商务英语写作ppt课件
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商务英语写作邀请信PPT.ppt
at a cocktail reception to mark the opening of a new branch
on Wednesday, 18 December, 2016 at 6:30 p.m.
in Angel Hotel 11 Zhongshan Road, Guangzhou Suggested dress code: formal R.S.V.P Tel: 020-81376890
“联系电话”
“着装要求” “请回复”
an invitation to a cocktail reception
Mr. William Green the General Manager of AAA Company requests the honor of the presence of
Ms. Anny Lee the H. R. Manager of Bluestone Company
How to Write Letter of Invitation
Categorization of the letter of invitation Format of the letter of invitation Principles of the letter of invitation Useful Expressions for Letter of Invitation
? “Regrets only”--- “Please let us know if you cannot attend”. It requires a reply only if the guest invited cannot attend the gathering.
? telephone number --- the way to contact the host
on Wednesday, 18 December, 2016 at 6:30 p.m.
in Angel Hotel 11 Zhongshan Road, Guangzhou Suggested dress code: formal R.S.V.P Tel: 020-81376890
“联系电话”
“着装要求” “请回复”
an invitation to a cocktail reception
Mr. William Green the General Manager of AAA Company requests the honor of the presence of
Ms. Anny Lee the H. R. Manager of Bluestone Company
How to Write Letter of Invitation
Categorization of the letter of invitation Format of the letter of invitation Principles of the letter of invitation Useful Expressions for Letter of Invitation
? “Regrets only”--- “Please let us know if you cannot attend”. It requires a reply only if the guest invited cannot attend the gathering.
? telephone number --- the way to contact the host
商务英语写作技巧PPT课件
for hiring
build goodwill (job
duties match level, pay)
Chapter 1
An Overview of Business Writing
1
What is Business English?
1. It is a part of English for Specific Purposes(ESP)
2. is English used in business context. 3. is especially related to international trade
build goodwill
Job
Description of qualifications and duties of Inform,
description each job. Used for performance appraisals persuade good
岗位责任说明 绩效考核, setting salaries 薪资设定, and candidates to apply;
attitudes and want them to act. ➢ To entertain: to build goodwill（建立友善关系/良好
的信誉）; you create a good image of yourself and of your organization- the kind of image that makes people want to do business with you
9
Overview
What are the functions of business writing?
商务英语写作PPT课件
highly appreciated if… • 6. ship the goods in one lot • 7. on/about 15 May • 8. be in a position to do… • 9. offer sb the shipping space for the whole lot
• 2. ask for immediate examination of the shipment and quick notification of any possible damage.
• 3. call attention to the shipping documents enclosed.
2021
6
• 8. fulfill the order
• 9. supply the goods in time
• 10. do one’s utmost to deliver the goods… • 二. How to write a letter to urge the delivery of
2021
15
• 2. advise how you wish to book shipping space (shipping the goods in one lot or making partial shipments, date of shipment and quantity of shipment…)
• Shipment, one of the indispensable terms of sales contract, signifies the seller's fulfillment of the obligation to make delivery of the goods. In practice, shipment involves such procedures as clearing the goods through the customs, booking shipping space or chartering a ship, completing shipping documentation, dispatching shipping advice.
• 2. ask for immediate examination of the shipment and quick notification of any possible damage.
• 3. call attention to the shipping documents enclosed.
2021
6
• 8. fulfill the order
• 9. supply the goods in time
• 10. do one’s utmost to deliver the goods… • 二. How to write a letter to urge the delivery of
2021
15
• 2. advise how you wish to book shipping space (shipping the goods in one lot or making partial shipments, date of shipment and quantity of shipment…)
• Shipment, one of the indispensable terms of sales contract, signifies the seller's fulfillment of the obligation to make delivery of the goods. In practice, shipment involves such procedures as clearing the goods through the customs, booking shipping space or chartering a ship, completing shipping documentation, dispatching shipping advice.
