英语资料：关于李宁

Li-Ning was launched in Sanshui, Guangdong in 1990. We have worked closely with China’s Olympic Committee since our earliest days. Committed to using our career in sporting goods to advance Chinese athletics, we have thrown our enthusiastic support behind a wide variety of athletic competitions. By 1995, Li-Ning had emerged as a frontrunner in China’s sporting goods industry. In 2005, with Li-Ning still in the lead and sales hitting record highs, we set our sights on becoming a top international brand name.
The professionalism of our products is what makes us competitive in the sporting goods industry. At Li-Ning, we view product development as a never-ending competition which demands that we constantly break our old records. Back in 1998, Li-Ning became Chi na’s first domestic company to create a design and development center for apparel and footwear. This made Li-Ning the premier Chinese sportswear label. In 2004 we partnered with the Department of Sports Science and Physical Education at the Chinese University of Hong Kong, applying biomechanical testing to measure the mechanical properties of Li-Ning athletic shoes. We also created a foot profile database of professional athletes, collecting and analyzing data on the unique demands of professional sports in order to create a more specialized and comfortable product. Over our fifteen-year journey, we have expanded what began as a single sportswear line into an equally competitive lineup of athletic apparel, footwear and equipment. Li-Ning is committed to taking its place among the global brand giants. Before long, we expect to be supplying professional products for athletes and amateurs alike, all over the world. This dedication has allowed us to create the nation’s largest sporting goods distribution network. Our international network is also expanding, and we currently have locations in 23 nations and regions.
Behind every winning team is a tried-and-true management style, and Li-Ning is no exception to this rule. Through a combination of exploration and hands-on experience, Li-Ning has developed its own distinctive strategy program and management system. This keeps us running smoothly, and allows us to make quick decisions when it comes to implementing strategies. Li-Ning is currently in the process of creating a nationwide ERP-based information system integrating resources such as product design, supply chains, channels and retail sales. By developing an electronic approach to business, we improve both the efficiency of our operations and the image of our brand.
From day one, it has been Li-Ning’s objective to “promote Chinese athletics and let sports make a difference in our lives.” Li-Ning has spared no effort to fulfill this mission. Beginning with our support for the Chinese team at the Beijing Asian Games in 1990, Li-Ning has contributed extensively to Chinese athletics and created countless professional opportunities.
In our unique corporate culture, each division of Li-Ning works closely with the others to keep us moving forward. This means that all suppliers, vendors and service providers become our partners and that all employees are working toward the same goals. At Li-Ning, we believe there is no limit to human potential. Sports increase our self-confidence. They give us the courage to perform, to tap our hidden potential, to surpass ourselves. This is our vision for the Li-Ning brand, and we have never swerved from our commitment to put it into practice. In 1990, we became the first Chinese sportswear company to sponsor China’s team at the Asian Games. In 1992, we supplied medal ceremony attire for the Chinese Olympic team, becoming the first Chinese sportswear maker to serve as an Olympic sponsor. In 1993, we established a pioneering nationwide franchise system. In 1998, we built China’s first sportsw ear design and development center in Foshan, Guangdong. In 1999, we partnered with SAP to set up AFS sportswear industry solutions,
becoming China’s first sporting goods maker to implement ERP. In 2004, Li-Ning was listed on the main board of the Hong Kong exchange, becoming China's first sportswear maker to be listed overseas. In 2005, we became an official partner of the NBA. In 2006, we became the ATP’s official Chinese marketing partner.
Today, Li-Ning is more than just a pioneer in sporting goods; it is also an advocate for healthy living. Supported by our solid track record, we are ready to seize this historic opportunity, to meet the challenges of a global market head-on, and to fulfill the Li-Ning mission: Inspiring and empowering through sports.
1990年，李宁有限公司在广东三水起步。

