世纪商务英语(精)
世纪商务英语
I can't believe it!Right in the middle of our conversation,Peter turned around abruptly and walked out of the room!C.suddenly突然的The doctor said that there was only a slim hope of survival for the people in the air crash.D.very little微弱的7Unlike the well-mannered John,Jim was rather uncouth.A.rude粗鲁的Jack is a resolute man. Once he sets up a goal,he won't give it up easily. resolute:坚决的The results of the competition excedded our expectations.超过The author tried to interpret a difficult problem in a simple way to the readers.解释The company was sold according to the evaluation of its assets.计算They exaggerated the enemy's losses and understated their own.没有如实地陈述Her work is sometimes good,but the problem is she's not consistent.一致的The subsidiary company is operated by a young manager appointed by the board of directors.属附公司Canada is a bilingual country where two languages are used officially.双语的He had the ability to write fluent and idiomatic English.习语的The number of employees in the company has trebled over the past decade.雇员They have published a lot of new books on international issues.发行I will have to consult my lawyer before I can give you an answer on that.就诊I'd appreciate it if you let me get on with my job.感谢Company sales improved dramatically following a ＄2 million marketing campaign. 市场营销His parents are quite well-off;they've just bought him a new car for his birthday.富有的Please describe the operation of the system in unprofessional language so thathigh school students could understand it.不专业There are three categories of accommodation - standard,executive and deluxe.种类There's only one way to become proficient at anything - practice!熟练Our store offers a wider choice of goods for the consumer.消费者。
《世纪商务英语——外贸函电》参考书
Unit 2 Establishing Business Relations第二章建立业务关系Part Three O ther Commonly Used Expressions and SentencesTypical Sentences1. We are one of the leading importers of ceramic ［si’remik］（陶器的）products in America. We’d like to establish business relationship with your corporation. (我们是美国陶瓷制品的主要进口商之一，愿与贵公司建立业务关系。
)2. We are a state-operated corporation, handling the export of animal by products and we are willing to enter into business relations with your firm. (我们是国营公司，经营土畜产品出口业务。
我们愿与贵公司建立业务关系。
)3. This is to introduce the Pacific Corporation as an exporter of light industrial products having business relations with more than 80 countries in the world. (兹介绍太平洋公司，它是轻工业产品的出口商，与世界80多个国家有业务关系。
)4. We are exporters of fresh water pearls having years’ experience in this particular line of business. (我们作为淡水珍珠的出口商，在这一业务方面有着多年的经验。
《世纪商务英语》课件——第一章
2. Do you have a career plan? Should college students start their own careers while still in college? State your own opinions about this question.
Warm-up
Listening and Speaking
目录页
Listening and Speaking
Scrik 目录页
I was 33 and divorced, had three kids under age 7, and was barely keeping up payments on my small two-bedroom home by working extra weekend hours as a waitress. There were times when I would lie in bed and think; I didn’t know how I was going to pay that bill.