商务英语应用文写作-讲义PPT课件
Mr David Cook at Dinner
on Monday,7 August,at 7.30 p.m at the International Club
R.S.V.P. TEL:1234567
2020/10/13
27
樂意赴約
David Cook accepts with pleasure Mr and Mrs Robert Brown‘s kind invitation for dinner on Monday 7 August,
Very truly yours:
(簽字處)
Echo
Encl.Price List
2020/c1c0/.1o3ur Branch Offices
22
改良式
The Foxconn Company Shenzhen,China TEL: Fax: Cable:6789 E-MAIL:
Your ref:C9246
Foxconn Company, 105 M inzhi Road Shenzhen , China
2020/10/13
10
信內地址
5.給某公司,但注明一位具体人收閱和經辦.
用“ATTN” OR “ATT”表示,置于收信人名 稱地址之下
Foxconn Company, 105 M inzhi Road Shenzhen , China ATTN: Mr.Smith
Our ref:b0234
Date:April 24,2001
The Hill Company 108 Chestnut Street Newyork,U.S.A.
Gentlemen:
Subj:Sales of Washing Machine
on Monday,7 August,at 7.30 p.m at the International Club
R.S.V.P. TEL:1234567
2020/10/13
27
樂意赴約
David Cook accepts with pleasure Mr and Mrs Robert Brown‘s kind invitation for dinner on Monday 7 August,
Very truly yours:
(簽字處)
Echo
Encl.Price List
2020/c1c0/.1o3ur Branch Offices
22
改良式
The Foxconn Company Shenzhen,China TEL: Fax: Cable:6789 E-MAIL:
Your ref:C9246
Foxconn Company, 105 M inzhi Road Shenzhen , China
2020/10/13
10
信內地址
5.給某公司,但注明一位具体人收閱和經辦.
用“ATTN” OR “ATT”表示,置于收信人名 稱地址之下
Foxconn Company, 105 M inzhi Road Shenzhen , China ATTN: Mr.Smith
Our ref:b0234
Date:April 24,2001
The Hill Company 108 Chestnut Street Newyork,U.S.A.
Gentlemen:
Subj:Sales of Washing Machine
商务英语写作课件
• School writing : • in the form of essays,
the topic or theme is assigned , the information given is rarely new, complicated structure, crowd information into a limited space…
Intercultural awareness in business writing
• Improve English writing skills. • Study your own culture and be aware of how it differs from other cultures. • Acquire knowledge about other cultures • Limit the use of metaphors and other culture-related expressions. • Don’t translate colorful idioms from your own language into English. • Make effort to communicate with sensitivity across cultures.
Ethical issues in business writing
• We should strive to present all relevant facts in business writing. Never let personal opinions distort a message. • We should acknowledge the writers whose ideas we use or quote.
the topic or theme is assigned , the information given is rarely new, complicated structure, crowd information into a limited space…
Intercultural awareness in business writing
• Improve English writing skills. • Study your own culture and be aware of how it differs from other cultures. • Acquire knowledge about other cultures • Limit the use of metaphors and other culture-related expressions. • Don’t translate colorful idioms from your own language into English. • Make effort to communicate with sensitivity across cultures.
Ethical issues in business writing
• We should strive to present all relevant facts in business writing. Never let personal opinions distort a message. • We should acknowledge the writers whose ideas we use or quote.
商务英语写作课件
Getting in
---choose the possible answers from the lists in each case 3. Is there any necessity to write a letter or a fax to acknowledge the order you received? a.Yes b. no
6Cs Principle 3 : Clarity
4. Be attentive to the position of nouns and prons. • Eg.1: They informed Messrs. John & Smith that they would receive an answer in a few days. • They informed Messrs. John & Smith that the latter would receive an answer in a few days. • Eg.2: We are willing to leave this matter to the company the details of which are unknown to us. • We are willing to leave the company this matter, the details of which are unknown to us
Lesson 1
Business English Writing
Skills and practice
Getting in
---choose the possible answers from the lists in each case 1. Communication becomes easy and convenient in the modern business interactions. We can ____ to get contact with our business partners. a. write a letter c. make a phone call e. send a fax g. write a memo b. send an e-mail d. send a telegraph f. send a short message
商务英语写作 全套课件共278页PPT
Write simply, clearly, courteously, grammatically and to the point.
