effective use of will be available in the new office?●What training will be needed for these jobs?Staff recruitmentYour factory urgently needs to recruit a large number of temporary staff in order to fulfill an unexpected order. The staffneeds to be ready to start work as soon as possible.●What you need to do in order to find suitably skilled staff?●What type of induction program the new staff will need before they start work?Modernization ProgramYou work for a large company which has decided to introduce a program of modernization and improvement. You are involved in setting up this program.●How to prepare staff for major changes within the company●What other factors have to be considered when introducing major changes in a companyLanguage Courses AbroadYour company has offered you the opportunity of attending a six-month English language course abroad. You have to decide whether to accept, and are therefore going to attend a meeting to find out more about the offer.●What the advantages are of learning languages abroad●What plans you will have to make for work and home if you go away for a long periodPotential SupplierA potential supplier will soon be visiting you at your workplace. You think this supplier and the products or services they offer could be very important for the future of your company.●What you need to find out about the supplier and the products or services before the visit●How you could entertain the supplier the negotiationsForeign Business TravelYour company has decided that it needs to introduce a clear policy on foreign business travel. You have been asked to help draw up the guidelines.●What the various reasons are why members of a company make business trips abroad●In what ways a company might be affected if the number of foreign business trips was reducedCompany DirectoryYour company is going to be included in an international directory of all the types of businesses operating in your country. You have been asked to write a brief profile of your company for the directory.●What information you will include about your company●How the directory would be useful to companies商务英语高级考试备考口语材料(2)TeamworkYour company is keen to encourage staff to work together in teams. You have been asked to suggest ways in which this could be implemented.●How to convince staff of the advantage of teamwork●How to evaluate the results of the company’s policyStaff FitnessYour company is keen to have a fit and healthy workforce. You have been asked to suggest ways in which this could be achieved.●What the advantages are to a company of having a fit and healthy workforce●What facilities a company should provide in order to encourage staff to be fit and healthyInvesting in Staff TrainingYour company has recently had a problem with staff leaving the company shortly after completing training courses. You have been asked to write a report for senior management on this situation.●How to encourage staff who have undertaken trainingcourses to stay with the company●How to ensure that a company benefits from providing a range of facilities for its workforceCorporate EntertainmentYour company is keen to establish a policy for entertaining important clients.You have been asked to make recommendations for a policy for corporate entertainment.●What are the advantages and disadvantages to a company of entertaining clients●What are the criteri a for selecting entertainment for clientsStaff RetirementYour company wants to introduce a program to help staff prepare fully for retirement.●What practical preparations staff need to make for their retirement●What the advantages and d isadvantages are to a company of staff retiringWorking from HomeYour company is considering allowing some employees to work from home for part of the working week. Your managingdirector has asked you to write a report on this proposal.●Whic h employees this system would be most suitable for●How technology could help to make the system of working from home effectiveExport OfficeYour company has decided to open an export office in order to deal with an increase in orders from abroad. This office will be responsible for the company’s exports and will be visited by foreign representative.●What kinds of jobs will be available in the new office●What training will be needed for these jobsNew FactoryYour company is expanding and wants to open a new factory in another area. You have been asked to consider where the best place would be to locate it.●What factors need to be considered in choosing a good location●Which of these factors are the most important to consider商务英语高级考试备考口语材料(3)Business PresentationA local college has asked your company to give a shortpresentation to a group of young business students about the work of one of the departments in your company. You are in charge of organizing the presentation.