Warm-up
Unit1
Starting a Career
Warm-up Listening and Speaking In-depth Reading Further Reading Practical Writing Real-Life Practice
世纪商务英语外贸英语实务整套课件完整版PPT教学教程最全电子讲义教案(最新)
Part 2 Reading
Reasons for International Trade
Chinese
Patterns of Demand Patterns of demand may also differ among countries. For example, if people in Country A like beef more than lamb, and people in Country B like lamb more than beef, then it will benefit both countries to produce beef and lamb and to export the one they like less in return for the one they like more. This kind of trade is mainly based on different consumption preferences. Economies of Scale Trade may occur because of economies of scale, that is, the cost advantages of large-scale production. Economy of scale is achieved through a larger order book and better utilization of company resources. For example, Country A and Country B may have the same capability in producing cars and computers, but the cost for the production of them will decrease if the goods are produced on a large scale. Both countries may find it advantageous if each were to specialize completely in the production of one and import the other. Innovation or Variety of Styles Even though one country produces enough cars at reasonable costs to meet its own demand and even to export some, it may still import cars from other countries for innovation or variety of sblems in International Trade
《世纪商务英语》翻译讲义Advertisements
《世纪商务英语》翻译讲义AdvertisementsUnit 7 Advertisements1.Adverting is a way of bringing information to the public for the purpose of selling a product, a service, an idea, or an event. The information is transmitted by means of the printed word or even the air. It may be presented as a simple statement of fact, or, as is more frequently the case, it may be offered in colorful or even emotional language. All advertising is intended to stimulate people to do some specific thing, such as buying a product, ordering a service, joining an organization, attending a meeting, or thinking sympathetically about a situation. Each advertising is paid for by a person, a group, an organization, or a business enterprise seeking to advance his or its goals.Consumer advertising can be directed to different parts of a market. For example, producers advertise through magazines and radio and television programs that appeal to the portion of the market they wish to reach. A cereal manufacturer would schedule commercials for television cartoon shows in order to make children aware of a product. A tire maker would use air ads during sporting events to appeal to the adult male audience.Trade advertising is aimed at middlemen of all kinds. Trade ads try to persuade wholesalers and retailers to stock specific goods. Industrial advertising is directed to producers of manufactured goods. Agricultural advertising goes to the agricultural producers. Professional advertising is aimed at people such as doctors, teachers and architects, who recommend products but do not purchase them directly./doc/a6dbcee8dd3383c4bb4cd2fa.html nguage features(1)Verbs, adjs, pronouns, coinageNestle Ice Cream: Take time to indulge! Disneyland: The happiest place of earth.KFC：we do chicken right Sony: Hi-fi, Hi-fun, Hi-fashion, only from Sony(2)Sentence Patterns: simple sentences, interrogative sentences (疑问句)& ellipticalsentences（省略句）Calvin Klein: Between love and madness lies obsession.Budweiser: Why ask why? Try Bud dry. Intel: Intel inside. 因特尔在其中(3)Rhetorical devices/ Figures of Speech 修辞:personification(拟⼈)， simile & metaphor(明喻，暗喻)，pun(双关)，alliteration(头韵) ，rhyming(尾韵), hyperbole(夸张)，repetition(反复、重复), antithesis (对偶), irony (反语),parody (仿拟)etcBounty (糖果)：A taste of paradise Fila：Functional…Fashionable…Formidable…Give me taste, not waist. Not all cars are created equal.3. (1) Sea, sun, sand, seclusion– and Spain! You can have all these– at a price that is hard to believe – when you visit the new Calientte Hotel.(2) Run a critical eye over the Swiss Timetable for Europe, and you’ll find it’s a masterpiece of structure and content. Drawing on a map of some 50 cities, it also presents the unique choice of these different perspectives; reasonably priced Economy Class, comfortable Business Class and luxurious First Class, all of which inspired more and more discerning travelers to discover the pleasure of flying Swissair.（3）溪⼝千层饼采⽤传统⼯艺，制作精细，质地松软，清⾹可⼝。
世纪商务英语阅读教程(专业篇II)
especially , current assets.
Financial Management
The Financing Decision
Insurance
Insurance Performance
Receive premiums as revenues from policyholders. Generate profits by investing. Make payments as compensation to policyholders.
Financial Management
The Dividend Decision
◇ The dividend decision is the third important decision.
◇ The dividend decision includes the percentage of earnings for cash dividends.
★ People buy old age insurance to support themselves after they retire.
Insurance
Reasons for Insurance
Losses sometimes unavoidably occur in one’s life because of various reasons.
in a car accident.