Paragraph correctly with one topic in each paragraph. Make sure that your typing is accurate and the display artistic, aiming at an attractive and pleasing appearance for your
Body of the letter is the main part of a letter. It expresses the writer’s desires, opinions, purposes, etc. So it should be carefully planned and paragraphed, with the opening sentence referring to previous correspondence, the actual message of the letter and the closing sentence referring to your intentions, hopes or expectations concerned with your future actions or plans. When writing, the writer should pay attention to the following:
10
letter.
Structure of BusinessFra bibliotekLetters
8) Complimentary Close
Paragraph correctly with one topic in each paragraph. Make sure that your typing is accurate and the display artistic, aiming at an attractive and pleasing appearance for your
Body of the letter is the main part of a letter. It expresses the writer’s desires, opinions, purposes, etc. So it should be carefully planned and paragraphed, with the opening sentence referring to previous correspondence, the actual message of the letter and the closing sentence referring to your intentions, hopes or expectations concerned with your future actions or plans. When writing, the writer should pay attention to the following:
10
letter.
Structure of BusinessFra bibliotekLetters
8) Complimentary Close
《商务英语写作》课件Lecture 1 Introduction
2. The purpose of this book:
This book will give you an introduction into the most common types of business writing you are likely to meet.
II. The outline of this book
2. Differences (1) Academic writing at college involves essays or assignments for
a teacher who then corrects the work and awards a grade. (2) Business writing is intended to make business transactions or
❖ Writing involve a number of stages :
❖ (1) Clarifying your aim ❖ (2) Identifying your readers ❖ (3) Generating ideas ❖ (4) Organizing the ideas ❖ (5) Sketching a synopsis ❖ (6) Drafting your text ❖ (7) Revising and editing ❖ (8) Proofreading
❖ Part One Introduction
❖ Chapter 1: Introduction of business writing
❖ Part Two Business Correspondence
❖ Chapter 2: The layout of business correspondences
This book will give you an introduction into the most common types of business writing you are likely to meet.
II. The outline of this book
2. Differences (1) Academic writing at college involves essays or assignments for
a teacher who then corrects the work and awards a grade. (2) Business writing is intended to make business transactions or
❖ Writing involve a number of stages :
❖ (1) Clarifying your aim ❖ (2) Identifying your readers ❖ (3) Generating ideas ❖ (4) Organizing the ideas ❖ (5) Sketching a synopsis ❖ (6) Drafting your text ❖ (7) Revising and editing ❖ (8) Proofreading
❖ Part One Introduction
❖ Chapter 1: Introduction of business writing
❖ Part Two Business Correspondence
❖ Chapter 2: The layout of business correspondences
商务英语写作概述ppt课件
The ability to write effectively is a valuable
business asset.
Three reasons: 1) business is transacted in writing; 2) writing effectively helps increase company sales and profit; 3) proficiency in writing gives a personal advantage
BUSINESS WRITING
商务英语写作
Course Outline
2023/11/10
.
1
Text Book
商务英语写作(修订版)
BUSINESS ENGLISH WRITING
胡英坤 车丽娟 主编 外语教学与研究出版社 2013.8
2023/11/10
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2
Contents
1 An Overview of Business W商务ri写tin作g概述 2 Structure and Style of Bus商in务e信s函s 的Le结t构te与rs格式 3 Sales-related Inquiries and询R盘e与p回li复es 4 Orders and Confirmation L订e单tt与er确s认函 5 Letters about Shipment 装运函
The writer should have an acquaintance with the particular interest and, if possible, the emotions of the reader.
2023/11/10
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商务英语书信写作ppt课件
• Dear Mr. X • Dear Ms. X • Dear Mrs. X • Dear Miss. X
• Dear Sir • Dear Madam • Dear Sir or Madam
• Dear Customer • Dear Clients • Dear Users
• Prof. John Baker • President John Baker • Doctor John Baker
• Please confirm if you would like to go ahead with the project.