●Which department would be the most interesting for the students to hear about●Which methods or aids could be used to make the presentation interesting for young peopleStaff TurnoverThe managing director of your company is keen to reduce the number of staff leaving after a short time. You have been asked to suggest ways of encouraging staff to stay in the company.●What kinds of incentives might help to retain staff●How to ensure that staff satisfaction is main tainedMarket ResearchYour company is considering introducing a new product and wants to assess the market potential. You have been asked to suggest ways of doing this.●What kinds of information would be useful to obtain●How to decide wh ether to go ahead with the productProduct RecallYour company has discovered a design fault in a new product and needs to recall this product from customers. You have been asked to make recommendations about the best way to handle this incident.●What would be the most effective method of informing customers of the product recall●How to ensure the company’s reputation remains undamaged by the incident商务英语高级考试备考口语材料(4)1. Career development: the importance of being willing to acquire new skills throughout your careerWith the unceasing development of science and technology the workplace is now undertaking profound changes. The way you do your work and the equipment you use in your work will definitely change or upgrade in the future, which means you have to learn new skills to deal with these changes. Remember: you are never too old to learn. New skills will make you keep up with the latest technology and help develop yourself throughout your work life.2. International sales: how to research foreign markets effectivelyYou should notice the difference between foreign and domestic market and set your target according to specific situation of foreign market. For example: given the different state of living standard the purchasing power of your target market may be higher or lower than the domestic market. If you ignore the difference you are likely to make mistakes in products’ pricing in foreign market.You should ensure that your research team is excellent at carrying out research in a foreign country. That means every member of the team should mater the native language and be familiar with the specific culture of the target market.3. Production management: how to implement an effective just-in-time systemWhat is a JIT production system?· JIT is an approach to achieving excellence in a manufacturing company based on the continuing elimination of waste (waste being considered as those things that do not add value to the product).· A repetitive producti on system in which both the movement of goods during production, and deliveries from suppliers, are carefully timed so that at each step of the process, the next(usually small) batch arrives for processing just as needed.· The logic behind JIT: Nothi ng will be produced until it is needed.商务英语高级考试备考口语材料(5)1. Travel: the importance of being able to speak foreign languages in international business2. Marketing: how to assess whether there is a market for a new productYou should carry out a research on the customer demands to see if there is a read need in the market for your new product. The feedback or result will help you to decide whether to launch the new product on the market.You should pay special attention to your competitors. Detect whether they are going to launch their new product onto the market. if the answer if yes that probably means there is a demand in the market for some new product. Then be quick and put on your rival product to coincide with them.3. Human resources: how to use staff appraisal schemesYou should see to it that the staff appraisal schemes be a chance for management and employees to come together and exchange ideas, set joint targets and improve the way decisionsare reached.The scheme should have a clear appeal process and any negative feedback should be accompanied by evidence such as dates, times and outcomes. Most importantly ratings should reflect measurable element of the job requirements.4. Advertising: the importance of television and cinema advertisementIn fact television and cinema advertising both function as a kind of media which tells or even guides people to buy products or services. With the development of the telecommunication television has become the most important carrier of advertisement and as a result of that TV advertising has the largest amount of audience all over the world. They have penetrated into people’s daily life and persuaded them to buy whenever they turn on them. On the other hand the popularity of the movie make every audience be under the influence of cinema advertising at the beginning and end of the movie.。
商务英语情景口语之准备和拓展话题