Insurance
The Importance of Insurance
世纪商务英语综合教程
世纪商务英语综合教程世纪商务英语综合教程1. 概述•世纪商务英语综合是一门为商务人士设计的英语课程•旨在提高学员的商务英语综合能力，包括听说读写，以及商务场景应用能力2. 课程内容• 2.1 商务英语听力–通过听取商务场景中的对话和演讲，提升学员的听力理解能力–练习听取电话交流、商务会议等场景下的英语听力技能• 2.2 商务英语口语–培养学员在商务场景下流利表达自己的能力–学习商务英语口语中的常用表达和用语• 2.3 商务英语阅读–提升学员的商务英语阅读速度和理解能力–阅读商务新闻、邮件等材料，学习商务英语的写作风格和专业术语• 2.4 商务英语写作–学习商务英语写作技巧，包括商务邮件写作、商务报告撰写等–提高学员的商务英语写作水平，培养学员的商务沟通能力• 2.5 商务英语应用–学习在商务场景中灵活运用英语的能力–模拟商务谈判、商务会议等场景，提高学员的沟通和谈判能力3. 学习方法• 3.1 注重听力训练–多听商务英语对话和演讲，提升听力能力–可以使用商务英语听力教材，也可以参加商务英语听力班级• 3.2 口语练习–练习商务英语口语表达，提高流利度和准确性–可以找英语母语人士进行口语交流，或参加商务英语口语训练班• 3.3 多读商务英语材料–多读商务新闻、邮件等材料，培养阅读理解和写作能力–可以阅读商务英语教材，也可以关注商务英语相关的网站和社交媒体账号• 3.4 多写商务英语文档–练习商务英语写作，提升写作水平和沟通能力–可以写商务邮件、商务报告等文档，并请英语专业人士进行修改和指导• 3.5 实践商务英语应用–参与商务谈判、商务会议等场景，提高运用商务英语的实际能力–可以参加商务英语培训班，或与商务人士进行实际商务活动合作4. 学习资源推荐•商务英语教材：《商务英语综合教程》、《商务英语听力教程》等•在线学习平台：Coursera、Udemy等提供商务英语课程•商务英语字典：《商务英语词典》等参考工具•商务英语网站：BBC Business English、Business English Pod 等以上是一份简要的世纪商务英语综合教程，希望能帮助学习者提高商务英语能力，更好地应对商务场景中的英语沟通。
《世纪商务英语——外贸函电》参考书6
Unit 6 Acceptance and Confirmation第六章接受与确认Part Three Other Commonly Used Expressions and SentencesTypical Sentences1．With reference to the faxes exchanged between us in the last few days, we are pleased to have been able to finalize the following transaction with you. (关于过去几天里我们之间的传真往来，我们很高兴终于可以与贵公司达成以下交易。
)2．In reply, we confirm to sell you… on the following terms and conditions. (作为答复，我们确认向贵方按下列条件出售……)3．We hope this initial deal will result in future transactions between us. (我们希望这次首次试订将会引领我们两公司之间将来的贸易往来。
)4．As a result of the exchange of letters between us, we have now come to the conclusion. (通过双方信函往来，现已达成交易。
)5．It is only in view of our long established business relationship that we accept your counter-offer. (只是鉴于双方长期的业务关系，我们才接受贵方的还盘。
)6．A good beginning makes a good ending. We hope that from now on we will enjoy business relations that are profitable to both of us. (好的开端带来好的结果。
《世纪商务英语——外贸函电》参考书
Unit 3 Inquiry第三章询盘Part Three Other Commonly Used Expressions and SentencesTypical Sentences1. Will you please send us your illustrated/latest catalogue and full details of your prices and terms of payment, together with samples. (能否请你们给我们随样品寄上带有图片说明的/最新的产品目录表以及详细的价目和支付条件？)2. Please send me a description of your electric hedge trimmers. (请惠寄电动修剪机的说明书。
)3. We would be pleased if you send us your lowest quotation for the following:(如能对下列产品报最低价，我方将不胜感激。
)4. A client of ours is interested in securing a certain quantity of Chinese Cotton Piece Goods, as specified below, for which you are requested to make an offer. (我们的一位客户希望获得一批下列中国棉布，请报盘。
)5. We have pleasure in informing you that we are interested in your plastic kitchenware and would like you to make us an offer. (欣告我方对塑料制厨房用具感兴趣，如蒙惠赐报盘，不胜感激。
) 6．We have an inquiry in hand for a large quantity of Bitter Apricot Kernels. (我方手头现有一份欲购大量苦杏仁的询价单。
世纪商务英语-外贸函电unit 3 Inquiry
精品文档 LOGO
Part One
1. An Inquiry and Reply (1)
An inquiry is a request for information on goods. When business people intend to import a product, they send out an inquiry to an exporter. It may ask for a quotation or an offer for the goods they wish to buy or simply request for some general information regarding these goods. An inquiry can be made by written correspondence, such as a letter, telegram, telex, fax, e-mail or verbally by talk in person. Inquiries from regular customers may be very simple in content, in which only the name and/or specifications of the commodity will be mentioned. Other inquiries may include great details such as the name of the commodity, quality, specifications, quantity, terms of price, terms of payment, time of shipment, packing method, etc. required by the buyer so as to enable the seller to make proper offers.