• Please confirm our reservation.
• Please give me a call to confirm that the order has arrived.
• We have been asked to check the invoices again. There are some problems with this month’s closing.
invoice 发票 closing 会计决算
• This is just a quick note to let you know that my phone extension has been changed to 522.
• Just a quick note to remind you to set your automatic email before you go away.
Confirming 确认
• I am writing to confirm your appointment to the position of Marketing Manager. Congratulations.
• Dear Sir • Dear Madam • Dear Sir or Madam
• Dear Customer • Dear Clients • Dear Users
• Prof. John Baker • President John Baker • Doctor John Baker
• Please confirm if you would like to go ahead with the project.
• Please confirm our reservation.
• Please give me a call to confirm that the order has arrived.
• We have been asked to check the invoices again. There are some problems with this month’s closing.
invoice 发票 closing 会计决算
• This is just a quick note to let you know that my phone extension has been changed to 522.
• Just a quick note to remind you to set your automatic email before you go away.
Confirming 确认
• I am writing to confirm your appointment to the position of Marketing Manager. Congratulations.
商务英语写作课件.ppt
order required. Background checks. • Crucial importance of long-term relationship
Invoice payment terms
Net monthly account Payment due on last day of the
• sample; • description; • trademark or brand • specification, grade or standard
2) Key points in negotiation
• sample prior to purchase order • use pre-shipment inspection; set it up as a payment
的部分损失。
平安险责任范围
4、在装卸转船过程中，被保险货物一件或数 件落海所造成的全部损失或部分损失。
5、运输工具遭自然灾害或意外事故，在避难 港卸货所引起被保险货物的全部损失或部分损失。
• Shipping marks usu. designed by seller; explicit provision if not
Payment
1) Following issues
• amount and payer; • timing; • steps necessary before payment • methods of payment. Draft, check, promissory note
平安险（Free from Particular Average， 简称F.P.A.）=Institute C Clause
这一名称在我国保险行业中沿用甚久，其英文原 意是指单独海损不负责赔偿。根据国际保险界对 单独海损的解释，它是指保险标的物在海上运输 途中遭受保险范围内的风险直接造成的船舶或货 物的灭失或损害。因此，平安险的原来保障范围 只赔全部损失。但在长期实践的过程中对平安险 的责任范围进行了补充和修订，当前平安险的责 任范围已经超出只赔全损的限制。
Invoice payment terms
Net monthly account Payment due on last day of the
• sample; • description; • trademark or brand • specification, grade or standard
2) Key points in negotiation
• sample prior to purchase order • use pre-shipment inspection; set it up as a payment
的部分损失。
平安险责任范围
4、在装卸转船过程中，被保险货物一件或数 件落海所造成的全部损失或部分损失。
5、运输工具遭自然灾害或意外事故，在避难 港卸货所引起被保险货物的全部损失或部分损失。
• Shipping marks usu. designed by seller; explicit provision if not
Payment
1) Following issues
• amount and payer; • timing; • steps necessary before payment • methods of payment. Draft, check, promissory note
平安险（Free from Particular Average， 简称F.P.A.）=Institute C Clause
这一名称在我国保险行业中沿用甚久，其英文原 意是指单独海损不负责赔偿。根据国际保险界对 单独海损的解释，它是指保险标的物在海上运输 途中遭受保险范围内的风险直接造成的船舶或货 物的灭失或损害。因此，平安险的原来保障范围 只赔全部损失。但在长期实践的过程中对平安险 的责任范围进行了补充和修订，当前平安险的责 任范围已经超出只赔全损的限制。
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我们今天通过中国人民银行大连分行 就第3422号定单开立了以你方为受益人的 不可撤消的信用证，金额为9千美元。
.
L/C 常用搭配
今天，我方收到由美国花旗银行开出的以你 方为付款人的金额为3500美元的信用证。
We received an L/C for USD 3,500 for your account by the Citi Bank this morning.
Specimen 1
.