创立之初即与中国奥委会携手合作，透过体育用品事业推动中国体育发展，并不遗余力赞助各种赛事。

1995年，李宁公司成为中国体育用品行业的领跑者。

2005年，李宁公司继续保持行业领先地位，销售额创下历史新高，向着国际一流品牌的目标冲刺……
产品的专业化属性，是在体育用品行业中竞争的基础。

李宁公司把产品的研发，看作一个不断创造纪录、刷新纪录的赛程。

早在1998年，公司就建立了本土公司第一家服装与鞋的产品设计开发中心，率先成为自主开发的中国体育用品公司；2004年，李宁公司与香港中文大学人体运动科学系合作，对李宁公司生产的运动鞋的力学特性进行运动生物力学测试，建立专业运动员的脚型数据库，对专业运动特征进行数据搜集和分析，从而进一步提高产品的专业性和舒适度。

经过十五年的探索，李宁产品已由单一的运动服装，发展至运动服装、运动鞋、运动配件等多系列并驾齐驱。

不久的将来，李宁牌将致力跻身世界一流品牌，为全世界的运动员和体育爱好者提供专业的体育产品。

因为这样的热忱，李宁公司拥有了中国最大的体育用品分销网络。

同时，李宁公司的国际网络也在不断拓展，目前已进入23个国家和地区。

每一个冠军团队的背后，必然有一套卓有成效的管理方法。

李宁公司也是如此。

在实践与探索中，形成了一套适合自身的战略规划模式和管理体系，使公司组织运作顺畅无阻，战略执行果断快速。

目前，李宁公司正在全国范围内建立以ERP为起点的信息系统，全面整合产品设计、供应链、渠道、零售等资源，发展电子商务，进一步提高运作效率和品牌形象。

“推动中国体育事业，让运动改变我们的生活”，是李宁公司成立的初衷。

李宁公司从不放弃任何努力以实现这一使命。

从1990年支持北京亚运会中国体育代表团开始，李宁公司对体育事业已投入大量赞助，同时也创造了数以万计的就业机会。

独特的企业文化，是李宁公司每个部分紧密协作、奋力向前的接力棒，使所有的供应商、经销商、服务商成为合作伙伴，让所有的员工合力同心。

李宁人相信：人有无限潜能。

运动让人更加自信，敢于表现，不断发掘潜能、超越自我——我们有这样的品牌观，并始终不渝地付诸实践：1990年，李宁公司成为第一家赞助亚运会中国体育代表团的中国体育用品企业；1992年，李宁公司为中国奥运代表团提供领奖装备，成为第一个赞助奥运会的中国体育用品企业；1993年，李宁公司率先在全国建立特许专卖营销体系；1998年，李宁公司率先在广东佛山建成中国第一个运动服装与鞋的设计开发中心；1999年，李宁公司与SAP公司合作，引进AFS服装与鞋业解决方案，成为中国第一家实施ERP的体育用品企业；2004年，李宁公司在香港联交主板成功上市，成为第一家在海外上市的中国体育用品企业；2005年，李宁公司成为NBA官方合作伙伴；2006年，李宁公司成为A TP中国官方市场合作伙伴。

今日的李宁公司，不仅是一家体育用品的创造企业，也是一种健康生活方式的传播者、推动者。

我们正以累积而来的自信，把握历史赋予的机遇，迎接全球市场的挑战，实践李宁人的使命――我们以体育激发人们突破的渴望和力量！
Li Ning Company Limited i s one of the leading sports brand enterprises in the PRC, possessing brand marketing, research and development, design, manufacturing, distribution and retail
capabilities. The Group's products include footwear, apparel, accessories and equipment for sport and leisure uses. The Group has established an extensive supply chain management system, and a distribution and retail network in the PRC primarily through outsourcing of manufacturing operations and distribution via franchised agents. The Group also directly m anages retail stores for the LI-NING brand.
李宁有限公司为中国领先的体育品牌企业之一，拥有品牌营销、研发、设计、制造、经销及零售能力，产品主要包括运动及休闲鞋类、服装、配件和器材系列。