世纪商务英语 阅读教程 专业篇1 第四版
世纪商务英语阅读教程专业篇1 第四版Unit 1 for sale 出售的 advertising 广告、登广告 auditing 审核、审计investment 投资 at no cost 免费 facility location 厂址选择 life assurance 人寿保险 marketing effort 行销努力 auditor 审计人员 tangible product 有形产品 process 流程 quality standards 质量标准 standard product 标准产品 drawback 缺点 implement 贯彻 Unit3 product pricing 产品定价 custom-designed 定制的 promotions 促销 marketing mix 市场营销推广组合 registry 注册、登记处 unit cost 单位成本 charge 要价 international trade 国际贸易 price elasticity 价格弹性 junk mail 垃圾邮件 warehouse 仓库 profit-maximization 利润最大化 sales strategy 推销战略 inventory 存货管理、存货清单 revenue 税收 at regular price 按正常价 ISO 国际标准化组织segmentation 市场细分、分割 Unit5 Internal Audit 内部审查 demand curve 需求曲线 retailer 零售商 final product 最终成品 skim pricing 撇脂定价allowance 让利 freight bill 运费单 launch (新产品)投产 trade deal 贸易协定 shipping 装运 distribution 分销渠道 corporate image 企业形象 target date 预订日期 domestic price 本土价格、国内价reseller 转卖人 modular 模块化的格 stimulate 刺激 Gap Analysis 差距分析 penetration pricing 渗透定价 sales force 销售力量 certify 保证 positioning 目标市场定位 rational appeal 理性诉求 zero-defect 零瑕疵的 targeting 目标市场选择 lead 线索registrar 注册人员 gross profit 毛利 wholesaler 批发商 quality control 质量控制 fixed and variable 固定成本和变push money 提成、推销员奖励management 管理动成本 point of sale 卖点 wholesaler 批发商 costs 花费voucher 票券、代金券 finished product 成品 dumping 倾销 approach 准备Unit2 current price 市价 dump bin 垃圾箱 product 产品 market share 市场份额 promotional mix 营销推广组合 wholesale 批发 pricing 定价 leverage 杠杆作用、手段 real estate 房地产 sales volume 销售量 formula 公式intangible product 无形产品 profit margin 利润率 trade-in 以旧物换折价换取同类development cycle 发展周期 Unit4 新物的交易 service 服务 product 产品 continuity program 继续订货 warranty 担保 manufacturer 制造业者prospect 寻找(客户) growth cycle 生长周期 market research 市场调查coupon 息票、赠券 declining cycle 下降周期 marketing plan 营销推广计划deal loader 厂家对零售商的奖励 marketing strategy 市场策略 product marketing 产品推广 brand equity 品牌价值 retail 零售 brand 品牌 closing 结束 discount 折扣 marketing 市场营销 hard-sell 硬销售 commodity 商品media planning 媒体计划 self-liquidating 自我清偿 market segment 市场份额 image-building 形象塑造 unit6 non-standard product 非标准产physical evidence 实体坏境 net净值品 people 人员 inventory财产清册 goods 商品placement 放置 current asset流动资产 downturn 低迷周期 target market 目标市场 Master Budget总预算 market target 市场目标 public relations 公共关系 cost of goods sold 已售产品成品 maturity cycle 成熟周期distribution channel 配销渠道 revenue年收入 introduction cycle 引入周期generic 非商标的 liquidity流动性expenditure费用 Managing Director总经理 casualty insurance意外事故保险 finance筹措资金 Bankruptcy破产 combined certificate联合凭证current liabilities ratio流动负债率 Capital资金 B/L提单 budget预算sole proprietorship独资(经营) Premium保险费 creditor债权人 asset资产original policy正本保单 financing mix融资组合 obligation义务disability insurance伤残保险 profitability盈利能力 transfer转让unemployment insurance失业保investment decision投资决定 proprietorship 所有权险debtor借方 profit利润 policy保险单 dividend红利 supervise监督insure投保 cash dividend现金分红 voice发言权 beneficiary受益人finished goods成品 general partner普通合伙人 property insurance财产保险 investment proposal投资建议 risk风险 insurance certificate保险凭证ratio比率 liability责任 heir继承人 overhead营业费用 limited partner有限责任股东 insurer继承人 capital project资本项目 health insurance健康保险 brokerage经纪业务 work-in-progress工作中的进展 invest投资 old-age insurance养老保险 creation of value资产成本 fringe benefit额外福利open policy/open cover预约保险 gross总额 unlimited liability无限责任Unit10 fixed asset固定资产 permit许可证 arbitration仲裁 stock dividend 股息分红 proprietor所有证 termination终止 dept capital债务资金 legal entity法律实体 executory contract执行合同 dividend