Specimen 1 Dear Sirs Our past purchases of Electrical Fans from
you has been paid as a rule by confirmed, irrevocable L/C, which has indeed cost us a great deal. From the moment to open credit till the time our buyers pay us, the tie-up of our funds lasts about three months. Under the present circumstances, this question is particularly taxing owing to the tight money condition and unprecedentedly high bank interests.
Return
.
Introduction
When shall L/C be opened:
It is the usual practice that the letter of credit is to be opened and to reach the sellers 30 days ahead of shipment so as to give the seller enough time to make preparation for shipment, such as making the goods ready and booking shipping space. For prompt shipment, it is advisable that the letter of credit be issued in good time.
Return
.
Tools for payment bill of exchange (draft)汇票
1 draft at sight (sight draft) 2 draft after sight (time draft) 3 a draft at 30 day’s sight
promissory note本票 check/cheque支票
documentary collection (跟单托收)
.
Introduction
ቤተ መጻሕፍቲ ባይዱ
Three basic methods of effecting payments in international business:
documentary
collection (跟单托收)
documents against payment (D/P)付款交单
documents against acceptance (D/A)承兑交单
.
Introduction
Three basic methods of effecting payments in international business:
Letter of Credit (信用证) Revocable L/C & Irrevocable L/C
Return
.
EXPORT-IMPORT PROCEDURE
11.Buyer surrenders bill of lading to carrier (in case of ocean freight) in exchange for the goods or the delivery order.
.
L/C 常用搭配
Please open an L/C covering twenty metric tons of apples for the amount of USD 20,000. 请开立一个20公吨苹果
的信用证，金额为2万美元。
We opened an L/C in your favor through the Citi Bank this morning.
.
If you would kindly make easier payment terms, we are sure that such an accommodation would be conducive to encouraging business between us. We propose either “cash against Documents on Arrival of Goods”
Return
.
EXPORT-IMPORT PROCEDURE
3.Issuing bank requests another bank to advise, and usually to confirm, the credit. 4. Advising bank forwards letter of credit to Seller informing about the terms and conditions of credit.
Return
.
EXPORT-IMPORT PROCEDURE
7. Bank examines the documents and draft for compliance with credit terms. If complied with, bank will negotiate.
8. Bank sends the documents and draft to the issuing bank.
Demand Draft(D/D) (票汇)
.
Introduction
Three basic methods of effecting payments in international business:
Collection (托收)
collection on clean bill (光票托收付)
Chapter Seven Payment
.
Main Content
Revision Objective General Introduction to Payment Terms of Payment付款条件 Urging Establishment of L/C催开信用证 L/C Amendment & Extension信用证的修改
Return
.
EXPORT-IMPORT PROCEDURE
5. If credit terms and conditions conform to sales contract, Seller prepares goods and documentation, and arranges delivery of goods to carrier.
Return
.
Introduction
Three basic methods of effecting payments in international business:
Remittance(汇付)
Mail Transfer(M/T) (信汇)
Telegraphic Transfer(T/T) (电汇)
今早，我们经由花旗银行开立了一个以 你方为受益人的信用证。
.
L/C 常用搭配
Today we have opened an irrevocable L/C in your favor for the amount of US$ 9000 covering our Order No.3422 with the Bank of China, Dalian.
1. Put forward the problem of terms of payment. 2. Present the desired terms of payment and explain why this mode of payment is preferred or why other terms of payment cannot be accepted. 3. Close the letter by expressing expectations of an early reply or suggesting future business dealings.
Return
.
EXPORT-IMPORT PROCEDURE
6. Seller presents documents evidencing the shipment and draft (bill of exchange) to negotiating bank named in the credit (the advising bank usually), or any bank willing to negotiate under the terms of credit.
Return
.
EXPORT-IMPORT PROCEDURE
9. Bank examines the documents and draft for compliance with credit terms. If complied with, Seller's draft is honored. 10. Documents release to Buyer after payment.
.
L/C 常用搭配
今天，我方收到由美国花旗银行开出的以你 方为付款人的金额为3500美元的信用证。
We received an L/C for USD 3,500 for your account by the Citi Bank this morning.