商务英语情景口语之准备和拓展话题M: I've got to put together a sales pitch to give toour clients in the morning. You always give such amazing presentations, I was hoping you could give me some advice about how to win them over tomorrow.F: Sure, it's easy. First of all, the secret to a suessful oral presentation is to keep things simple. People are listening and they usually don't have a long attention spans. Stick to about three or four points, give anoverview of the points, then present them one by one, and then summarzie at the end. Be straightforward and organized and you're sure to be remembered.M: What kind of visuals should I use to support the presentation? Do you think I should use powerpoint?F: You should consider the size and interests of your audience. In other words, who is listening, and what dothey want to hear… you can put together a PPT with some graphics and animations that will catch people's attention, but be careful not to go overboard.M: I think I can put something together, no problem.But when it es to tomorrow, I'll just be a bundle of nerves! How can I get over my fear of speaking in public?F: You know, stage fright is very normal, most people get nervous before they have to speak in front of largegroups. Just prepare well, rehearse beforehand, and trust that you will be great… and you will be!早上我为我们的客户想出了一种销售方式.你做的陈述总是那么与众不同,所以我希望你能给我一些建议,看看明天如何能说服他们.当然可以,这很容易.首先,口头陈述的成功秘诀是把事情简单化.人们是在听,而且他们注意力集中的时间通常不会太长.按大约三四个点来讲,先总体介绍各个要点,然后一个一个地陈述,最后再总结一下.一定要直截了当,有条理,那样别人就一定会记住你.我应该用什么样的视觉手段来辅助陈述?你认为我应该用幻灯片吗?你应该考虑一下听众的多少及其兴趣.换句话说,是谁在听,他们想听什么…你可以用演示文稿,再加上一些图标和动画,那样会吸引人们的注意力,但是要小心别走极端.我想我能组织好,没有问题.但一说到明天,我就非常紧张.我怎样才能克服公开讲话的恐惧?你知道,怯场是很正常的,大多数人在一大群人面前讲话都会很紧张的.只要准备好,提前排练一下,相信你会做得很棒的……你一定会成功的!an aggressive sales pitch 强人所难的推销行话the candidate's campaign pitch 候选人的竞选宣传Each pany was given ten minutes to make its pitch. 每个公司有十分钟时间进展推销宣传.I worked with him over a span of six years. 我和他共事达六年之久.The project must be pleted within a specific time span. 这项工程必须在规定期限内完成.Small children have a short attention span. 幼儿注意力持续时间短.It's quite straightforward to get here. 来这儿相当容易.He used striking visuals to get his point across. 他用醒目的视觉资料解释他的观点.She's against the idea but I'm sure I can win her over. 她反对这一想法,但我相信我能把她争取过来.Don't go overboard on fitness. 热中健身运动别过头.She can't get over her shyness. 她无法克服她的羞怯心理.。
商务英语口语的话题
商务英语口语的话题一、商务英语口语话题-产品介绍1.It is classic and simple model.But very hot sell in India.这是经典的款式，造型简单。
但是非常受印度客户的欢迎。
2.Could you send me the quotation of the models I asked just now?你能将我刚刚挑选的产品做份报价单发给我吗?3.Owing to its superior quality and reasonable price, our silk has met with a warm reception and quick sale in most European countries.我们的丝绸质量优良，价格公道，深受大多数欧洲国家的欢迎，非常畅销。
4.We feel that our product is the best kind in Asia and we can very well compete against Korea in price我们认为我们的产品在亚洲是最好的，在价格上完全可以与韩国竞争。
5.Our goods are greatly appreciated in other markets similar to your own.我们的产品在其他市场同在贵方市场一样受欢迎。
6.By virtue of this superior quality, this product is often sold out of stock in many areas我们的产品因其优秀的质量，在很多地区经常脱销。
7.Our products are superior in quality and moderate in price and are sure to be saleable in your market我们的产品质量优秀，价格适中，在贵方市场上一定很畅销。
BEC初级口试常见问题和常用表达
BEC初级：口试常见问题和常用表达BEC初级考试是商务英语能力证书中的一个等级，该等级主要考察考生的英语口语能力和商务应用能力。
在口试部分，考官会针对考生的个人信息、工作经验、职业规划等方面进行问题提问，同时也会要求考生使用英语表达某些情境和问题。
本文将介绍BEC初级口试中的常见问题和常用表达。
常见问题个人信息和学习经历1.Can you introduce yourself briefly?（请简要介绍一下你自己。
）2.Where are you from?（你是哪里人？）3.What’s your educational background?（你的教育背景是什么？）4.Have you learned any other languages?（你学习了其他语言吗？）5.Have you ever studied or worked abroad?（你曾经在国外学习或工作过吗？）工作经验1.Can you tell us about your work experience?（请介绍一下你的工作经验。
）2.What was your previous job?（你之前的工作是什么？）3.How long have you been working in your current position?（你目前所在职位的工作年限有多长？）4.What are some of the challenges you faced in your previous job?（你在之前的工作中遇到了一些什么挑战？）5.How did you handle conflicts with your colleagues or clients?（你如何处理与同事或客户之间的冲突？）职业规划1.What is your career goal?（你的职业目标是什么？）2.How do you plan to achieve your career goal?（你如何计划实现你的职业目标？）3.What skills do you think are important for your job?（你认为你的职位需要哪些重要技能？）4.What are your strengths and weaknesses?（你的优点和缺点是什么？）5.How do you handle stress in your work?（你如何应对工作压力？）常用表达自我介绍1.Hi, my name is [your name].（你好，我的名字是[your name].）2.I’m from [your city/country].（我来自[your city/country].）3.I’m [your age] years old.（我今年[your age]岁。
英语口试常用话题50例
英语口试常用话题1.My view on opportunity and challenge.2. Discuss the difference between college life and middle school life.3. Do you want to find a job you are interested in or a well-paid one? You’baire free to talk about your future jobs.4. What kind of TV programs do you like best? You are required to make a conversation about one of your favorite TV programs you have watched recently?5. How do you define “Happiness”?6. Have you ever taken part in a certain elective course? How is it going on? Why did you choose it? Do you benefit a lot from it?7. What kind of physical challenges do you enjoy best? Describe the excitement of that activity. And how about mental challenges? (Reference words: mountaineering, skating, car racing, chess games, marketing, etc.)8. What’s your own way of spending two-day weekend? Anything special? You are welcome to name some advisable choices for our weekend.9. What is your favorate holiday? (reference: Spring Festival ,Moon’s Day, Thanksgiving Day, Easter , Christmas, etc.)10. Do you love traveling? What places of interest have you ever been to? Please share your traveling experiences with your partner and tell him or her what you learn from it?三、英语口语考试技巧和方法1.把握好开头和结尾俗话说“好的开始等于成功的一半”，在第一个考试环节给老师留下深刻的印象非常重要。