decision股利决策board of director理事会cash现金 Unit 8cash flow现金流量 equity股东dividend-payout股息分配 venture企业depreciation折旧 franchiser特许investment decision投资决策 exclusive right独占权利demand需求 guaranteed loan保证贷款shareholder股东 fund基金opportunity cost机会成本 exclusive独占的profitability ratio盈利率 franchisee授权人prospective acquisition预期收益 brand image品牌stock 库存 participation loan组合贷款allocation配置 loan贷款raw material原材料 restriction限制issued share capital已发行股份provision条款资金 franchise(ing)许可financing decision融资决策 direct loan直接贷款unit7 Unit 9supplier供应厂商 L/C信用证partnership合伙企业 coverage 承保范围grocery杂货店 reimbursement 偿还articles of partnership合伙企业的insurance policy保单章程 insurance declaration 保险申明lease租用 insure 投保license许可;执照 insured被保险人entity实体 policyholder投保人。
《世纪商务英语——外贸函电》参考书7
Unit 7 Order and Contract第七章订单与合同Part Three Other Commonly Used Expressions and SentencesTypical Sentences1. We have now seen the samples and are prepared to order 50000 pieces as a trial. (我们现已看过样品，并预备试订5万件。
)2．We are pleased to find that your material appears to be of fine quality. As a trial, we are delighted to send you a small order for 2500 dozen rubber shoes. (我们很高兴发现贵方用料品质优良。
现寄去2500打胶鞋的小额订单以作试购。
)3．With reference to the goods you ordered, we have decided to accept your order at the same price as that of last year. (关于贵方订购的货物，我们决定按去年价格接受贵方订单。
) 4．We have pleasure in informing you that we have accepted your order No. 234. (我们很高兴地告知已接受贵方第234号订单。
)5．As the goods you ordered are now in stock, we will ship them without fail as early as possible. (因为贵方所订货物尚有库存，本公司将一定尽快发货。
)6. Unfortunately, your order for goods model No. 84 is now out of stock, but we recommend No.85 as a substitute which is very close to your choice in quality though slightly higher in price. (很抱歉，贵方所订购的84型产品目前已无存货，故推荐85型产品。
世纪商务英语
It’s known to all of us that price which should be carefully considered is one of the most important factors in international business activitiesA payment term is one of the main content of international trade contract. Different method of payment for trade both sides in trade settlement risk and management of the money burden are not the same.In order to promote the realization of transaction purpose. We must be select the correct payment method what can make the import and export both sides risk controlled in payment for goods receipt and payment and get an accommodation in terms of cash flow.Note in a certain currency amount. For the purpose of pay can transfer and circulation of debt obligations. paper can be divided draft .check and promissory note .Drafts are used most in international trades.Draft, also referred to as bill of exchange ,is an unconditional written order issued by one person to another, requiring the latter to pay on demand, or at affixed time or determinable future time a sum of money to or to the order of specified .person or to bearer.Check is an unconditional order drawn by a depositor on a bank,requiring the bank to pay the sum of money to the payee .A check is always at sight and it is called a bank’s demand draft. Promissory note is an unconditional written promise made by one person to another person .engaging to pay on demand. or at a fixed or determinable future time a sum of money to or to the order of a specified person, or to the bearer.Main international terms of payment with remittance .L\C and collection.Remittance can be divided into M\T.T\T and D\D .L\C have many types, irrevocable L\C .sight L\C and usance L\C .confirmed L\C and unconfirmed L\C. Collection can be divided into D\P or D\A.According to the international trade risk and complexity, to select the correct instruments of payment and terms of payment is one of the most important.。