Specimen 1
.
Specimen 1 Dear Sirs Our past purchases of Electrical Fans from
you has been paid as a rule by confirmed, irrevocable L/C, which has indeed cost us a great deal. From the moment to open credit till the time our buyers pay us, the tie-up of our funds lasts about three months. Under the present circumstances, this question is particularly taxing owing to the tight money condition and unprecedentedly high bank interests.
Return
.
Introduction
When shall L/C be opened:
It is the usual practice that the letter of credit is to be opened and to reach the sellers 30 days ahead of shipment so as to give the seller enough time to make preparation for shipment, such as making the goods ready and booking shipping space. For prompt shipment, it is advisable that the letter of credit be issued in good time.
Return
.
Tools for payment bill of exchange (draft)汇票
1 draft at sight (sight draft) 2 draft after sight (time draft) 3 a draft at 30 day’s sight
promissory note本票 check/cheque支票
documentary collection (跟单托收)
.
Introduction
ቤተ መጻሕፍቲ ባይዱ
Three basic methods of effecting payments in international business:
documentary
collection (跟单托收)
documents against payment (D/P)付款交单
documents against acceptance (D/A)承兑交单
.
Introduction
Three basic methods of effecting payments in international business:
Letter of Credit (信用证) Revocable L/C & Irrevocable L/C
Return
.
EXPORT-IMPORT PROCEDURE
11.Buyer surrenders bill of lading to carrier (in case of ocean freight) in exchange for the goods or the delivery order.
.
L/C 常用搭配
Please open an L/C covering twenty metric tons of apples for the amount of USD 20,000. 请开立一个20公吨苹果
的信用证，金额为2万美元。
We opened an L/C in your favor through the Citi Bank this morning.
.
If you would kindly make easier payment terms, we are sure that such an accommodation would be conducive to encouraging business between us. We propose either “cash against Documents on Arrival of Goods”
Return
.
EXPORT-IMPORT PROCEDURE
3.Issuing bank requests another bank to advise, and usually to confirm, the credit. 4. Advising bank forwards letter of credit to Seller informing about the terms and conditions of credit.
Return
.
EXPORT-IMPORT PROCEDURE
7. Bank examines the documents and draft for compliance with credit terms. If complied with, bank will negotiate.
8. Bank sends the documents and draft to the issuing bank.
Demand Draft(D/D) (票汇)
.
Introduction
Three basic methods of effecting payments in international business:
Collection (托收)
collection on clean bill (光票托收付)
Chapter Seven Payment
.
Main Content
Revision Objective General Introduction to Payment Terms of Payment付款条件 Urging Establishment of L/C催开信用证 L/C Amendment & Extension信用证的修改
Return
.
EXPORT-IMPORT PROCEDURE
5. If credit terms and conditions conform to sales contract, Seller prepares goods and documentation, and arranges delivery of goods to carrier.
Return
.
Introduction
Three basic methods of effecting payments in international business:
Remittance(汇付)
Mail Transfer(M/T) (信汇)
Telegraphic Transfer(T/T) (电汇)
今早，我们经由花旗银行开立了一个以 你方为受益人的信用证。
.
L/C 常用搭配
Today we have opened an irrevocable L/C in your favor for the amount of US$ 9000 covering our Order No.3422 with the Bank of China, Dalian.
1. Put forward the problem of terms of payment. 2. Present the desired terms of payment and explain why this mode of payment is preferred or why other terms of payment cannot be accepted. 3. Close the letter by expressing expectations of an early reply or suggesting future business dealings.
Return
.
EXPORT-IMPORT PROCEDURE
6. Seller presents documents evidencing the shipment and draft (bill of exchange) to negotiating bank named in the credit (the advising bank usually), or any bank willing to negotiate under the terms of credit.
Return
.
EXPORT-IMPORT PROCEDURE
9. Bank examines the documents and draft for compliance with credit terms. If complied with, Seller's draft is honored. 10. Documents release to Buyer after payment.