本集团主要采用外包生产和特许分销商模式，已于中国建立庞大的供应链管理体系以及分销和零售网络。

本集团亦自行经营李宁牌零售店。

Mission Through sports, we inspire in people the desire and power to make breakthroughs Vision A world's leading brand in the sports goods industry
Core Values Live For Dream, Integrity and Commitment, We Culture, Achieving Excellence, Consumer Oriented, Breakthrough
使命我们以体育激发人们突破的渴望和力量
愿景全球领先的体育用品品牌公司
核心价值观赢得梦想、诚信守诺、我们文化、卓越绩效、消费者导向、突破
Li Ning is a famous Chinese gymnast and entrepreneur. He was born in a Zhuang family on September 8 1963 in Liuzhou, Guangxi, China.
Li is most famous for winning 6 medals at the 1984 Los Angeles Olympics, including 3 gold medals (in floor exercise, pommel horse, and rings), 2 silver medals, and a bronze medal. In 1982, he won six of the seven medals awarded at the Sixth World Cup Gymnastic Competition, earning him the title "Prince of gymnastics".
Li retired from sporting competition in 1988, and in 1990 he founded the Beijing Li-Ning Sports Goods Company, which sells footwear and sporting apparel in China. Li-Ning Sports Goods counts Nike and Adidas as its main competitors, and the products of Li-Ning Sports Goods continue to be more popular in China than those of foreign competitors.
In 2005, the Li Ning Company's annual revenue was in excess of US$300 million dollars and the company is public company traded on the Hong Kong Stock Exchange. Li Ning remains the company's Chairman of the Board.
Li was inducted into the International Gymnastics Hall of Fame in 2000. becoming the first Chinese inductee.
At the 2008 Summer Olympics Li Ning ignited the cauldron at the opening ceremony after being hoisted high into the air with cables and miming running around the high portion of the stadium.
李宁先生，41岁，本集团主席兼执行董事及李宁品牌创立人，主要负责制订本集团整体公司策略、规划及业务发展。