世纪商务英语unit 2
Unit 2 商务习俗Background knowledgeI. Business EtiquetteA good point to remember in business etiquette is everyone should be treated with equal courtesy and respect. Times have changed and some of the old standards no longer apply. Administrative assistants or office support staff are important people and should never be taken for granted. Treat them courteously in all your transactions. Treat people the way you wish to be treated. Gender no longer needs to be the decisive factor in everyday events. Business etiquette should be a give and take, to help each other when help is needed and have consideration for others. Good manners and business etiquette have always been based on common sense and thoughtfulness.⊙Pounctuality. Be on time—no one wants to be kept waiting. If it is an unavoidable delay, try to contact the person. Keep in mind that you never know when you will encounter heavy traffic, wrecks, construction or other delays. Always allow extra time particularly if you are going to an interview. For interviews you should arrive 10-15 minutes before the interview time.⊙Smoking. Be aware of smoking policies. You should never smoke during an interview, ata meal or when you are aware that the other person’s pleasure does not include tobaccosmoke.⊙Office Parties. Office parties are good opportunities to improve morale and build good will. Keep in mind these are people who see you every day and they will remember a lapse in behavior. Be aware of your alcoholic consumption and do not embarrass yourself.Do not discuss business—this is a social occasion and an opportunity to learn more about your co-workers.II. Test Your Business EtiquetteSocial and business etiquette can be tricky, and making the right moves can make a big difference. Take this quiz and see how you fare in the following business situations.1. Your boss, Ms. Alpha, enters the room when you’re meeting with an important client, Mr.Beta. You rise and say “Ms. Alpha, I’d like you to meet Mr. Beta, our client from San Diego.”Is this introduction correct?2. You’re entering a cab with an important client. You position yourself so the client is seatedcurbside. Is this correct?3. You’re hosting a dinner at a restaurant. You’ve pre-ordered for everyone and indicatedwhere they should sit. Are you correct?4. A toast has been proposed in your honor. You say “thank you” and take a sip of your drink.Are you correct?5. You’re in a restaurant and a thin soup is served in a cup with no handles. To eat it youshould:a. pick it up and drink itb. use the spoon provided6. You’re at a table in a restaurant for a business dinner. Midway through the meal, you’recalled to the telephone. What do you do with your napkin?a. Take it with youb. Fold and place it to the left of your platec. Loosely fold it and place it on the right sided. Leave it on your chair7. You’re invited to a reception and the invitation states "7:00 to 9:00 PM." You should arrive:a. at 7:00 PMb. anytime between 7:00 PM and 9:00 PMc. between 7:00 PM and 7:30 PMb. go early and leave early8.You’re greeting or saying good-bye to someone. When’s