商务英语考试口语培训内容
xx年商务英语考试口语培训内容1.Please aept my apology 请承受我的抱歉A:What I said was totally wrong. Please aept my apology.B:I just hope it doesn't happen again.A：我说的完全错了，请承受我的抱歉。
B：我只希望这种事情不要再发生了。
2. Thank you for what you did. 感谢你所做的。
A: Thank you for what you did. We wouldn't be able to make it without your help.B: You are very wele.A：感谢你所做的，如果没有你的帮助，我们不会成功的。
B：不客气。
3.Thanks for your... 谢谢你的……A: Thanks for your support. We are confident to do well in this program.B: I will be waiting for your suesses!A：谢谢你的支持，我们有信心做好这个工程。
B：我等着你们成功的好消息!4. We really appreciate 我们真心感谢A: We really appreciate if you could send us the payment on time.B: I will confirm with you this afternoon.A：如果您能按时付款的话我们将不胜感谢。
B：我今天下午会和你确认这件事。
5.We want to thank you 我们想感谢你A: We want to thank you again for the great job you did.B: We strive to exceed customer's expectations.A：我们想要再次感谢你所做的出色的工作。
商务英语考试口语
商务英语考试口语以下是商务英语考试口语的一些常见问题和回答，以及相应的中文翻译：问题1：请介绍一下你自己。
Answer: Good morning, my name is John Smith. I'm an experienced sales manager with a strong background in international business.翻译：早上好，我叫约翰·史密斯。
我是一名经验丰富的销售经理，有深厚的国际商务背景。
问题2：你为什么对这个职位感兴趣？Answer: I'm interested in this position because it aligns with my career goals and provides an opportunity to use my skills and experience in a global environment.翻译：我对这个职位感兴趣是因为它符合我的职业目标，并提供了一个在全球环境中使用我的技能和经验的机会。
问题3：你如何处理工作中的压力？Answer: When faced with pressure at work, I take a structured approach. I prioritize tasks, manage my time effectively, and seek support from my team when needed.翻译：面对工作中的压力时，我采取有条理的方法。
我优先处理任务，有效地管理时间，并在需要时寻求团队的支持。
问题4：你在团队合作中扮演什么角色？Answer: In a team, I typically play the role of a facilitator. I encourage open communication, help resolve conflicts, and ensure that everyone's contributions are recognized and valued.翻译：在团队中，我通常扮演协调者的角色。
商务英语口语考试话题
商务英语口语考试话题1.商务英语口语考试话题篇一试题：出差前期准备：accommodation：book a hotel with adequate working facilities（such as fax machine, internet access, computers）transportation：choose a convenient/suitable means of transportati on费用：hotel bills, traveling expenses, public transportation fares, fax or telephone charges, client entertainment expenses考虑因素：cultural differences：different thought patterns；working style；w ays of decision-making；shopping habits；ways of seeing the world如何应对出差中的问题：become sensitive to the cultural differencebe open-mindedrespect native cultureconsider cultural taboosthe staff should acquaint with differences in language, laws and s ocial customsrelocate the employee to work abroad to experience different worki ng style2.商务英语口语考试话题篇二试题：招聘Recruiting内部招聘 internal promotion优点：have more motivational valueencourage employees to continue effortgive other employees anticipation of promotionreduce the orientation and training costmake good use of abundant human resources缺点：if not fair，it will lead to internal conflict内部招聘的具体做法：a selection test/well-designed interview/check record ofpast performance/appraisal外部招聘external recruitment优点：receive a source of new ideas/latest knowledgeavoid unfair selectingbe contributable to company's overall growth and success缺点：discourage moraleincrease training cost3.商务英语口语考试话题篇三Different Communication StylesThe way people communicate varies widely between, and even within, cultures. One aspect of communication style is language usage. Across cultures, some words and phrases are used in different ways. For examp le, even in countries that share the English language, the meaning of "yes" varies from "maybe, I"ll consider it" to "definitely so," with m any shades in between.Another major aspect of communication style is the degree of impor tance given to non-verbal communication. Non-verbal communication includes not only facial expressions and gestures; it also involves seatin g arrangements, personal distance, and sense of time. In addition, dif ferent norms regarding the appropriate degree of assertiveness in comm unicating can add to cultural misunderstandings. For instance, some wh ite Americans typically consider raised voices to be a sign that a fig ht has begun, while some Asian, African, Jewish and Italian Americans often feel that an increase in volume is a sign of an exciting convers ation among friends. Thus, some white Americans may react with greater alarm to a loud discussion than would members of some American ethnic or non-white racial groups.4.