李宁先生为二十世纪最杰出运动员之一。

在一九八二年举行之第六届世界体操锦标赛，李先生夺得六面金牌，缔造世界体操坛历史，并获得中国"体操王子"美誉。

于一九八四年举行之第23届洛杉矶奥运会，李先生取得三金两银一铜佳绩，成为当届赢得最多奖牌之运动员。

于一九八七年，李先生成为国际奥委会运动员委员会之唯一亚洲区委员。

一九九三年至二零零零年，李宁先生为国际体操联合会名誉会员。

于一九九九年，李先生获世界体育记者协会选为"二十世纪世界最佳运动员"。

于一九八九年退出体坛后，李宁先生构思推出李宁牌，并以创立首个中国国家级运动品牌为目标。

李先生于过往14年一直扩充及推广本集团之业务以及发展中国体育用品行业。

李先生取得北京大学法律学士学位，并已于二零零二年完成北京大学光华管理学院之行政人员工商管理硕士课程。

Bottom Line: A marriage crumbles in this didactic, emotionally overblown critique of the soulless suburbs
The initial audience for this pungent critique of the soul-damaging, ball-busting desolation of the American suburbs of the postwar era might be "Titanic's" Leonardo DiCaprio and Kate Winslet reunite in "Revolutionary Road," only instead of their characters finding themselves on a sinking ship in 1912, they run aground in a disastrous mid-1950s marriage.
In the bad-marriage movie sweepstakes, "Revolutionary Road" is no "Who's Afraid of Virginia Woolf?" But when sheer nastiness seizes its characters, the vindictiveness and emotional damage are breathtaking. Here's the real difference: In "Virginia Woolf," George and Martha are locked into a symbiotic, disturbingly needy relationship that absolutely feed off their acidic battles. But for "Revolutionary Road's" Frank and April Wheeler, you wonder: Why don't they just get a divorce?
The initial audience for this pungent critique of the soul-damaging, ball-busting desolation of the American suburbs of the postwar era might be large. Younger audiences will be curious about the DiCaprio/Winslet reteaming, while older viewers might gravitate toward an old-fashioned domestic drama, the kind that more or less disappeared from cinemas once sci-fi, fantasy and horror took over. Yet the fragile foundation for all the marital histrionics in "Revolutionary Road" might lead to tepid word-of-mouth.
Justin Haythe's script and Sam Mendes' direction hew closely to Richard Yates' 1961 novel. Which means it fails to escape the novelist's misogyny and contempt for anything suburban. The phrase seized upon in both works is "hopeless emptiness." It's apt.
Frank (DiCaprio) and April (Winslet) are individuals born with an innate sense of superiority but absolutely no ambition. So finding themselves married with two young children and living in Connecticut, they are frustrated and bored. Her solution: Sell everything and move to Paris where they will get in touch with their inner bohemian.
He likes the idea for a while. Then, when a promotion at his Manhattan firm from a soulless job into a much better paying soulless job emerges, he sours on the idea. Her pregnancy because of bad family planning seems to settle the issue. But Frank hasn't calculated on a stubbornness and selfishness in April worse even than his own.
The Great Paris Getaway scheme is strewn with adulteries on both sides -- his with an office bimbo (Zoe Kazan) and hers with the boorish next-door neighbor (David Harbour) -- intrusions by busybodies like their happily chirping Realtor (fellow "Titanic" alum Kathy Bates) and the story's own Greek chorus. The latter is the Realtor's institutionalized son (Michael Shannon).
The moment he walks into the Wheeler household, he cuts through all the b.s. as he immediately discerns the couple's tenuous relationship. He asks all the right, damaging questions and makes all the right, devastatingly accurate observations. So in this tale of suburbia the only fellow who understands anything is the one on a four-hour pass from the funny farm.
"Revolutionary Road" is, essentially, a repeat for Mendes of "American Beauty," right down to the formal camera compositions, repetitive musical chords and shocking death at the end. Once more, the suburbs are well-upholstered nightmares and its denizens clueless -- other than one estranged male.
Clearly, this environment attracts the dramatic sensibilities of this theater-trained director. Everything is boldly indicated to the audience from arch acting styles to the wink-wink, nod-nod of its design. Indeed his actors play the subtext with such fury that the text virtually disappears. Subtlety is not one of Mendes' strong suits.
The movie mostly finds its dramatic rhythms in the, yes, titanic quarrels between its married couple. These lack for true wit or appreciation of rhetoric. Yet they are as toxic, hateful and desperate as any ever committed to the screen between a husband and wife.
I just watch a film called revolutionary road.it talks about a married couple in the 1950s, have always seen themselves as special, different, ready and willing to live their lives based on higher ideals. So, as soon as they move into their new house on Revolutionary Road, they proudly declare their independence from the suburban inertia that surrounds them and determine never to be trapped by the social confines of their era. Yet for all their charm, beauty and irreverence, a good man with a routine job whose nerve has gone missing; a less-than-happy homemaker starving for fulfillment and passion; an American family with lost dreams, like any other. Driven to change their fates, April hatches an audacious plan to start all over again, to leave the comforts of Connecticut behind for the great unknown of Paris. But when the plan is put in motion, each spouse is pushed to extremes–one to escape whatever the cost, the other to save all that they have, no matter the compromises.
this is one of my favorite films.the movie is old news because of all of those other Ice Storm, America Beauty ect movies. But all those started with this book, I think. So in that way, it's been done but it is also original. But really, Leo and Kate are miscast for this if you do read the book you see they don't really physically match the characters--even though they are both great actors. I also heard a great thing on NPR about how Sam Mendes is a great director, but a poor fit for this story, and I agree.。