the proper time to shake theirhand?a) When you’re introducedb) At their homec) At their officeb) On the streete) When you say good-bye9. The waiter’s coming toward you to serve wine. You don’t want any. You turn your glassupside down. Are you correct?10. When you greet a visitor in your office, do you:a) say nothing and let her sit where she wishes?b) tell her where to sit?c) say “Just sit anywhere”11. You’re invited to dinner in a private home. When do you take your napkin from the tableand place it on your lap?a) Open it immediatelyb) Wait for the host to take his napkin before taking yoursc) Wait for the oldest person at the table to take hisd) Wait for the acknowledged head of the table to take hers before taking yoursLet’s see how you did...1. No. Introduce the more important person first. You should address your client and say “Mr. Beta, I’d like you to meet our Vice President of Development, Ms. Alpha.” (Alternative answer—introduce the client as the more important person!)2. Yes. When your client steps out of the car, (s)he will be on the curbside and therefore won’t have to deal with getting out in traffic or sliding across the seat.3. Yes.4. No. If you do, then you’re toasting yourself.5. B. It’s not a cup of coffee, for heaven’s sake. And don’t slurp, either.6. D. Leave it on your chair. Definitely don’t put it on the table—what if you have crumbs on it?7. A, B, or C. It’s terribly impolite to arrive early.8. A, B, C, D, and E. In other words, it’s rarely improper to shake someone’s hand. Make sureyou have a firm (but not painful) handshake for both men and women.9. No. Agai n, don’t call attention to your dislike of your host’s chosen beverage.10. B. Indicating where your guest should sit will make her feel more comfortable.11. B, C, or D. Just don’t grab it first unless you’re playing one of these roles.Reading Skill Focus1. illustrator: 插图画家clue word: is2. aggrieved: 委屈clue word: or3. democracy: 民主国家clue word: is4. astronomer: 天文学家clue word: are called5. therapy: 疗法clue word: that is6. triangle: 三角clue word: is known as7. glaciers: 冰川clue word: or8. principal: 本金clue word: —（dash）9. contagious: 传染的clue word: is said to be10. ethical: 道德的clue word: —（dash）Comprehensive Reading商务活动中的介绍，问候及称谓1 握手将会成为世界各国所能接受的问候方式。
《世纪商务英语——外贸函电》参考书4
Unit 4 Offer第四章发盘Part Three Other Commonly Used Expressions and SentencesTypical Sentences1．It is our usual practice to supply new customers with our goods for payment within one month from date of invoice, in the first instance, and later to extend this term to three months. (我们通常的做法是：新客户首次订购我们的货物从结算日起一个月内付款交货。
之后，则宽限至三个月。
) 2．We cannot consider these prices firm for an indefinite period because of the situation on the coffee market. (鉴于咖啡市场的行情，我们无法长期保持这一价格不变。
)3. This offer is firm subject to your immediate reply, which should reach us not later than the end of this month. There is little likelihood of the goods remaining unsold once this particular offer has lapsed. (上述报盘，以贵方答复在不迟于本月底到达我方为有效。
一旦此报盘过期，此货不可能存留不售。
)4．The offer will remain firm until March 31, 2007 beyond which date the terms and prices should be discussed anew. (报盘有效期至2007年3月31日止。
(完整版)世纪商务英语口译教程Unit1
III. Dialogue Interpreting 对话口译
Mr. Zhang:
史密斯先生，您喝点什么？茶还是咖啡？
Mr. Smith:
I’d like a cup of tea. Actually I like Chinese tea very much.
Mr. Zhang:
很好。茶有提神的功效，而且对身体也很好。
Smith and Ms. Lora Brown from Port Klang Authority, Malaysia.)