商务英语口语考试话题篇四Different Approaches to Completing TasksFrom culture to culture, there are different ways that people move toward completing tasks. Some reasons include different access to reso urces, different judgments of the rewards associated with task complet ion, different notions of time, and varied ideas about how relationshi p-building and task-oriented work should go together.When it comes to working together effectively on a task, cultures differ with respect to the importance placed on establishing relations hips early on in the collaboration. A case in point, Asian and Hispani c cultures tend to attach more value to developing relationships at th e beginning of a shared project and more emphasis on task completion t oward the end as compared with Americans. Americans tend to focus imme diately on the task at hand, and let relationships develop as they wor k on the task. This does not mean that people from any one of these cu ltural backgrounds are more or less committed to accomplishing the tas k, or value relationships more or less; it means they may pursue them differently.5.商务英语口语考试话题篇五Different Decision-Making StylesThe roles individuals play in decision-making vary widely from cul ture to culture. For example, in the U.S., decisions are frequently de legated - that is, an official assigns responsibility for a particular matter to a subordinate. In many Southern European and Latin American countries, there is a strong value placed on holding decision-making r esponsibilities oneself. When decisions are made by groups of people, majority rule is a common approach in the U.S.; in Asia consensus is the preferred mode. Be aware that individuals" expectations about their own roles in shaping a decision may be influenced by their cultural fr ame of reference.。
商务英语口试常见话题
商务英语口试常见话题第一篇：商务英语口试常见话题In this part each candidate’s task is to choose one topic from a set of three, and to talk about it for one minute.Candidates have one minute in which to prepare and should use this time to make brief notes.The other candidate listens to the talk and is invited to ask one or two questions at the end.Candidates may make notes while listening to their partner.Each candidate is given a different set of three tasks from which to choose.General procedureA choice of three different topics One minute preparation while making notes A/B starts with the other listening---one minute Question asked1.Customer relation: the importance of offering incentives to customersOffering incentives to customers can help you to strengthen your customer base and enhance customer loyalty.If you offer incentives such as vouchers, complementary tickets, miles, gifts in the promotion or sales, you will attractive more customers and get them buy your products or services.At the same time the image of your company will be improved and your brands are more likely to be known by customers.2.Product promotion: how to ensure that products are promoted effectively at international trade fairsYou should send a professional team of experts to arrange the promotion at the trade fair.They must be familiar with the products you want to promote at the fair.Meanwhile they must be good at dealing with clients especially foreign clients.You should use advanced technology to display your products at thefair.Necessary equipments such as DVD, overhead projector, high-definition screen can help you demonstrate the quality, function and specification of your products.You should design your show room and stand carefully to attract more customers.Your stand should be put up at an obvious place so that every customer can get an easy access to your products.3.How to reduce labor turnover ratesIn order to reduce labor turnover rates we must take the following effective measures: Set up a clear staff appraisal process to make sure that the performance of every staff can be evaluated openly and honestly and their promotion is based on their contribution to the company.Thus no one will complaint about unfair promotion which once forced some of your staff to leave their jobs.If permits enhance the staff benefits including their base pay annual bonus and other benefits.An incentive system should also be necessary to encourage the staff to work with the company longer.Improve the work environment of your company or factory.Try to foster a spirit of mutual help among your staff and let them understand that the company or factory is far more than just a workplace.It’s a family where all members are supported and valued.4.Career development: the importance of being willing to acquire new skills throughout your career With the unceasing development of science and technology the workplace is now undertaking profound changes.The way you do your work and the equipment you use in your work will definitely change or upgrade in the future, which means you have to learn new skills to deal