Miss Liu:
Mr. Smith: Miss Liu:
Excuse me, you must be Mr. Smith from Port Klang Authority of Malaysia, aren’t you? Yes. I am John Smith from Port Klang Authority. How do you do, Mr. Smith? I’m Liu Lingling, an interpreter from Fangcheng Port (Group) Company.
Supplementary Reading 补充阅读
Directions: Work in groups of six. The first says three sentences about himself, the second one repeats these three sentences before saying his own, and then the third one repeats the six sentences before saying his own. Go on until each in the group takes his turn.
世纪商务英语综合教程 专业篇II unit4
Unit 4 E-commerce
Text A
Is E-commerce Your Future? “Unbelievable, only one California distributor had a link!” Upon visiting a major manufacturer’s website, I conducted a distributor search for California. When the list appeared on my screen, only one distributor listed had a link to their site from the manufacturer’s site. It’s unfortunate that so many distributors are slow to partner with their principal suppliers. For some distributors it is because they do not yet have a website, hard as that is to believe. And for others it is a trust issue. Some distributors still believe that by sharing information, they will lose customers. How wrong they are! Your customers might not be getting any younger, but their purchasing staff most certainly is. With this youth, also come new ways of doing business. Younger people are quite comfortable with the Internet and many prefer e-commerce to “bothersome” visits to your counters. Just the other day upon leaving for school, my nine-year-old son asked my wife to find him some pictures of jellyfish for a school project. He proceeded to explain to her how to go to and so forth to find the pictures he needed. She thought it was so cute. For us, it’s a wake-up call!
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professional advice from a you are invited and listen carefully. Try to get some (8) ___________________ lawyer or an accountant before you decide to (9) __________________ . Be careful sign the contract
concerns because every decision (10) ___________ your own business.
Active Listening
Dialogue 2
An Interview with a Master Franchisee Words and Expressions
Active Listening
Exercise 1
Directions: Listen to a dialogue and decide whether the statements are true (T) or false (F). ( T ) 1. The first thing Cathy should do is to get the disclosure document. ( F ) 2. There’s usually a list of purchasers of the franchise business in the disclosure document. ( F ) 3. Cathy shouldn’t contact those on the list by any means. ( T ) 4. Cathy needs to be more careful when things are going faster than usual. ( T ) 5. It is advisable for Cathy to get some professional advice before making any decisions.
highlight /5haIlaIt/ n. 精彩场面, 最显著(重要)部分
referral /rI5f\:rEl/ n. 提名, 推举, 被推举的人
wax /wAks/ v.
bid /bId/ v. overview /5EJvEvju:/ n. master franchisee follow up with
给……上蜡
出价 一般观察, 总的看法 总经销商 跟踪调查
Active Listening
Exercise 1
Directions: Greg is a master franchisee. His job is to sell individual franchises. What are the responsibilities of a master franchisee? Listen to the dialogue and match the verbs with the phrases to complete the following description.
世纪商务英语
Unit 4
Products
听说教程 4 (第四版)
大连理工大学出版社
Learning Objectives
1. To know about franchising and the general process of the business.
2.
To understand the current development of franchising in
Dialogue 1
Tips on Starting Your Own Business Words and Expressions
purchaser /5p\:tFIsE/ 买方, 购买者 n. disclosure document FTC (Fair Trade Commission) 公开的文件 公平贸易委员会
franchising is to get the disclosure document from the franchisor. The document usually purchasers financial statement of the seller, (3) contains a list of other (1) _____________ , a (2) __________________ ____________ background of key executives, and the (4) __________________ responsibilities of you and the seller, etc. Talk to those on the list. Check the information. Compare the (5) ________________ promised profits actual profits sales representation with (6)________________ . Go to the (7) ____________________ of the franchisor if
China and the rest of the world.
Contents
1 2 3 4 Part I Part II Active Listening Fun Break
Part III Additional Listening Part IV Viewing & Speaking
Active Listening
Tapescript
Active Listening
Exercise 2
Directions: Listen to the dialogue again and fill in the blanks.
Te considering starting your own business in