with these changes.Remember: you are never too old to learn.New skills will make you keep up with the latest technology and help develop yourself throughout your work life.5.International sales: how to research foreign marketseffectivelyYou should notice the difference between foreign and domestic market and set your target according to specific situation of foreign market.For example: given the different state of living standard the purchasing power of your target market may be higher or lower than the domestic market.If you ignore the difference you are likely to make mistakes in products’ pricing in foreign market.You should ensure that your research team is excellent at carrying out research in a foreign country.That means every member of the team should mater the native language and be familiar with the specific culture of the target market.6.Production management: how to implement an effective just-in-time system What is a JIT production system? JIT is an approach to achieving excellence in a manufacturing company based on the continuing elimination of waste(waste being considered as those things that do not add value to the product).A repetitive production system in which both the movement of goods during production, and deliveries from suppliers, are carefully timed so that at each step of the process, the next(usually small)batch arrives for processing just as needed.The logic behind JIT: Nothing will be produced until it is needed.7.Travel: the importance of being able to speak foreign languages in international business8.Marketing: how to assess whether there is a market for a new productYou should carry out a research on the customer demands to see if there is a read need in the market for your new product.The feedback or result will help you to decide whether to launch the new product on the market.You should pay special attention to your competitors.Detect whether they are going to launch theirnew product onto the market.if the answer if yes that probably means there is a demand in the market for some new product.Then be quick and put on your rival product to coincide with them.9.Human resources: how to use staff appraisal schemesYou should see to it that the staff appraisal schemes be a chance for management and employees to come together and exchange ideas, set joint targets and improve the way decisions are reached.The scheme should have a clear appeal process and any negative feedback should be accompanied by evidence such as dates, times and outcomes.Most importantly ratings should reflect measurable element of the job requirements.10.Advertising: the importance of television and cinema advertisementIn fact television and cinema advertising both function as a kind of media which tells or even guides people to buy products or services.With the development of the telecommunication television has become the most important carrier of advertisement and as a result of that TV advertising has the largest amount of audience all over the world.They have penetrated into people’s daily life and persuaded them to buy whenever they turn on them.On the other hand the popularity of the movie make every audience be under the influence of cinema advertising at the beginning and end of the movie.11.Staff management: how to ensure effective lines of communication between the workforce and managementAs the leader of the company you should open up a channel for the workforce and management to communicate directly.For example you can hold a monthly meeting within the company, which is attended by both the reps from workforce andmanagement.They are allowed to talk with each other openly and freely to exchange views and opinions.They can also set common objectives.You should achieve this effectiveness by making use of up-to-date technologies.For example you can set up a forum on the intranet of your company so that every member can air and exchange their views on the forum.In this way a effective line of communication will be set up.You should set up an incentive system to make your staff talk with their line managers.12.Finance: how to ensure accurate cashflow forecasts you should establish a monitor system in the first place to detect any possible cashflow gap which will occur during your production and operation.This system can calculate the balance between your income and expenditure on a daily base.And should there be any sign of cashflow problems the system will warn your staff to do something about it before hand.In order to achieve the accuracy you must set up a report system which demands every manager report the current financial status of his or her departments.The information will be collected everyday for you to take consideration.13.International sales: how to decide which sales incentives to offer a new foreign customer(本题做为思考题，请大家自行考虑一下。
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商务英语口语考试准备话题考试时请先做自我介绍，用英语介绍自己的姓名和班级以及学号。
然后告诉老师自己抽取的是第几题，然后作答。
Good morning, teacher. My name is Du Xishuai.I'm in LuDong university student, in the school of business, Marketing Department 2 class. My student number is 20121611904. I draw the title is the first question.1. What is customer loyalty? Are you a loyal customer? Why or why not?顾客忠诚是什么？你是一个忠诚的客户吗？为什么是或为什么不是？答：Customer loyalty is that the customer frequently uses the same company or buys the same product. 客户忠诚是客户经常使用相同的公司或购买相同的产品。
Yes, I am a particularly loyal customer to the ICBC (industrial and commercial Bank of China) . 是的，我是一个对中国工商银行特别忠诚的客户。
First of all，because they are extremely convenient to use. I can do all my banking over the phone and I can do this at any time of the day. I can find how much money there is in my account. I can pay all my bills. I also think the staff are very professional and very friendly.首先，因为他们用起来非常方便。
我可以通过电话管理我所有的银行帐户，我可以在任何时间做这个。
我能知道在我的帐户里有多少钱。
我可以支付我的帐单。
我也觉得工作人员都很专业，很友好。
2. What is important when interviewing for a new job?在一份新工作的面试中什么是重要的？答：Information of the company。
You should know more about the company, such as its profile, structure, existing problems, requirements, campaigns and future plans.Appearance. You have to pay attention to your appearance. Though we can never judge a person by his appearance, the first impression is always where we start.Good manners .They are equally important。
For example, you should knock at the door before employer allowed you to enter the room.To sum up, the job interview is indeed important. There is no need to be nervous, however, if you have made full preparations for it and given a fairly confident and honest performance, your success can be ensured.公司的信息。
你应该多了解公司，如它的外形，结构，存在的问题，要求，活动和未来的计划。
外观。
你必须注意你的外表。
虽然我们不能以貌取人，第一印象总是在我们开始。
礼貌是同样重要的。
例如，你应该先敲门的雇主允许你进入房间。
总之，面试的确是重要的。
但是没有必要紧张，如果你已经有了充分准备，给予相当自信和诚实的表现，你的成功才能被保证。
3. What is important when marketing a new product? 当营销新产品时什么是重要的？答：Holding a presentation ，distributing questionnaire.Hold a presentation. This is useful for the launching of your new product, because it will give much useful information in an objective manner.Distribute questionnaires. Questionnaires can help determine your target market, or the target group for your products. This refers to the age group, education group, and income group likely to purchase your products. And through questionnaires, you can also find out about their habits and attitudes.答：进行演示，发放调查问卷进行演示。
这对你的新产品的推出是有用的，因为它会以客观的方式提供很多有用的信息。
分发调查问卷。
问卷调查可以帮助确定你的产品的目标市场或目标群体。
这是指年龄组，教育组，和收入群体可能购买你的产品。
并通过问卷调查，你也可以了解他们的习惯和态度。
4. Have you ever used the Internet to shop? Compared with the traditional shopping, what are the advantages and disadvantages of Internet shopping?你用过网上购物吗？与传统购物相比，网上购物的优点和缺点是什么？答：Yes, I have ever used the Internet to shop. Advantages: Shopping on the internet is convenient, and I don’t have to go out. I can compare a variety of things selling on line. Disadvantages: Consumer protection is difficult to regulate on the Internet, and the consumers may get cheated. And consumers can see the goods, but they can’t touch or try to use the goods.答：是，我使用互联网购物。
优点：网上购物很方便，我不外出。
我可以比较在网上销售的各种东西。
缺点：消费者保护难以在互联网上得到规范，消费者可能上当受骗。
消费者可以看到商品，但是他们不能触摸或尝试使用物品。
5.What is import when designing a product?当设计产品时，什么是重要的？答:Designing a product concurrently entails having marketing, legal and engineering teams all design the product at once, instead of sequentially as in the past.答：设计一个产品同时需要具有市场营销，法律和工程团队的所有设计产品的一次，而不是按顺序在过去。
6. What is import when making an advertisement? 制作广告时，什么是重要的？答: a good idea color and picture advertising sloganA good advertisement must have these factors. Because a good idea will make people want to buy it. A beautiful picture and color will make people happy and attract peoples attention. And a good advertising slogan will make people remember it and know it. Make it become very popular. 什么是进口做广告的时候？答：好主意色彩和画面广告口号一个好的广告必须具备这些因素。
因为一个好的想法会让人想买它。
一个美丽的图片和颜色会让人快乐和吸引人的注意。
一个好的广告口号能让人们记住它，知道它。
使它成为非常受欢迎。
7. What is important when keeping meeting minutes?当进行会议记录时，什么是重要的？答：The format of minutes of a meeting is uncomplicated and usually includes four parts: the heading of the meeting, the basic situation of the meeting, the body of minutes and the ending.The heading of the meeting usually includes: the name of the meeting; the time, date, the place of the meeting and the presiding officer.The basic situation of the meeting includes: attendance, defaulter, agenda and recorder.Important information The body of minutes is the main part of minutes, including reports by officers, old and new business, solutions, the date and agenda of next meeting, the names of those who make motions and those who make second motions, the results of all votes, adjournment time, etc.Of course, you can omit some parts of them according to the character of different meetings.会议记录的格式是简单的，通常包括四部分：会议的标题，会议的基本情况，主体和结束。